Marketing, Media & Adtech

By Pesach Lattin

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Category: Marketing

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Episodes: 156

Description

Dive into the vibrant pulse of the digital landscape with the ADOTAT Show, a podcast that serves as your compass in the ever-evolving world of marketing, media, and advertising technology. Hosted by the insightful Pesakh Lattin, each episode is a deep dive into the latest trends, strategies, and breakthroughs that are shaping the future of digital communication. pesach@adotat.com From in-depth discussions with industry leaders to analyses of groundbreaking campaigns, the ADOTAT Show offers a unique blend of expertise and entertainment. Whether you're a marketing professional, a media enthusiast, or simply fascinated by the intersection of technology and advertising, this podcast is your gateway to staying ahead in a rapidly changing field. Join Pesach Lattin as he navigates through complex concepts with ease, breaks down technical jargon, and brings you the most compelling stories from the forefront of digital innovation. The ADOTAT Show isn't just a podcast; it's an experience that educates, inspires, and connects listeners to the heart of today's digital world. Get ready to transform your understanding of adtech and beyond with the ADOTAT Show! (C) Pesach Lattin, the Adtech God

Episode Date
How iHeart Quietly Bought the Operating System for Audio | John Rosso, CEO of Triton Digital
May 18, 2026
The Swiss Founder Who Says Your $700B Ad Stack Is a Lie | Shawn Jensen, Profila | ADOTAT Show
May 11, 2026
Rapping About Roku: Kirby Grimes on Broken Ad Tech, YouTube TV, and the Death of Display Ads
May 05, 2026
35 years in ad tech, one crazy opinion: if we stopped lying, we'd have more fun. | Karsten Weide
Apr 27, 2026
The Future of Retail Media: A Candid Conversation with Mark Donohue, Placements.io
Apr 22, 2026
Rob Janes Told A Room Full Of Ad Tech People That Programmatic Should Die. He Was Not Wrong.
Apr 13, 2026
The $140 Billion Ad Fraud Problem Nobody Wants to Fix | Rich Kahn, Anura | The ADOTAT Show
Apr 05, 2026
Why Your ROAS Is Lying to You: Last-Touch Attribution, Retail Media's Dirty Secret
Mar 30, 2026
Justin Pearse | Thirty Years Covering Ad Tech, Attention Metrics, The Open Web, And Why The Industry Never Actually Dies | ADOTAT Show Season 8
Mar 25, 2026
Jeremy Hlavacek | The Open Web Is Over, CTV Is A Mess, And Your Data Is Lying To You | ADOTAT Show Season 8
Mar 24, 2026
Your AI Is Just Stupid Faster | Matt Spiegel TransUnion | ADOTAT Show Season 8
Mar 23, 2026
He Thinks Your CTV CPMs Are Too Low (And He Has Receipts) | Jordan Greene | ADOTAT Show Adtech
Mar 09, 2026
He Milked Cows Before He Milked Data — Tim Armstrong on Why AI Can't Fix Stupid | ADOTAT Show
Mar 04, 2026
Frazer Locke Won't Say Adtech"Broken" But His Eyes Are Screaming It | ADOTAT Show
Feb 23, 2026
Programmatic Is Just Capitalism at Its Worst | Liz DeAngelis on Attribution Theater, Performance CTV
Feb 17, 2026
Gaming's $200 Billion Blind Spot with Itamar Benedy of Anzu.io | Why Brands Are FINALLY Waking Up
Feb 09, 2026
Sam Bloom on AI Hype, CTV's Growing Pains & Why Two People in a Garage Scare Him
Feb 03, 2026
Bob Lord Escaped Advertising and Came Back Angrier
Jan 26, 2026
Adtech & AI: Built not Bullshit with Jason White of Mula AI
Jan 22, 2026
Adtech: Household Identity Versus the Buzzwords. Jason Manningham of Blockgraph
Jan 19, 2026
The Adtech Metadata Apocalypse with Nick Stark
Jan 13, 2026
ADOTAT Adtech: The Adults Are Talking: Identity, Outcomes, and the End of Adtech Fantasy Camp
Jan 13, 2026
Inside Pontiac’s CTV-First DSP: How Keith Gooberman Built the Only Architecture That Actually Understands Television
Dec 01, 2025
Cloud Gaming Ends Consoles -- the Adtech Venture with Dave Madden
Nov 24, 2025
AI & Advertising: Anne Coghlan Takes a Blowtorch to Ad Tech: AdCP, Agentic AI
Nov 17, 2025
Liquid Death is BS: Ulli Appelbaum on Memory, Ritual, and the Science of Brand Love | The ADOTAT Show
Nov 10, 2025
Less Wrong & The Illusionists of #adtech. #advertising
Nov 03, 2025
Coconut-Sized Courage: Mattia Fosci on Ethics, AI, and the Great Ad Tech Li
Oct 26, 2025
The Case of the Missing Margins in Adtech, Advertising & Marketing. Graeme Blake of BluTui!
