Blueprints in Marketing: Learning from the Classics

By Dietmar Fischer

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Category: Marketing

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Episodes: 16

Description

Do you want to know where the roots of marketing are and what we can learn from that? Me too! That's why I created this series: to get insights on the big stories of marketing: Proctor & Gambles Soap Opera, the stories of the Mad Men, De Beers, Hotmail, Pepsi, Apple... "Blueprints in Marketing" will guide you through their great stories and give you a glimpse inside the great minds of great marketers. Btw: I generated the podcast with AI. The idea was that I myself wanted to learn about these great marketing stories. And I don't have time to read - but to listen ;)

Episode Date
Smoking the Patriarchy: The Revolutionary 'Torches of Freedom' Campaign
Aug 24, 2023
The Dot.com Bubble: A Symphony of Success, Setbacks, and Strategy
Aug 15, 2023
Decoding the Classics: The 4 Ps of Marketing
Aug 12, 2023
Barbie: Changing The Doll Market
Aug 07, 2023
The Birth of Branding: A Tale of the East India Company
Aug 04, 2023
The Nike Swoosh: The Power of Simplicity in Branding
Jul 21, 2023
The Social Media Marketing Revolution: The Old Spice Man
Jul 18, 2023
FOMO Marketing and the Beanie Babies Phenomenon
Jul 14, 2023
Google's PageRank: The Algorithm that Changed Digital Marketing
Jul 11, 2023
The Starbucks Experience: Marketing Beyond the Product
Jul 07, 2023
From Flops to Success: The Tale of Apple's Think Different Campaign
Jul 04, 2023
The Pepsi Challenge: Sensory Marketing at Its Best
Jun 30, 2023
The Viral Evolution: Hotmail's Growth Hack to Virality
Jun 27, 2023
A Diamond Is Forever: The Story of De Beers
Jun 25, 2023
Madison Avenue's Golden Age: The 1950s Advertising Boom
Jun 24, 2023
The Great Soap Opera Sell: Procter & Gamble's Inception of Content Marketing
Jun 24, 2023