FiredUp! - The Startup Marketing Podcast

By Firebrand

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Category: Marketing

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Subscribers: 2
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Episodes: 149

Description

FiredUp! is the show for marketers working in early and late-stage startups. Each week, we walk through fresh strategies and tactics to build brand and drive demand for your startup. Featuring interviews with marketing leaders, our take on the latest trends, and practical tips about PR, content marketing and growth marketing, we promise plenty of signal with some noisy fun along the way. 

FiredUp! is hosted by the team at startup marketing agency, Firebrand. Learn more at firebrand.marketing today. 


Episode Date
The Q4 2026 Playbook for GEO
Oct 01, 2026
The AI Apocalypse - Bonus Episode
Sep 18, 2026
How to Win More AI Citations with Shane Tepper
Sep 17, 2026
How to Use Synthetic Audiences in PR with Dan Gaynor
Sep 03, 2026
The War on AI Slop
Aug 20, 2026
What PR Skills are In Demand Today?
Aug 06, 2026
Inside Marketing Decisions at a LegalTech AI Firm with Jared White
Jul 23, 2026
Can You Outsource PR to AI?
Jul 09, 2026
How to Integrate Brands After M&A with Megan Adler
Jun 25, 2026
What Does the AI Backlash Mean for AI Comms?
Jun 11, 2026
When Not to Use AI
May 28, 2026
AI Search Monitoring Using Scrunch with Kevin White
May 14, 2026
Turning Events Into PR Wins
Apr 30, 2026
Hiring Your First Sales Team with Andrew Boos
Apr 16, 2026
How to Announce New Products in 2026
Apr 02, 2026
What’s New in Funding News?
Mar 19, 2026
AI Agents and Vibe-Coding in PR
Mar 05, 2026
The Secrets of Rapid Response and Newsjacking
Feb 26, 2026
Burning Questions About Tech Marketing
Feb 19, 2026
Go-to PR Strategies for 2026
Feb 12, 2026
Why OOH is Working for Startups in 2026 with Ty Tinker
Feb 05, 2026
The State of Writing in 2026
Jan 29, 2026
Turning Old Content into New Demand
Jan 22, 2026
Boosting AI Search with an LLM Cache with Jeff Reine
Jan 15, 2026
The Best Podcast Strategies for 2026 with Andy King
Jan 08, 2026
Let's Put the Hosts in the Hotseat
Jan 01, 2026
The Biggest Tech Marketing News of 2025
Dec 25, 2025
The Role of the Fractional CRO with Jonathan Tice
Dec 18, 2025
B2B Advertising Beyond Google Ads and LinkedIn with Phil Parrish
Dec 11, 2025
Tech Marketing Predictions for 2026
Dec 04, 2025
Content Marketing Trends for 2026
Nov 27, 2025
Is All Publicity Good Publicity?
Nov 20, 2025
OOH in the AI Era with Rick Robinson
Nov 13, 2025
Messaging in the AI Era
Nov 06, 2025
How to Write Short
Oct 30, 2025
How to Pitch the Media
Oct 23, 2025
Unlocking The Full Power of HubSpot with Fiona Smith
Oct 16, 2025
How to Measure Brand Awareness with Alastair Nee
Oct 09, 2025
The Latest Trends in ABM with Stephanie Quinn
Oct 02, 2025
Why GEO is a Team Sport
Sep 25, 2025
AI’s Role in Content Creation with Keith O’Brien
Sep 18, 2025
The AI Backlash Hits Marketing
Sep 11, 2025
How B2B Buyer Behavior is Changing
Sep 04, 2025
How to Be a Great Spokesperson
Aug 28, 2025
Interactive Content in the AI Era
Aug 21, 2025
Creating a Category, Closing Series A with Aaron Cannon
Aug 19, 2025
How to Raise the Profile of Your CEO
Aug 14, 2025
Naming in the AI Era with Anthony Shore
Aug 07, 2025
How Projectworks Closed its Series A Funding with Mark Orttung
Aug 05, 2025
How to GEO a Press Release
Jul 31, 2025
Is Corporate Blogging Dead?
Jul 24, 2025
Driving Leads in Fintech Today with Bill Rice
Jul 17, 2025
The Hottest Trends in Tech Marketing
Jul 10, 2025
Email Marketing in the AI Era
Jul 03, 2025
How to Combat Ad Fraud with Rich Kahn
Jun 26, 2025
Building a CEO's Personal Brand with Loreta Tarozaite
Jun 19, 2025
An Introduction to GEO with Shane Jordan
Jun 12, 2025
What is Happening at TechCrunch?
Jun 05, 2025
What's New in Cybersecurity PR with Nick Lagalante
May 29, 2025
Marketing in the Era of Uncertainty
May 22, 2025
Converting Trials Into Paying Customers with Claire Heginbotham
May 15, 2025
Why Your Content is Getting No Clicks
May 08, 2025
How to Attract VC Attention with Kyle York
May 01, 2025
How to Hire a Digital Marketing Agency
Apr 24, 2025
Is AI Making Marketing Worse?
Apr 17, 2025
Is PR Really Dead?
Apr 10, 2025
Brand Experiences in the AI Era with Brian Tillman and Joe DePalma
Apr 03, 2025
How to Build a Thought Leadership Campaign
Mar 27, 2025
Marketing's Role in Business Leadership with Juliana Pereira
Mar 20, 2025
