The PPC Cave
By Gene Villanoz and Ryan Fenton
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Image by Gene Villanoz and Ryan Fenton
Category: Marketing
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Episodes: 70
Description
Gene and Ryan co-host The PPC Cave discussing everything Google Ads for lead generation and e-commerce.
We are Fiverr Pros with over $10 million budget managed between them, 10+ years of experience and having in-house/agency and freelancing experience, The PPC Cave is dedicated to sharing our extensive knowledge with you.
The best Google Ads strategies, the latest techniques in the industry, bespoke solutions for our viewers and real results from our own clients.
Tune in and subscribe to The PPC Cave today! 🔔👍❤️
| Episode | Date |
|---|---|
|
Our Reactions to Google Marketing Live 2025 I EP 62
|
May 26, 2025 |
|
Navigating Google Ads: Best and Worst Niches I EP 61
|
May 19, 2025 |
|
Google News: AI Max + P-Max Channel Reporting I EP 60
|
May 12, 2025 |
|
The Truth About Limited By Budget I EP 59
|
May 05, 2025 |
|
How To Scale Your Digital Marketing Business I EP 58
|
Apr 28, 2025 |
|
Google Ads Reddit Q&A | EP 57
|
Apr 21, 2025 |
|
What To Do When Things Go Wrong? EP 56
|
Apr 14, 2025 |
|
What We Know About Search Max | EP 55
|
Apr 07, 2025 |
|
Google Merchant Center In 2025 I EP 54
|
Mar 31, 2025 |
|
The New Way TROAS Works | Episode 53
|
Mar 24, 2025 |
|
STOP Using Search Impression Share in 2025 | Episode 52
|
Mar 17, 2025 |
|
Lead Gen Metrics That Actually Matter in 2025 | Episode 51
|
Mar 10, 2025 |
|
Scaling Google Ads in 2025 Without Wasting Budget | EP 50
|
Mar 03, 2025 |
|
Reddit Questions Scaling & Low impressions I EP 49
|
Feb 24, 2025 |
|
Google Ads Reports 2025: The Right & Wrong Way I EP 48
|
Feb 17, 2025 |
|
Top 2 Reasons to Run Google Ads I Short EP 8
|
Feb 10, 2025 |
|
2025 Big Performance Max Updates I EP 47
|
Feb 03, 2025 |
|
4 Mistakes That Could Ruin Your Campaigns I EP 46
|
Jan 27, 2025 |
|
2 Important Google Merchant Center Tips I EP 45
|
Jan 17, 2025 |
|
Everything You Need To Know About Target ROAS I Short EP 7
|
Jan 13, 2025 |
|
Secondary Bid Adjustments vs Automated Bid Strategy I Short EP 6
|
Jan 06, 2025 |
|
How Important is Conversion Tracking? I Short EP 5
|
Dec 30, 2024 |
|
2024 Recap Learnings & Next Year Predictions I EP 43
|
Dec 21, 2024 |
|
Why Should I Hire A Google Ads Freelancer I Ryan Case Study
|
Dec 16, 2024 |
|
Managing Clients In Q4, Lead-Gen Vs eCom I EP 42
|
Dec 09, 2024 |
|
Search Impression, Lost Due to Rank, and Budget I Short EP 4
|
Nov 30, 2024 |
|
Common Mistakes for BFCM I Short EP 3
|
Nov 25, 2024 |
|
Why Do We Use A Changelog? I EP 41
|
Nov 18, 2024 |
|
Reddit Q&A Pt 1: Truth About Agency Life & Best Beginner Campaign Structure I EP 40
|
Nov 11, 2024 |
|
Accentuate The Positive On Google Ads I Short EP 2
|
Nov 04, 2024 |
|
Reasons Why Sometimes Google Ads Doesn't Work I Short EP 1
