B2B Agility™ with Greg Kihlström
By The Agile Brand
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Category: Marketing
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Episodes: 10
Description
From the creators and host of the award-winning The Agile Brand with Greg Kihlström podcast, comes B2B Agility™, a podcast focused on how B2B marketers and the brands they represent become category leaders and drive optimal results for the business and their customers.
The show looks at B2B success in a variety of ways, all with a focus on the intersection of sales, marketing & technology. Guests will represent brands, consultancies, and platforms that enable B2B marketers to do their best work.
| Episode | Date |
|---|---|
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#10: Thriving among change with Steve Blum, Autodesk
|
Apr 23, 2024 |
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#9: Building incentivization that performs with Arnab Mishra, Xactly
|
Apr 09, 2024 |
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#8: The Top 3 in-demand marketing jobs for 2024 with Sue Keith, Ceres Talent
|
Apr 02, 2024 |
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#7: Building a high-performance B2B marketing team with Allison Breeding, Apptio, an IBM Company
|
Mar 26, 2024 |
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#6: Memorable B2B brands in a shifting demand gen landscape with Kristin Russel, CMO at Symplr
|
Mar 12, 2024 |
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#5: The importance of customer stories with Evan Huck, UserEvidence
|
Feb 27, 2024 |
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#4: B2B Brand Stories with Tiffany Grinstead, Nationwide Insurance
|
Feb 13, 2024 |
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#3: Team agility and AI maturity with Tommi Marsans, Verizon Business Group
|
Jan 30, 2024 |
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#2: Better Customer Journey Mapping with Percy Rose, Hewlett Packard Enterprise
|
Jan 16, 2024 |
|
#1: B2C Expectations in a B2B World with Chris Costello, Amazon Business
|
Dec 20, 2023 |