What Does it Take to be a Thought Leader?
Mar 13, 2025
Bringing a Product Mindset to Marketing with Clinton Bonner
Mar 06, 2025
What Makes a Good Media Pitch
Feb 27, 2025
You're Fired - Why Clients and Agencies Break Up
Feb 20, 2025
Burning Questions About PR and Marketing [Part 3]
Feb 13, 2025
Things ChatGPT Has Ruined
Feb 06, 2025
How to Make Direct Mail Work in 2025 with Kris Rudeegraap
Jan 30, 2025
Competing in an Established Category with Hollie Wegman
Jan 23, 2025
Grammar Wars: When to Break the Rules
Jan 16, 2025
Why PR Measurement is Broken
Jan 09, 2025
Startup Marketing Predictions for 2025
Jan 02, 2025
The Biggest News of 2024
Dec 26, 2024
Startup Strategies for 2025: Navigating Social Shifts, AI, and PR Measurement
Dec 19, 2024
The Changing Role of the CRO with Daniel Rock
Dec 12, 2024
Working with Your VC with Nate Martins
Dec 05, 2024
The Rules of Rapid Response in PR
Nov 28, 2024
The State of Podcasting
Nov 21, 2024
The Lost Art of B2B Product PR
Nov 14, 2024
A Guide to Gated Assets
Nov 07, 2024
How to Launch Your Company from Stealth
Oct 31, 2024
The Role of Marketing in Driving Revenue with Christine Schaefer
Oct 24, 2024
How to Work With Your VC's Marketing Partner with Laura Spaventa Lewis
Oct 17, 2024
How to Create Corporate Messaging
Oct 10, 2024
How to Recruit a Marketing Team with Chris Jensen
Oct 03, 2024
How to Improve Your Copywriting
Sep 26, 2024
How AI Can Power Personal Connections with Dave Sifry
Sep 19, 2024
Setting Up a Fractional CMO for Success with Jessica Zall
Sep 12, 2024
Lessons from a Year of Podcasting
Sep 05, 2024
How to Avoid Burnout
Aug 29, 2024
Announcing Funding in H2 2024
Aug 22, 2024
Unlocking New Use Cases with Neha Bajwa
Aug 15, 2024
Starting Out with Account-Based Marketing with Ajay Khanna
Aug 08, 2024
How to Take Your Startup to the Next Level with Michelle Denogean
Aug 01, 2024
Lead Scoring Challenges with Arman Khayyat
Jul 25, 2024
How Agencies Price Their Work
Jul 18, 2024
How to Measure Marketing Performance with Grant Johnson
Jul 11, 2024
Burning Questions About PR [Part 2]
Jul 04, 2024
250 Startup Marketers Share Their Plans
Jun 27, 2024
How to Manage an Agency
Jun 20, 2024
Startup Marketer Outlook
Jun 13, 2024
Looking Inside the Dark Funnel with Josh Grose
Jun 06, 2024
Avoiding Sales Enablement Mistakes with Stacey Justice
May 30, 2024
The Essentials of Crisis Comms
May 23, 2024
When to Pitch a Media Exclusive
May 16, 2024
An Intro to DSPs with Richard Lowden
May 09, 2024
Gen Z’s Impact on Buyer Behavior with Ian Baer
May 02, 2024
Where to Start with Market Research with Sean Campbell
Apr 25, 2024
Trends in Content Marketing
Apr 18, 2024
Measuring OOH Advertising with Ty Tinker
Apr 11, 2024
Burning Questions About Content Marketing
Apr 04, 2024
The Future of Programmatic Advertising with Sean Crawford
Mar 28, 2024
The Path from PR Pro to CMO with Ronnie Manning
Mar 21, 2024
The Impact of AI on Marketing with Katie King
Mar 14, 2024
Burning Questions about PR [Part 1]
Mar 07, 2024
Brand Positioning and Differentiation with Bill Chiaravalle
Feb 29, 2024
How to Use the Brand Archetypes for PR
Feb 22, 2024
How to Implement ABM with Bill Odell
Feb 15, 2024
Cold email works! Learn why with Dan Englander
Feb 08, 2024
Launching Your Startup Marketing Program with Scott Schwarzhoff
Feb 01, 2024
Marketing an Open Source Product with Jonathan Symonds
Jan 25, 2024
Building a Sustainable Community with Nuri Djavit
Jan 18, 2024
Product Marketing with Kristine Newman
Jan 11, 2024
Content Marketing Audits with Nicole Pytel
Jan 04, 2024
2024 Industry Predictions
Dec 28, 2023
How to Create a Category with Kashif Mahbub
Dec 21, 2023
The Latest Tech PR Tactics with Travis Van
Dec 14, 2023
DevRel and Technical Copywriting with Erik Dietrich
Dec 07, 2023
How to Measure PR with Richard Bagnall
Nov 30, 2023
The Basics of Data Storytelling with Ian Lipner
Nov 23, 2023
The First 90 Days as a CMO with Chris Heggem
Nov 16, 2023
Starting PR in the UK with Ilona Hitel
Nov 09, 2023
Creativity in Marketing with Doug Zanger
Nov 02, 2023
All About Attribution with Jamie Hallitt
Oct 26, 2023
Structuring your Marketing Team with Thomas Been
Oct 19, 2023
How to Create a Brand with Kate Harris
Oct 12, 2023
Trends in the Media with Sam Whitmore
Oct 05, 2023
The Role of the Fractional CMO with Alison Murdock
Sep 28, 2023
Navigating Out-of-Home Advertising with Rick Robinson
Sep 28, 2023
How to Name Your Brand with Anthony Shore
Sep 28, 2023
FiredUp! - The Trailer
Sep 14, 2023