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Welcome to Earning by Design, the podcast that helps you turn your passion for graphic design into a profitable freelance business. I'm Lauren Gonzalez, and 8 years ago, I left my job as an in-house graphic designer to start my own design business. But the journey wasn't always smooth sailing. I faced challenges with finding clients, pricing projects, and achieving consistency in my income. After a lot of trial and error, I discovered the strategies and insights that helped me build a successful six-figure design business from scratch. A business that lets me work on my own schedule, spend more time with my family and only design for clients that excite me and pay me well.In this podcast, I'll be sharing those hard-earned insights and actionable strategies with you. Whether you are new to freelancing or are looking to grow your freelance design business to live life on your own terms, then this podcast is for you. Join me as we dive in and discover how you can turn your passion for design into a profitable and fulfilling freelance business.
My website: https://4thecreatives.com
| Episode | Date |
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Ep. 44: Breaking Through the $50K Freelance Ceiling: Here’s How
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Mar 12, 2025 |
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Ep. 43: The Most Frustrating Parts of Freelancing—And How to Fix Them
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Feb 10, 2025 |
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Ep. 42: Top 5 Ways to Get Clients That Worked in 2024 (and What to Avoid)
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Jan 14, 2025 |
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Ep. 41: How to Beat the New Year Client Slowdown
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Dec 10, 2024 |
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Ep. 40: 5 Steps to Prepare Your Design Business for a Prosperous 2025!
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Dec 03, 2024 |
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Ep. 39: How to Avoid Brand Identity Design Mistakes and Impress Your Clients
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Nov 12, 2024 |
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Ep. 38: To Discount or Not to Discount? Pricing Strategies for New Designers
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Nov 05, 2024 |
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Ep. 37: The Essential Difference: Brand Identity vs. Brand Strategy for Designers
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Oct 29, 2024 |
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Ep. 36: How to Deal with Problematic Client Red Flags
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Oct 08, 2024 |
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Ep. 35: Building a Standout Portfolio that Attracts Clients
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Oct 01, 2024 |
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Ep. 34: Overcoming Challenges in Creative Entrepreneurship with Lindsay Faller
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Sep 24, 2024 |
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Ep. 33: Stand Out on LinkedIn: Social Selling for Designers with Michelle J Raymond
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Aug 28, 2024 |
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Ep. 32: Work Smarter, Live Better: Achieving Balance in Your Design Career
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Aug 20, 2024 |
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Ep 31: How to Use LinkedIn to Get Graphic Design Clients with Louise Brogan
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Aug 13, 2024 |
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Ep. 30: Boost Your Design Income with These Five Practical Strategies
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Jul 30, 2024 |
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Ep. 29: Get More Done in Less Time: Effective Time Management Strategies for Designers
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Jul 23, 2024 |
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Ep. 28: How to Handle and Prevent Client Ghosting
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Jul 16, 2024 |
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Ep. 27: Perfectionism: Your Worst Enemy and How to Overcome It
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Jul 09, 2024 |
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Ep. 26: Five Essential Tips to Stand Out and Win Client Projects
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Jun 25, 2024 |
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Ep. 25: Turning Client Objections into Opportunities: Expert Tactics for Negotiation Success
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Jun 11, 2024 |
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Ep. 24: 15 Proven Ways to Land your First Design Client
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Jun 03, 2024 |
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Ep. 23: Mastering Your Elevator Pitch: The Art of Persuasion in 30 Seconds
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May 28, 2024 |
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Ep. 22: Navigating Mental Health and Creativity as a Designer
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May 20, 2024 |
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Ep. 21: Freelance Design Pricing: Why You Should Never Match In-House Rates
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May 13, 2024 |
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Ep. 20: This is Why Freelance Graphic Designers Quit
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May 06, 2024 |
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Ep 19: Should You Use “I” or “We” on Your Graphic Design Website?
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Apr 29, 2024 |
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Ep. 18: How to Increase Your Value + Profit as a Graphic Designer
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Apr 22, 2024 |
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Ep. 17 Revolutionizing Design Education: Real-World Client Experience with David Block
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Apr 15, 2024 |
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Ep 16: Ways to Niche So It’s Not Scary
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Apr 10, 2024 |
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Ep 14: How to Transition from Freelance to Full-Time Job with Jamie Roberts
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Mar 25, 2024 |
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Ep 13: Ten Ways You Can Get Graphic Design Clients
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Mar 18, 2024 |
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Ep 12: How to Attract Graphic Design Clients
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Mar 11, 2024 |
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Ep 11: Which Pricing Strategy Should Graphic Designers Use?
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Mar 05, 2024 |
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Ep 10: Common Mistakes in Getting Graphic Design Clients
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Feb 26, 2024 |
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Ep 9: Expert Legal + Trademark Tips for Designers with Brittany Ratelle
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Feb 19, 2024 |
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Ep 8: How to Increase Your Prices as a Graphic Designer with Jess Langley
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Feb 12, 2024 |
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Ep 5: How to Have Less Clients and Make More Money
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Jan 22, 2024 |
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Ep 4: How to Take Action with Your Ideas with Darnell Brown
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Jan 15, 2024 |
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Ep 3: Design Agency Marketing Tactics for Freelance Graphic Designers with Sam Chlebowski
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Jan 06, 2024 |
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Ep 2: How to Use Instagram to Get Graphic Design Clients with Brittany Worthington
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Jan 05, 2024 |