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Welcome to The PPC Mastery Podcast! Every week, we'll share actionable tips, strategies, tactics, and stories to inspire you to make more out of your Google Ads campaigns.
Presented by Bob Meijer & Miles McNair — founders of PPC Mastery.
Our mission is to unite and provide insane value to the PPC community and help ambitious companies and marketers make the most out of Google Ads.
Whenever you're ready, here's how we can help you:
Join our free Discord community here: https://www.ppcmastery.com/community
Subscribe to The PPC Edge Newsletter (and get one actionable Google Ads tip in your mailbox every Monday): https://www.ppcmastery.com/blog
| Episode | Date |
|---|---|
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Take your Google Ads audits to the next level | Scaling with Bob EP3
|
Sep 09, 2025 |
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Advanced onboarding: the secret to next-level client results | Scaling with Bob EP2
|
Sep 02, 2025 |
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Behind the scenes of Bob's new PPC freelance offer | Scaling with Bob EP1
|
Aug 13, 2025 |
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From midwife to Freelance PPC Expert: the inspiring story of Sandi Walsh | EP 40
|
Jun 10, 2025 |
|
+77% Google Ads conversions with irresistible offers (w/ Lol Lowe) | EP 39
|
Jun 02, 2025 |
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Why specializing got him more clients as a Freelance Google Ads Specialist (w/ Jos Cobussen) | Ep 37
|
Mar 26, 2025 |
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How she built an agency people actually enjoy working at (w/ Kat Sale) | Ep 36
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Mar 19, 2025 |
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Scale Google Ads with the Bottom-Up Funnel (w/ Aaron Young) | Ep 35
|
Mar 12, 2025 |
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How PPC & SEO can work together for huge results (w/ Diantha van Surksum) | Ep 34
|
Mar 05, 2025 |
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Don't trust Google Ads data — use this metric instead (w/ Caterina Mariani) | Ep 33
|
Feb 26, 2025 |
|
How to travel the world as a Google Ads Specialist (w/ Denie Geertzen) | PPC Mastery Podcast Ep 32
|
Feb 19, 2025 |
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Real Google Ads case studies for Ecom & Lead Gen (w/ Ramial Aqeel) | EP 31
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Feb 13, 2025 |
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An unofficial Google Rep's take on what drives REAL Google Ads Results | EP 30
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Feb 06, 2025 |
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Google Ads News & Trends for 2025: Search Max, AI & more (w/ Thomas & Adriaan) | EP 29
|
Jan 29, 2025 |
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How to prepare Google Ads for Black Friday (w/ Ruben Runneboom) | EP 28
|
Oct 09, 2024 |
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Mike Rhodes — How to leverage AI with Google Ads | Ep 27
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Oct 02, 2024 |
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Frederik Boysen — How to optimize for Profit with Google Ads | Ep 26
|
Sep 25, 2024 |
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Thomas Eccel — Demand Gen best practices [Google Ads] | Ep 25
|
Sep 18, 2024 |
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Bob Meijer — How to scale ecom brands with Google Shopping | Ep 24
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Sep 11, 2024 |
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Geert Groot — How to scale Google Ads with small budgets | Ep 24
|
Sep 04, 2024 |
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Niklas Buschner — 20X Case study: from €28K to €550K in 1.5 years with Google Ads | Ep 22
|
Aug 28, 2024 |
|
Adriaan Dekker — The latest Google Ads News & Trends | Ep 21
|
Aug 21, 2024 |
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Bob Meijer — Modern-Day Search: best practices to drive results with Search campaigns | Ep 20
|
Aug 14, 2024 |
|
John Moran — You can't trust Google Ads data (do this instead) | Ep 19
|
Aug 07, 2024 |
|
E18 - How to build a business you actually like (interview with Kirk Williams) - The PPC Mastery Podcast
|
Dec 28, 2023 |
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E17 - How to deal with stress in PPC - The PPC Mastery Podcast
|
Sep 27, 2023 |
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E16 - Benefits of the growing PPC community - The PPC Mastery Podcast
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Sep 25, 2023 |
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E15 - How to create high-converting landing pages - The PPC Mastery Podcast
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Sep 22, 2023 |
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E14 - How to prioritize Google Ads tasks - The PPC Mastery Podcast
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Sep 20, 2023 |
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E13 - 12 new Performance Max updates to get excited about - The PPC Mastery Podcast
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Sep 18, 2023 |
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E12 - Land your Dream Clients by focusing on their Dream Outcomes - The PPC Mastery Podcast
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Sep 15, 2023 |
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E11 - The origin story of our free Discord community - The PPC Mastery Podcast
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Sep 13, 2023 |
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E10 - Why Miles likes to work for E-commerce clients only - The PPC Mastery Podcast
|
Sep 11, 2023 |
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E09 - Demand Gen best practices - The PPC Mastery Podcast
|
Sep 08, 2023 |
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E08 - An introduction to Demand Gen - The PPC Mastery Podcast
|
Sep 06, 2023 |
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E07 - What goals are you working towards? - The PPC Mastery Podcast
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Sep 04, 2023 |
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E06 - Miles' morning routine for PPC success - The PPC Mastery Podcast
|
Sep 01, 2023 |
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E05 - How to retain clients - The PPC Mastery Podcast
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Aug 30, 2023 |
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E04 - High impact First Party data segments for audience signals - The PPC Mastery Podcast
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Aug 28, 2023 |
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E03 - How to get Google Ads clients - The PPC Mastery Podcast
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Aug 23, 2023 |
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E02 - How It All Started - The PPC Mastery Podcast
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Aug 16, 2023 |
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E01 - Welcome - The PPC Mastery Podcast
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Aug 16, 2023 |