Google Ads Unleashed | Winning Strategies for E-Commerce Marketers

By Jeremy Young

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Category: Marketing

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Subscribers: 4
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Episodes: 159

Description

Welcome to "Google Ads Unleashed," the ultimate podcast for anyone who wants to harness the power of Google Ads to boost their online business. Whether you're an agency owner, E-Commerce marketer, or just someone who's interested in digital advertising, this show is for you.


In each episode, we'll dive deep into the world of Google Ads, exploring the latest strategies, techniques, and best practices for creating effective ad campaigns that deliver real results. Whether you're a seasoned pro or just getting started, you'll find plenty of valuable insights and actionable tips to take your advertising game to the next level.


We also bring in expert guests to share their insights and experiences, so you can learn from the best in the business. Our guests include successful E-Commerce entrepreneurs, marketing professionals, and Google Ads specialists who offer practical tips and advice.


With Google Ads constantly evolving, it can be hard to keep up with the latest trends and changes. That's why we're here to help. We break down complex topics into easy-to-understand language and provide actionable advice that you can implement right away.

Connect with Jeremy Young on LinkedIn for regular Google Ads updates, or email him on jeremy@younganddigital.marketing


Episode Date
Margin Bidding vs POAS in Google Ads: Why Grouping by Margin Isn't the Same as Bidding for Profit
Jul 20, 2026
Google Ads August Update: Target ROAS & CPA Is Changing - Your Campaigns Will Spend More If You Do Nothing
Jul 12, 2026
When Google Ads Will Never Work: 4 Signs You Should Walk Away (From a Google Ads Expert)
Jul 05, 2026
Google Merchant Center Mistakes: 14 Issues Quietly Killing Your Shopping Campaigns (And How to Fix Them)
Jun 28, 2026
Why ROAS Is Lying to You: How to Optimise Google Ads for Profit Instead of Revenue (Target POAS Explained)
Jun 21, 2026
The Google Shopping Pricing Trick Your Competitors Don't Know About: Automated Discounts Setup Guide
Jun 14, 2026
Google Ads Account Hacked: What Happens Next & Exactly How to Recover
Jun 07, 2026
Google Marketing Live 2026 Recap: 7 Announcements That Will Change How You Run Google Ads
May 31, 2026
How to Use Advertorials to Reach Cold Audiences on Google Ads
May 24, 2026
AI Google Ads Audits: What They Get Right, What They Get Wrong & Why You Still Need a Human
May 17, 2026
How to Know When to Scale Your Google Ads: A 3-Step Framework for Trusting Your Data
May 10, 2026
Competitors Bidding on Your Brand Name: Why It Happens & How to Fight Back
May 03, 2026
Google Ads Budget Pacing Update: How the New Ad Scheduling Change Could Cost You Thousands
Apr 26, 2026
Google Local Services Ads Explained: What They Are, How They Work & How to Get Started
Apr 19, 2026
Why You Can't See Your Own Google Ads (And Why It Doesn't Matter)
Apr 12, 2026
Audit Your Own Google Ads Account: The 4-Point Health Check (No Expert Needed)
Apr 05, 2026
Why Your Google Ads Aren’t Scaling: Find & Fix the Real Bottlenecks in Your Business
Mar 29, 2026
The Ultimate Google Ads Checklist: What to Do Weekly, Monthly & Quarterly
Mar 23, 2026
How to Repurpose Winning Demand Gen Creatives (Before They Burn Out)
Mar 09, 2026
Is Bidding on Your Own Brand a Waste of Money?
Mar 02, 2026
Stop Copying Your Competitors: Reverse Benchmarking in Google Ads
Feb 23, 2026
How Branded Search Can Destroy Your Business
Feb 16, 2026
Why ROAS Is Lying to You: With Google Ads Expert Thomas Eccel
Feb 09, 2026
Why Your Google Ads CPCs Are Rising (And What You Can Do About It)
Feb 02, 2026
Why Your Performance Max Campaign Is Failing
Jan 26, 2026
Live Google Ads Audit: How a Profit-First Strategy Can Save a Losing Account
Jan 19, 2026
Google Ads 2026: Tips to Start the Year Strong
Jan 12, 2026
CLV vs CAC Explained: How to Calculate the Right Ratio for Scaling Profitably
Jan 05, 2026