Oct 20, 2025
AI & Marketing: Search, Lies & Video Tapes with Simon Poulton
Oct 16, 2025
AI, Adtech Chaos & The Future of Digital Advertising with David Cohen (IAB CEO)
Oct 09, 2025
The #AI #HR Apocalypse in #ADTECH. Naama Manova-Twito
Sep 21, 2025
AI Is Frosting, Not Sprinkles: Kurt Donnell’s Sanity Guide to Adtech - ADTECH Gods, Adtech Dictionary
Sep 15, 2025
AI & ADTECH: Agentic AI platforms will reshape media planning, buying, and creative workflows
Sep 07, 2025
Programmatic Clicks Are Trash, Attention Is Currency -- Anders Lithner of Brand Metrics Tells the Truth
Aug 22, 2025
From Comic-Con to CPMs: Jeremy Steinberg of Fandom
Aug 18, 2025
Two Jews, No Funnel: Marketing to the Orthodox Community w/ Avromi Prengler | The ADOTAT Show
Aug 11, 2025
The Frenchman Who Tames the #adtech Chaos #adtechgod #marketing
Aug 07, 2025
Programmatic Advertising Is Broken: Jules Minvielle on Killing DSPs, CTV Contextual Targeting #ai
Jul 28, 2025
Don’t Bury the Taxonomy Just Yet - Zack Rosenberg
Jul 22, 2025
Anthony Katsur IAB: Cookies, CTV, and the Fingerprinting Fiasco - #adtech #adtechgod
Jul 18, 2025
Kevin Krim, EDO: CTV, Creativity & Turning Loss into Legacy
Jul 04, 2025
Tyler Kelly on Surviving AdTech Chaos, Building Basis as the OS of Media
Jun 29, 2025
Scott Ensign Killed Adtech God: Butler/Till - Indie Agencies, Curation Wars & Programmatic Plot Twists - YouTube
Jun 20, 2025
Adtech: Forget Identity -- Follow the Why -- Richard K Howe, Inuvo
Jun 16, 2025
💥 Adam Potashnick Is El Presidente of Ad Tech—And He’s Got the Mug to Prove It
Jun 12, 2025
The Open Web Is Flat—And Ad Tech Still Doesn’t Get It | The ADOTAT Show w/ Chris Kane
Jun 12, 2025
How to Catch a Scam (and Still Make Your Media Plan Work) | James McDonald, Audience Group
Jun 12, 2025
DEATH TO ROAS: WHY YOUR SHINY MARKETING METRICS ARE KILLING YOUR BRAND
Jun 12, 2025
Your CPMs Are a Scam — Alexis Hochleutner Tells You Why
May 12, 2025
Still Not a DSP, Dammit: The Index Exchange Episode
May 05, 2025
WILDLY INCONVENIENT: Brian O’Kelley on AI, Ad Tech, and Burning Brand Safety to the Ground
Apr 24, 2025
🎙️ THE AD THAT SOLD NOTHING — Featuring Fred Godfrey, CEO of Origin - the Adtech Gods.
