Decoding AI for Marketing

By Greg Stuart, Rex Briggs

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Category: Marketing

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Episodes: 16

Description

Many speculate that marketing is the business realm poised to be fundamentally reshaped by Artificial Intelligence. However, the pressing issue is the prevalent lack of technical acumen and basic AI understanding among many marketers. Decoding AI for Marketing (DAM) aims to mend this informational void, delivering insights for the technically adept and beginners alike. We demystify AI’s intricacies and furnish hands-on, applicable marketing approaches from those leading the charge. DAM will host profound conversations with top marketers and foremost AI experts, all endeavoring to decipher AI’s potential to amplify marketing’s significance and influence, and presumably, their own efficacy and organizational productivity. It’s going to be a whole new world, but not one without serious risks. Your hosts are the well-respected international marketing & AI experts Greg Stuart (CEO, Author, Investor, Speaker) and Rex Briggs (Founder/CEO, Inventor, Author, Speaker). Brought to you by MMA Global, the non-profit industry body ‘architecting a new future of marketing’ for the world’s smartest CMOs.

Episode Date
The Age of Agents is Coming and It Will Upend Marketing
May 07, 2024
How Salesforce Uses AI and Cloud to Improve Customer Relationships
Apr 23, 2024
CPG and Why The Best AI Projects Start with a Business Problem
Apr 09, 2024
AI's Influence on Marketing: A Ripple Effect Across All Business Verticals
Mar 26, 2024
How AI is Helping Us Understand and Streamline Messy Customer Data
Mar 12, 2024
What Walmart is Learning About Marketing Tech and AI
Feb 27, 2024
Don’t Reinvent the Wheel: Building a Smart AI Marketing Roadmap
Feb 13, 2024
How AI Startups Can Show Us What’s Next in Marketing
Jan 30, 2024
The AI Takeover and Why Creative Matters More Than Ever
Jan 16, 2024
Designing Effective AI Tests at Ally (and Measuring Results the Right Way)
Jan 02, 2024
Is AI The New Bar to Clear for Creative?
Dec 19, 2023
AI Will Infinitely Improve Localization
Dec 05, 2023
Quick Take: Sam Altman, OpenAI, and Board Drama
Nov 23, 2023
Are You Leading an AI-Ready Marketing Organization?
Nov 21, 2023
Why Marketers Have a “Seat at the Table” in the Growth of AI
Nov 21, 2023
Introducing: Decoding AI for Marketing
Nov 08, 2023