Market'in
By Francois Decaux & Aurélie Balaes
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Image by Francois Decaux & Aurélie Balaes
Category: Marketing
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Episodes: 17
Description
Welcome to Market'in, the podcast that helps you boost your digital marketing strategy with LinkedIn and ... with a bit of a French accent.
Our purpose is to initiate discussions around digital marketing, B2B and LinkedIn to help you align your marketing strategy to your business goals and your audience’s needs.
We will be joined by special guests, experts, clients to inspire you, inform you and help you innovate.
If you want to get the most of LinkedIn for your marketing and communication, you're in the right place!
Hosted by Ausha. See ausha.co/privacy-policy for more information.
| Episode | Date |
|---|---|
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#17 How to think bold to build brand in a highly competitive environment, with Isabelle Andrieu, co-founder @ Translated
|
May 12, 2025 |
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#16 How to communicate about AI and integrate it in your brand, with Meigge Sauvaget, Brand Global team lead @ CEGID
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Mar 19, 2025 |
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#15 How to best leverage and measure LinkedIn for full funnel strategies, with Joshua Stout, Director of Advertising @ Influent Social
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Nov 27, 2024 |
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#14 How B2B Tech Brands Grow - Balancing product led growth and brand building. With Derek Yueh, AJ Wilcox and Roman Krs
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Jul 03, 2024 |
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#13 The Power of Alignment: Enhancing Sales and Marketing Effectiveness. With Ekaterina Bovkun, Cloud Marketing Lead @ Dassault Systèmes
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May 06, 2024 |
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#12 How to move from a product to an audience first strategy? With Cedric Nattagh, Global Head of Digital Marketing @ Cegid
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Mar 20, 2024 |
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#11 The 3 marketing trends that will shape 2024, with Ioana Erhan, Senior Sales Director France & Italy, LinkedIn Marketing Solutions
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Jan 28, 2024 |
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#10 How CMOs from top tech companies balance short and long term strategies, with Al Cadena, Global Client Executive @ LinkedIn
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Oct 24, 2023 |
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#9 The importance of Thought Leadership in your marketing strategy
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Sep 10, 2023 |
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#8 Why creativity matters in B2B
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Aug 27, 2023 |
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#7 Make the most from your events on LinkedIn
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Aug 20, 2023 |
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#6 How to level up your ABM game?
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Aug 13, 2023 |
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#5 The massive impact of branding campaigns
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Aug 06, 2023 |
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#4 How to measure the success of your LinkedIn Campaigns?
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Jul 30, 2023 |
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#3 Choosing the best objective and format for your LinkedIn Campaigns
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Jul 23, 2023 |
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#2 The most common mistakes in LinkedIn Campaigns
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Jul 16, 2023 |
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#1 Review the basics: Why LinkedIn for marketing?
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Jul 05, 2023 |