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I'm launching the shortest B2B podcast: B2B in 15.
Every episode has 15 minutes of non-stop value about one single B2B marketing topic.
Why am I starting yet another podcast? Because there are 2 things I do not like about other podcasts:
1. The chit-chat
Sometimes you have to hear somebody talk about their weekend for 10 minutes. When I'm listening to a business podcast, I want to get straight to the value.
2. The length
Podcasts can take very long. My commute to work is 20 minutes. I always have to stop and start my podcasts halfway. I tend to forget what they were even talking about the next time I start it.
Any feedback is more than welcome :).
| Episode | Date |
|---|---|
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B2B in 15 | Episode 37 | How to Create Video Content that Converts for LinkedIn
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May 11, 2026 |
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B2B in 15 | Episode 36 | How to make Google Ads profitable
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Apr 20, 2026 |
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B2B in 15 | Episode 35 | How to go viral on LinkedIn?
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Mar 19, 2026 |
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B2B in 15 | Episode 34 | How we pay 60 salaries by posting on LinkedIn
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Jan 20, 2026 |
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B2B in 15 | Episode 33 | 3 Completely Different - Yet Wildly Successful - GTM Strategies
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Oct 28, 2025 |
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B2B in 15 | Episode 32 | Pipeline Acceleration: How to Market Leads Already in Your CRM
|
Aug 24, 2025 |
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B2B in 15 | Episode 31 | How to use LinkedIn Ads to generate pipeline
|
Aug 21, 2025 |
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B2B in 15 | Episode 30 | How to grow to 5M ARR without outbound sales?
|
Aug 06, 2025 |
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B2B in 15 | Episode 29 | How to go viral on LinkedIn?
|
Jul 28, 2025 |
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B2B in 15 | Episode 28 | What can you do to generate 'leads now'?
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Jun 16, 2025 |
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B2B in 15 | Episode 27 | How to create viral B2B content that sells
|
Jun 02, 2025 |
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B2B in 15 | Episode 26 | Making content stand out in the age of AI
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Apr 04, 2025 |
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B2B in 15 | Episode 25 | 10 tips to 10X your impact on LinkedIn
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Mar 24, 2025 |
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B2B IN 15 l Episode 24 | Measuring Success in B2B Marketing
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Mar 13, 2025 |
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B2B IN 15 l Episode 23 | Chris Walker & Tycho - State of B2B Marketing
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Mar 10, 2025 |
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B2B IN 15 l Episode 22 | B2B Content that Converts
|
Mar 04, 2025 |
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B2B IN 15 l Episode 21 | What to do with only €1000 ad budget for LinkedIn?
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Feb 17, 2025 |
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B2B IN 15 l Episode 20 | Do less to increase your marketing ROI
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Jan 31, 2025 |
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B2B IN 15 l Episode 19 | When To Expect Results?
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Jan 23, 2025 |
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B2B IN 15 l Episode 18 | How to Get Clients with 0 Marketing Budget
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Nov 04, 2024 |
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B2B IN 15 l Episode 17 | The Real Job of a Content Marketer
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Oct 25, 2024 |
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B2B IN 15 l Episode 16 | Attention Precedes Conversion
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Oct 18, 2024 |
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B2B IN 15 l Episode 15 | Niche Famous Framework: How we double our revenue every year
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Sep 25, 2024 |
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B2B IN 15 l Episode 14 | Why your Demand Gen is not generating pipeline
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Sep 06, 2024 |
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B2B IN 15 l Episode 13 | The Ideal B2B Funnel Through a Content Lens
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Aug 16, 2024 |
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B2B IN 15 l Episode 12 | What does the perfect Demand Gen team look like?
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Aug 12, 2024 |
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B2B IN 15 l Episode 11 | Demand Gen: How to measure success?
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Aug 02, 2024 |
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B2B IN 15 l Episode 10 l How to create the perfect LinkedIn campaign for a high-ticket solution
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Jun 19, 2024 |
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B2B IN 15 l Episode 9 l Create better content, faster
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May 22, 2024 |
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B2B IN 15 l Episode 8 l How to use B2C channels to reach B2B audiences
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Apr 22, 2024 |
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B2B IN 15 l Episode 7 l How do you build a successful personal brand on LinkedIn
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Mar 14, 2024 |
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B2B IN 15 l Episode 6 l The Fundamentals of Demand Capture
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Mar 06, 2024 |
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B2B IN 15 l Episode 5 l Setting up the marketing machine for a 2M service business: Step-by-step process
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Feb 28, 2024 |
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B2B IN 15 l Episode 4 l How to master your video content creation strategy
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Feb 15, 2024 |
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B2B IN 15 l Episode 3 l How to keep your senior staff involved in content creation
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Dec 27, 2023 |
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B2B IN 15 l Episode 2 - The Niche Famous Framework
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Dec 07, 2023 |
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B2B IN 15 l Episode 1 - Retargeting in B2B
|
Nov 27, 2023 |