|
Oct 28, 2024 |
|
Setup For Low Budget eCommerce Accounts I EP 39
|
Oct 21, 2024 |
|
P-Max Asset Groups: Segmented Vs Catch All | EP 38
|
Oct 14, 2024 |
|
Live Screen Capture Broad Match Only & Campaign Results | EP 37
|
Oct 07, 2024 |
|
Q&A Series: Scaling + Auto Apply Reccomendations I EP 36
|
Sep 30, 2024 |
|
Beat 90% of Advertisers With Communication I EP 35
|
Sep 23, 2024 |
|
Google Ads News: ECPC Leaving in 2025 & More I EP 34
|
Sep 16, 2024 |
|
What Is A Reasonable Google Ads Management Fee To Charge I EP 33
|
Sep 09, 2024 |
|
How To Get Clients For Google Ads I EP 32
|
Sep 02, 2024 |
|
Google Marketing Live , 3rd Party Cookies, Gemini Vs Chat GPT, & New Interfaces I EP 31
|
Aug 26, 2024 |
|
Common Client Questions I Candid Experiences & Thoughts I EP 30
|
Aug 19, 2024 |
|
Secondary Bid Adjustments, When To Use Them? I EP 29
|
Aug 17, 2024 |
|
Googel Ads Case Study I eCommerce *Live Account Screencapture* I EP 28
|
Aug 05, 2024 |
|
Low Budget Campaigns - Can They Work? I EP 27
|
Jul 29, 2024 |
|
Google Ads Case Study *Live Account Screen Capture*| EP 26
|
Jul 22, 2024 |
|
Should I Use Auto Create Text Assets & Final URL for P-Max? | EP 25
|
Jul 15, 2024 |
|
New Google Ads Account? Try This Structure *Live Walkthrough* | EP 24
|
Jul 08, 2024 |
|
Google Ads Best Keyword Match Types In 2024 I EP 23
|
Jul 01, 2024 |
|
Lead-Gen Vs eCom Best Bidding Strategies In 2024 I EP 22
|
Jun 24, 2024 |
|
Google Ads New Dashboard I EP 21
|
Jun 17, 2024 |
|
Google Ads Verification & Screen Capture I EP 20
|
Jun 10, 2024 |
|
Google Ads Auto-Apply Recommendations & Screen Capture I EP 19
|
Jun 03, 2024 |
|
Negative Keywords for Lead Generation Vs eCommerce I EP 18
|
May 27, 2024 |
|
ROAS For eCommerce Explained | EP 17
|
May 20, 2024 |
|
2024 Lead-Gen Campaign Overview For Beginners Walkthrough | EP 16
|
May 13, 2024 |
|
What Campaign Type Should I Run Series Recap? | EP 15
|
May 06, 2024 |
|
All Other Campaign Types in Google Ads 2024 | EP 14
|
Apr 30, 2024 |
|
Google Ads YouTube Campaign 2024 Best Practices | EP 13
|
Apr 22, 2024 |
|
Which Campaigns Should I Run For A Small Budget eCommerce Store? I EP 12
|
Apr 15, 2024 |
|
Google Ads Standard Shopping Best Practices I EP 11
|
Apr 08, 2024 |
|
Performance Max Campaign Creation: Full Setup Walkthrough I EP 10
|
Apr 01, 2024 |
|
Google Ads P-Max Campaign Best Practices 2024 I EP 9
|
Mar 25, 2024 |
|
Google Search Campaign Creation: Full Walkthrough I EP 8
|
Mar 18, 2024 |
|
Google Ads Search Campaign Best Practices 2024 I EP 7
|
Mar 11, 2024 |
|
Google Ads For Agency Vs Business Owner/In-House I EP 6
|
Mar 04, 2024 |
|
How To Win With Google Ads Series Recap I EP 5
|
Feb 26, 2024 |
|
Where To Start With Google Ads I EP 4
|
Feb 19, 2024 |
|
Google Ads Needs Time, Money, and Patience I EP 3
|
Feb 12, 2024 |
|
Importance of Running Google Ads I EP 2
|
Feb 05, 2024 |
|
The PPC Cave: Intro Episode I EP 1
|
Jan 29, 2024 |