What To Do With Your Google Ads Campaigns Over Christmas
Dec 22, 2025
7 Lessons from BFCM 2025
Dec 08, 2025
How to Launch Demand Gen Without Wasting Budget
Dec 01, 2025
5 Reasons Your Google Ads Aren’t Converting (and How to Fix Them Fast)
Nov 24, 2025
How Many Conversions You REALLY Need for Google Ads to Work
Nov 17, 2025
How to Set the Right ROAS Targets in Google Ads
Nov 10, 2025
DIY vs Agency: Who Should REALLY Run Your Google Ads?
Nov 03, 2025
How to Spot a Bad Google Ads Agency Before It’s Too Late
Oct 27, 2025
Navigating the Complex World of Tracking and Analytics: With Luc Nugteren
Oct 19, 2025
How to Prepare Your Google Ads for Q4 (+FREE downloadable checklist)
Oct 12, 2025
How to Scale Your Brand Internationally with Google Ads
Oct 05, 2025
10 Essential Google Ads Tools Every Advertiser Needs
Sep 28, 2025
Ads Not Converting? How to Diagnose and Fix Failing Accounts
Sep 21, 2025
Why Cutting Too Many Keywords Can Tank Your Performance
Sep 14, 2025
Are You Paying for Sales That Would Happen Anyway? Here’s How to Know
Sep 07, 2025
How Advertorials Can Help You Take Over the SERP and Win More Sales
Sep 01, 2025
Google Ads Not Spending? 4 Fixes to Get Campaigns Moving
Aug 24, 2025
Our Most Impressive Google Ads Case Study (And What You Can Learn)
Aug 18, 2025
The Simple Trick to Find Winning Search Term Patterns
Aug 10, 2025
Why Top Advertisers are Going Back to Manual Bidding
Aug 03, 2025
Amazon Just Vanished from Google Shopping
Jul 27, 2025
Demand Gen Ads That Convert – Case Study & Webinar Announcement
Jul 21, 2025
Google Ads Hasn’t Got Harder – You’re Just Looking in the Wrong Place with Ed Leake
Jul 13, 2025
How to Keep Your Google Ads Performing Through Summer
Jul 07, 2025
The Truth About Incrementality in Google Ads – with Marcel Smal
Jun 30, 2025
Everything You Need to Know from Google Marketing Live 2025
Jun 22, 2025
Sending Google the Wrong Data, On Purpose - Inderpaul Rai
Jun 15, 2025
The Brand Campaign Hack That Saved Our Clients Thousands
Jun 01, 2025
How to Use Post-Purchase Data to Improve Your Shopping Ads
May 25, 2025
7 Proven Ways to Grow Faster With Google Ads
May 18, 2025
Case Study: How We Doubled Google Ads Spend Profitably in 30 Days
May 11, 2025
How to Leverage AI to Improve Your Google Ads Performance
May 04, 2025
Common Google Ads Mistakes eCommerce Businesses Make and How to Avoid Them
Apr 27, 2025
Target Lapsed Customers with Pmax
Apr 20, 2025
How to Stay Ahead in Google Ads: AI, Incrementality & Smart Strategy
Apr 14, 2025
To Brand Or Not To Brand?
Apr 06, 2025
Why Switching to a CSS Can Instantly Boost Performance - Martijn Explains All (Producthero)
Mar 30, 2025
Try This Crazy Hack To Grow On Google Shopping
Mar 24, 2025
Negative KW's Now In PMax? What You Need To Know!
Mar 17, 2025
Massive New Updates You Can't Miss!
Mar 10, 2025
How To Test Winning Product Images
Mar 03, 2025
Why Google Ads Isn’t Always Enough
Feb 24, 2025
Pmax Just Got an Upgrade! Early 2025 Updates You Can’t Miss
Feb 17, 2025
New Promo Code Features in Google Ads
Feb 10, 2025
8 Proven Ways to Scale Your Google Ads Account in 2025
Feb 03, 2025
The #1 Script Every Google Ads Account Must Have
Jan 27, 2025
How to Avoid These Common Conversion Tracking Errors
Jan 20, 2025
My 7 predictions for Google Ads in 2025
Jan 13, 2025
How Disabling Conversion Tracking Can Decrease CPC's: John Moran's Controversial Strategy
Jan 06, 2025
What To Do With Your Campaigns Over Christmas
Dec 23, 2024
How To Use YouTube Shorts To Scale Your Brand
Dec 16, 2024
Copy This Strategy to Master Feed Rules
Dec 09, 2024
How to Launch a Dynamic Search Ad Campaign That Drives Results
Dec 02, 2024
Quick'n'Easy Guide to Setting Up Microsoft Ads for Beginners
Nov 25, 2024
Boost Your Shopping Ads with Powerful Post-Purchase Data Insights
Nov 18, 2024
Save 20% On Google Shopping With This Trick
Nov 11, 2024
Your Q4 Secret Weapon - Demand Gen Campaigns
Nov 04, 2024
New Game-Changing PMax & Shopping Update!
Oct 28, 2024
How I Cut Lead Costs by 40% Without Increasing Ad Spend
Oct 21, 2024
3 Google Ads Strategies No One Is Talking About
Oct 14, 2024
Are PPC Events Worth It?
Oct 07, 2024