Apr 23, 2025
Rishad Tobaccowala: Your Boss Isn’t a Leader—Here’s Why
Apr 09, 2025
🔨 AI, ROI & WTF: Jay Friedman Builds Agencies Without Office Coffee
Apr 06, 2025
Carl Fremont Is Here to Call BS on the Ad Industry’s Worst Habits
Mar 18, 2025
Your Ad Blocker Problem? Dan Rua Says You’re Sleeping with the Enemy
Mar 18, 2025
Blended Margins & Gas Station Sushi: Surviving the Lead Gen Jungle with Sean McCormick
Mar 18, 2025
Lizzie Chapman of NextRoll on Fixing Ad Tech, Killing Bad Culture, and the Cookiepocalypse
Mar 09, 2025
🎙️ The ADOTAT Show Special: “Metrics Don’t Matter” – The Game Show Edition!
Mar 03, 2025
🔥 ADOTAT Show: Matt Wasserlauf on Blockchain, Ad Fraud & Why Agencies Fear Transparency
Mar 03, 2025
Locking the Digital Doors: Gavin Dunaway on Slaying Malvertising and Rebuilding Trust
Mar 03, 2025
Jamie Barnard: The Batman of Data Integrity | The ADOTAT Show
Feb 25, 2025
Unpacking B2B Marketing with Dan Rosenberg of Octane 11 | The ADOTAT Show
Feb 25, 2025
Unpacking B2B Marketing with Dan Rosenberg of Octane 11 | The ADOTAT Show
Feb 25, 2025
Ishveen Jolly: Rewriting Sports Sponsorships, No Apologies
Feb 21, 2025
The Real Housewives of Adtech: Andy Dhanik Exposes the Industry’s Backstabbing & Hidden Fees
Feb 18, 2025
Mario Diez: The Ad Tech DJ Spinning Transparency on a Dancefloor of Chaos
Feb 18, 2025
Charles Cantu is Not Here for Your Ad Tech Nonsense—He’s Here to Fix It
Feb 09, 2025
Elena Jasper on Why TV Isn't Dead and Marketing's Digital Delusion
Feb 03, 2025
🚨 Breaking: The Internet is Still a Dumpster Fire! 🚨
Jan 29, 2025
🚨 Ad Tech Truth Bomb Alert 🚨 Matthew Sattel, CRO of OpenX
Jan 29, 2025
Ad Apocalypse Now: Lou Paskalis on Saving Media Ethics from AI and Clickbait Chaos
Jan 24, 2025
From Mango Revolutions to Marketing Mastery: Erin Levzow on Creativity, Data, and Defying Expectations
Jan 14, 2025
The Hustle Behind Monks: Wesley Ter Haar’s Guide to Staying Ahead
Jan 06, 2025
FTC Smackdowns, AI Fails, and Influencer Chaos: Damon Wright Breaks Down Marketing’s Legal Minefield
Dec 16, 2024
🎥 Inside the Streaming Revolution: Jamie Branson’s Mission to Fix Content Monetization
Dec 11, 2024
Maor Sadra on Ad Spend Myths, Incrementality, and AI in Marketing | The ADOTAT Show
Dec 09, 2024
Adtech Playmaker: Sam Bloom’s Sports Marketing Strategies
Dec 04, 2024
Cracking the Mobile Ad Code with AppLovin - The Adtech Mobile Gods of Wallstreet
Dec 02, 2024
Jonathan Moffie: The Gen AI Guru Making Your Local Cupcake Shop a CTV Star
Nov 26, 2024
Gamers, Ads, and AI Chaos: Zach Rozga’s Quest to Make Marketing Fun Again!
