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B2B Inspired, the podcast by BlueOcean - The B2B Agency, is all about exploring the ins, outs, ups and downs of B2B Marketing here in Aotearoa, New Zealand. We'll uncover emerging trends and thinking while sharing inspiring real-world stories from B2B Marketers here in New Zealand. With the goal of supporting New Zealand’s B2B Marketing community in becoming one of the best and brightest anywhere in the world, let’s roll up our sleeves and take on tomorrow together.
| Episode | Date |
|---|---|
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What Businesses Get Wrong About AI with Alan Leigh
|
May 04, 2026 |
|
2026 Mood of the Sales Leader with Mike Stokes
|
Mar 30, 2026 |
|
What Our Most Successful Clients Are Doing In February with Team BlueOcean
|
Dec 15, 2025 |
|
Designing Value That Sticks with Nicola O'Rourke
|
Dec 08, 2025 |
|
Purpose First: The Brand Playbook Behind KRS with Hugh Thomas
|
Oct 23, 2025 |
|
Marketing Effectiveness with Carolyn Schofield
|
Oct 05, 2025 |
|
Effective Tips On Being A Better Leader with Hayley Nelson
|
Aug 28, 2025 |
|
Creating Authentic Company Values with Clare Swallow
|
Aug 11, 2025 |
|
Building Business With Purpose with David & Julie Hayes
|
Jul 21, 2025 |
|
Partnering For Export Success with Phillipa Cameron
|
Jul 02, 2025 |
|
From Garage to Global: The Shot Darts Story
|
Jun 04, 2025 |
|
A Founder's Journey with Hadleigh Ford
|
May 11, 2025 |
|
FMCG Strategy That Sells with Jayden Kilpatrick
|
Apr 28, 2025 |
|
Why A Plan Is Not A Strategy with PJ Morris
|
Apr 11, 2025 |
|
The 2025 B2B Sales Outlook
|
Feb 27, 2025 |
|
Freeing Smart Minds From Tedious Work with Dave Howden
|
Feb 13, 2025 |
|
Meet the Crew: John Hayler, Creative Design
|
Nov 26, 2024 |
|
What Does it Take to Win? Lessons from Two Legends
|
Nov 12, 2024 |
|
The anatomy of a good idea, and the cost of being dull
|
Oct 22, 2024 |
|
Turning Emotion Into Outsized Results
|
Oct 08, 2024 |
|
The Art of the Customer Interview
|
Sep 24, 2024 |
|
The Product Marketing Advantage
|
Sep 11, 2024 |
|
Actionable Insights from Tech Marketer of the Year, Nick Whitehead
|
Aug 06, 2024 |
|
Launch Lessons from Lovina: The Importance of Customer Obsession
|
Jul 16, 2024 |
|
Mastering Jobs To Be Done For Global Growth
|
Jul 14, 2024 |
|
Putting Marketing in the Middle - Unlocking Growth with Lucy Mansfield
|
Jun 17, 2024 |
|
Measuring the Metrics that Matter: Global Lessons from the Coal Face with Carter Perez
|
Jun 05, 2024 |
|
The Strategic Importance of Singular Focus
|
May 20, 2024 |
|
Customer Empathy; Unleashing The Marketer's Superpower
|
May 05, 2024 |
|
From Presentation To Performance, Preparation Is Everything
|
Apr 22, 2024 |
|
The Role of Humanity in the Rise of AI
|
Apr 10, 2024 |
|
The Power of Marketing When the World Falls Apart
|
Mar 26, 2024 |
|
Understanding the Business of Business Events
|
Mar 12, 2024 |
|
Crafting the Kiwi Legend: The Power of New Zealand's Brand Story
|
Feb 26, 2024 |
|
The Invisible Giants: Uncovering New Zealand's SaaS Success Stories
|
Feb 14, 2024 |
|
Harmonising B2B Sales and Marketing (our most listened-to episode!)
|
Jan 29, 2024 |
|
Lessons From Our First Year of B2B Podcasting
|
Jan 22, 2024 |
|
Putting Some Buzz in your B2B, with Viv Conway
|
Nov 29, 2023 |
|
How Can We Drive Growth in the New Zealand Tech Sector?
|
Nov 07, 2023 |
|
How to Get the Best Out of Your Agency - Sobia Mughal, (ex) Trade Me
|
Oct 24, 2023 |
|
Scaling B2B SaaS Startup with Brandon Palmer
|
Oct 10, 2023 |
|
Byron Sharp, Mark Ritson, and a chat about Crustaceans
|
Sep 26, 2023 |
|
How to Pitch a Brand Refresh with Shannon Bayliss
|
Sep 12, 2023 |
|
Why the Fork Are We Doing a B2B Podcast with Louis Bolton
|
Aug 29, 2023 |
|
Unclogging a Constipated B2B Sales Funnel with Lee Hunter
|
Jul 31, 2023 |
|
Trust – The Real Currency of B2B with Roland Leemans
|
Jul 31, 2023 |
|
Building Your B2B Commercial Confidence with Henrik Arlund
|
Jul 30, 2023 |