Learn My Strategy That Generated £21 Million In Revenue Last Q4 - Webinar Announcement
Sep 30, 2024
Copy This 8-Step Plan to Smash Q4
Sep 23, 2024
Save $$$ With Portfolio Bid Strategies
Sep 16, 2024
How Google Ads Attribute Conversions: With Vince Wagenknecht
Sep 09, 2024
Google Ads or Amazon Ads? Amazon Insights with Elizabeth Greene
Sep 02, 2024
Save Thousands With This Brand Campaign Hack
Aug 26, 2024
The Future of PPC: Trends, Tips, and Tom’s Top Strategies
Aug 19, 2024
YouTube for E-Commerce: Quick & Dirty Guide For Businesses
Aug 12, 2024
The Future of Revenue Marketing With Matthis Janssen
Aug 05, 2024
Strategies and Tips With Adriaan Dekker
Jul 29, 2024
How We Scaled A Personalised Gifting Brand to €265K on Mother's Day (Case Study)
Jul 22, 2024
Choose The Right Strategy For Your E-Commerce Store
Jul 15, 2024
Introduction To Google Ads Unleashed
Jul 08, 2024
The #1 Metric Marketers Overlook In Google Ads
Jul 08, 2024
How A Google Rep Almost Lost Us A Client
Jul 01, 2024
Audit Breakdown: What Do We Focus On for Maximum Impact?
Jun 24, 2024
Add 5% Conversions To Your Ad Account With This Hack
Jun 17, 2024
We Need Your Help! Join Our Team
Jun 10, 2024
If Your Agency/Freelancer Is Doing This, Then ...
May 27, 2024
How To Kick Start A Brand New Google Ads Account
May 20, 2024
Patience. Why Doing Less Is Sometimes More
May 13, 2024
Google Ads Improvement Ideas You Probably Haven't Tried Yet
May 06, 2024
Google Ads or Meta Ads? It depends!
Apr 29, 2024
Ultimate Ecommerce Success with Frederik Boysen of ProfitMetrics
Apr 22, 2024
Branded Traffic: The Costly Mistake Ecom Businesses Can't Afford
Apr 15, 2024
Elements of A Perfect Product Page
Apr 08, 2024
How Long Until Google Ads Start to Work?
Apr 01, 2024
How We Audit Google Ads Accounts
Mar 25, 2024
Expert Strategies with Vincent Beima
Mar 18, 2024
Consent Mode v2
Mar 04, 2024
How To Survive Q2:3
Feb 26, 2024
Uncomfortable Truths You Need To Know About Google Ads
Feb 19, 2024
Brand Campaign Hacks for Optimal Success
Feb 12, 2024
Mastering Negative Keywords
Jan 29, 2024
From 2 to 150 Sales Per Month?! Recent Client Success Story & How We Did It
Jan 22, 2024
Our Q4 Summary
Dec 18, 2023
Do I Need To Run Discounts For My Brand?
Dec 11, 2023
Mastering Ecommerce Stores: An Interview With CEO Matthew Stafford
Dec 04, 2023
Are Google Ads Worth It?
Nov 27, 2023
SEO Mastery with Tom Morgan: All Questions Answered!
Nov 20, 2023
What Are Search Themes And How Do They Work?
Nov 13, 2023
Expert Answers to Your Google Ads Feed Optimisation Queries
Nov 06, 2023
Use This Formula To Write GREAT Ads
Oct 30, 2023
What's the Best Q4 Strategy for Google Ads? With Special Guest
Oct 23, 2023
Important Announcement 🚨
Oct 19, 2023
5 Common Google Ads Mistakes You Will Want to Avoid
Oct 16, 2023
7 Steps to SMASH Q4 with Google Ads
Oct 09, 2023
What's the Best Bidding Strategy for My Account?
Oct 02, 2023
How To Become A Match Type Master
Sep 25, 2023
Mastering Keyword Research
Sep 18, 2023
Mastering Google Ads Account Setup: The Basics
Sep 11, 2023
Quality Score Explained: What's Its Real Impact on Ads?
Sep 04, 2023
Google Ads Not Performing? Look At These 3 Metrics
Aug 28, 2023
Get To Know The Y&D Team
Aug 21, 2023
Do Competitor Campaigns Work?
Aug 14, 2023
Which Metrics Should I Track?
Aug 07, 2023
Are Search Campaigns Good for E-Commerce?
Jul 31, 2023
How To Easily Improve The Reach & Performance Of Your Shopping/PMax Campaigns Pt.2
Jul 24, 2023
2x Your ROAS & Reach With This Feed Hack
Jul 17, 2023
How To Easily Improve The Reach & Performance of Your Shopping/PMax Campaigns pt1
Jul 10, 2023
How good are Performance Max campaigns REALLY?
Jul 03, 2023
Are Brand Campaigns A Waste Of Money?
Jun 26, 2023
The Complete (and Easy!) Guide to Google Ads Conversion Tracking
Jun 19, 2023
4 Experiment Ideas You Should Always Test
Jun 12, 2023
What Keyword Match Types Are The Best For My Campaigns?
Jun 06, 2023
Should I Learn Google Ads Myself Or Hire A Pro?
May 29, 2023
Which Campaigns Should I Run For My Brand At The Start?
May 22, 2023
How To Get Started With Google Ads
May 15, 2023
The Role of Google Ads for E-Commerce
May 15, 2023
An Introduction to Google Ads
May 15, 2023