Nov 26, 2024
Flaming Chainsaws, Streaming Ads, and Swedish Innovation: Gareth Holmes of Seenthis
Nov 17, 2024
Affiliate Marketing 2.0: Cristy Garcia Talks Influencers, TikTok, and Survival Tactics
Nov 12, 2024
PR Wizard or #adtech Double Agent? Andy Oakes Spills the Secrets
Nov 04, 2024
Unlocking the Future of #AdTech: Professor Scott Schiller on Shoppable TV, Full-Funnel Advertising
Oct 28, 2024
Mark Coleman: From Founder Chaos to Investor Calm
Oct 23, 2024
Raj Chauhan Unplugged: Why Ad Tech’s Creative Revival Pulled Him Back In
Oct 16, 2024
Unlocking the Power of Attention: Mike Follett on Why Your Ads Are Failing Without It
Oct 09, 2024
Dave Morgan Destroys CTV Hype: Fraud, Fake Ads, and the AdTech Mess
Oct 01, 2024
Cookies, Chaos, and CTV: Anthony Katsur on Tackling AdTech’s Biggest Messes—From AI Hype to Privacy Nightmares
Sep 26, 2024
Data Unchained: Elizabeth Johnson’s No-BS Guide to Marketing Mastery
Sep 23, 2024
Adtech Secrets Revealed: Scott Messer Unpacks the Industry’s Biggest Challenges and Wins
Sep 19, 2024
Gayla Huber: The Compliance Crusader Brands Didn’t Know They Needed #madwomen
Sep 16, 2024
Julia Linehan: The PR Maverick Shaking Up Ad Tech | ADOTAT Show #MadWomen Series
Sep 10, 2024
Forget Clicks, Measure This: Jonah Goodhart’s Vision for Ad Tech
Sep 10, 2024
10 Billion Exit, No Big Deal: Chris Daglow on Turning Chaos into Strategy in Online Marketing
Sep 05, 2024
From Ringtones to Smart Fridges: Ken Harlan on the Evolution of MobileFuse
Aug 28, 2024
ָָAdtech Chronicles: Jon Walsh on Surviving the Digital Jungle and Launching JobsinAdtech
Aug 25, 2024
Shaking Up Adtech with Judy Shapiro's Unfiltered Wisdom #madwomen #adtech #marketingstrategy
Aug 25, 2024
Terrence Kawaja: AdTech Secrets: Billion-Dollar Mergers, Google Antitrust, and the Future of Programmatic Advertising
Aug 14, 2024
Erin Hawryluk on AdTech Innovation, AI Integration, and Breaking Barriers in Marketing
Aug 07, 2024
Simon Halstead Decodes Ad Tech Mysteries Over Cake | AI, COOKIES, MARKETING, ADTECH
Aug 05, 2024
The Marketing Maverick: Jon Bond Talks AI, Trends, and Snapple Campaigns
Jul 30, 2024
#ai Marketing Mastery: From Technophobe to Trailblazer - Naama Manova Twito
Jul 29, 2024
Unlocking AdTech Secrets with Angelina Eng: The Future of Digital Measurement, Programmatic AI
Jul 25, 2024
#MADWOMEN Cover Girl to Code: Phoenix Ha’s AI-Assisted Advertising Adventure
Jul 17, 2024
Decoding Media Metrics: AI Innovations, Privacy Challenges, and TV Measurement Trends with Jon Watts
Jul 15, 2024
Myles Younger: Navigating Ad Tech Trends: Programmatic Advertising, AI-Driven Personalization
Jul 08, 2024
Julian Zilberbrand: From MTV Intern to CTV Maverick – How He's Rocking the Ad World with CTV
Jun 28, 2024
Unlocking Media Metrics with David Pollet: Incrementality, Cookies & Biometric Conundrums
Jun 25, 2024
AI-Powered Video Ads: Zack Rosenberg Reveals Qortex’s Game-Changing Tech | ADOTAT Show
Jun 24, 2024
Surviving Hybrid Work with Clive Sirkin.| Project Management for Advertising Agencies
Jun 14, 2024
Unlocking Game Ad Revenue: Shahar Sorek’s Secret to Monetizing User-Generated Content & In-Game Ads
Jun 10, 2024
Viewability Metrics with Marc Guldimann of Adelaide Metrics
Jun 06, 2024
Retail Media Alchemy: Navigating the Ad Tech High Seas with James Avery
Jun 04, 2024
Brand Crisis: from Fiction to Fact: PR Experts Warn Against Judging Too Fast
Jun 04, 2024
Digital Renaissance Man: Dominick Miserandino Tech Triumphs
Jun 03, 2024
TV Ads 2.0: Jason Fairchild of tvScientific's Playboy for Disruption
May 31, 2024
Jeff Hirsch of Aperiam: Ancient Adtech Gods and Ad Clicks
May 22, 2024
David Kohl of TrustX: MFA Madness, Privacy Puzzles and Adtech Gods
May 19, 2024
Content King Confessions: David Kaplan of Branded Newsroom
May 17, 2024
Gary Mittman: The Future of Shoppable Media on TV
May 13, 2024
From Gaming Guru to Wellness Wizard: The Untold Journey of Michael Camarata Will Blow Your Mind!
May 07, 2024
Jesse Redniss of Qonsent: Privacy, Pixels and Potions. How to Win Friends and Influence Privacy.
May 06, 2024
Rising Above: Doron Wesley on Leadership Amidst Personal Challenges
May 01, 2024
From Siberia to Server Rooms: Oleg Korenfeld's Tech Trek
Apr 17, 2024
Jeff Minsky: Visionary Architect of Digital Innovation
Apr 15, 2024
#ADTECH HISTORY: The Long Click with Sean Black of Daily Motion
Apr 09, 2024
Dinosaur Metrics: Meet EDO's Meteor. #adtech adtechgod
Apr 01, 2024
Quantifying Chaos and Marketing Measurements with Angelina Eng of the Internet Advertising Bureau
Mar 28, 2024
Biden TikToks & Trump Tweets: The Wild West of Political Ads
Mar 26, 2024
Visionary's Conference Quest: Christian Muche of Possible Conference
Mar 25, 2024
Buzzwords, Busters and Brand Whisperers: Bill Daddi of DBC Communications.
Mar 25, 2024
AI Dreams, Marketing Streams with Gregory Kennedy of BrandZen
Mar 20, 2024
The Visionary Leader: Mike Seiman of Digital Remedy
Mar 18, 2024
The CTV Disruptor: Fred Godfrey of Origin
Mar 13, 2024
Gas Pumps and Elevators: Unlikely Heroes in the Ad Space Odyssey - Digital Out-of-Home Industry
Mar 13, 2024
The Data Marvick: Drew Stein from Audigent
Mar 11, 2024
Revolutionary Expert Exposes Industry Myths Jared Siegal
Mar 06, 2024
The Taylor Swift Effect: From Superbowl to Superbrand
Mar 06, 2024
Data Science in the Post-Cookie World with Kenneth Rona of Simulmedia
Mar 04, 2024
Beyond the Hype. The Future of Foresight: Greg Stuart's Take on Marketing's Moving Targets
Feb 29, 2024
Retail Media's Family Reunion: Less Hugs, More Data Thugs
Feb 27, 2024
Adtech: Ukraine's Unyielding Innovation with Dave Morgan
Feb 26, 2024
Brand Safety Strategies & Budget Optimization in Digital AdTech
Feb 20, 2024
Streaming Advertising Massive Growth. With Alan Wolk, Erin Hawryluk, Gary Mitman and More
Feb 20, 2024
Privacy & Transparency in Advertising with Adform's John Piccone
Feb 19, 2024
Predicting Digital Trends: How Andy Batkin Foresees Marketing Waves
Feb 13, 2024
Thriving in Adtech Today, Fireside Chat with Anthony Katsur of the IAB
Feb 06, 2024
How Bad is Advertising for the Enviroment? With Brian O'Kelley, Shiv Gupta and More
Jan 31, 2024
The Real History of Adtech, Marketing and Advertising Online
Jan 24, 2024
Mental Health Breakdown in Adtech. With Lana McGilvray, Ted Rubin and More
Jan 22, 2024
Getting a Job in Adtech with Marc Goldberg, Paul Knegten and Sean Black
Jan 10, 2024
How to Promote your Adtech Business Online with Marcom Experts Chris Harihar, Lou Paskalis and Lana McGilvray
Jan 02, 2024
Identity and Privacy in Advertising in 2024
Dec 18, 2023