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Every week, advertising gurus Russel Howcroft and Freddie Young offer a glimpse behind the curtain of the world’s most talked about marketing campaigns, brands, ideas, advertising news and industry screw ups.
| Episode | Date |
|---|---|
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A very average billboard; & selling driverless cars
|
Jun 23, 2026 |
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Why soccer is the hardest sport in the world to monetise
|
Jun 15, 2026 |
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'Make it stand out like dogs balls'; Building businesses with Charlie Gearside
|
Jun 10, 2026 |
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'Its not that good, is it?' Ferrari's EV backlash
|
Jun 01, 2026 |
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Big Pharma & 'The Enhanced Games'
|
May 26, 2026 |
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We speak to Sir Martin Sorrell
|
May 20, 2026 |
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'If it's legal, you should be able to advertise it'
|
May 18, 2026 |
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'They've come out swinging'; Gloves are off in Aussie marketing warfare
|
May 12, 2026 |
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'Stop jumping at shadows': Why Nike was wrong to apologise
|
May 04, 2026 |
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Vodafone & Telstra in a 'coverage war'
|
Apr 20, 2026 |
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'Nothing good about it'; Government fuel ad misses the mark
|
Apr 14, 2026 |
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'Pitch perfect advertising' from British Airways
|
Mar 31, 2026 |
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Burger King's public Oscars apology
|
Mar 17, 2026 |
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How Philly Cream Cheese reaches 'advertising perfection'
|
Mar 03, 2026 |
|
Prediction markets & why trust in advertising it at an all time high
|
Feb 23, 2026 |
|
Absolut x Tabasco spot 'the future of advertising'; & AI wars spill into the public domain
|
Feb 16, 2026 |
|
Super Bowl: The winners of advertising's biggest day of the year
|
Feb 09, 2026 |
|
The Netflix takeover of Hollywood
|
Dec 08, 2025 |
|
Shania Twain, Uber & the Hollywood marketing crisis
|
Nov 25, 2025 |
|
'The best 20 seconds of advertising produced in the history of advertising'
|
Nov 18, 2025 |
|
Robots, John Lewis & Coca Cola
|
Nov 10, 2025 |
|
How cereal built America
|
Oct 27, 2025 |
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Social media ban; 'This campaign has me worried'
|
Oct 20, 2025 |
|
De Beers campaign has 'missed the mark'; 7-Eleven nails it
|
Oct 13, 2025 |
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ChatGPT's latest campaign & 'Va Va Voom' comeback
|
Oct 07, 2025 |
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Why 'brand purpose' doesn't really matter
|
Sep 22, 2025 |
|
Bumble, Apple & John Lewis
|
Sep 15, 2025 |
|
Nike's new spot, smutty micro-dramas & beta blockers
|
Sep 09, 2025 |
|
'This is the funniest ad of the last 35 years'
|
Sep 01, 2025 |
|
The crypto commercial everyone should see
|
Aug 26, 2025 |
|
AI is Autocorrect AND Timothee Chalamet, pretentious or not? Hot or Not?
|
Aug 18, 2025 |
|
‘More creative is more effective’; With Telstra's CMO Brent Smart
|
Aug 11, 2025 |
|
That Sydney Sweeney ad
|
Aug 04, 2025 |
|
Qantas & the ultimate brand betrayal; With Joe Aston
|
Jul 28, 2025 |
|
Oasis, Adidas & CommBank's new campaign
|
Jul 22, 2025 |
|
'The most beautiful ad I've seen in years'; Wes Anderson & Montblanc reunite
|
Jun 30, 2025 |
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Oura’s 'powerful' new campaign & the future of luxury brands
|
Jun 17, 2025 |
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The most important campaign in the world right now
|
Jun 02, 2025 |
|
Inside Airbnb's 'midlife crisis'
|
May 19, 2025 |
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Lessons in branding from the Catholic Church
|
May 13, 2025 |
|
How Labor won the election
|
May 05, 2025 |
|
The Trump effect & a history of diamond marketing
|
Apr 29, 2025 |
|
Robert Irwin's ‘bloody beautiful’ Bonds spot
|
Apr 08, 2025 |
|
Puma's new campaign, DoorDash & ChatGPT
|
Mar 31, 2025 |
|
The AirPod ad
|
Mar 25, 2025 |
|
Brain rot and the politics of memes
|
Mar 18, 2025 |
|
Brand smell, NASA & a pitch for Spotify
|
Mar 05, 2025 |
|
Adidas, Amazon's take over of James Bond & the new BIC ad
|
Feb 24, 2025 |
|
Mattress sales and the mythology behind ‘blue Monday’
|
Feb 17, 2025 |
|
Ads at the Super Bowl
|
Feb 10, 2025 |
|
Sunscreen, Kellogg's & how advertising saved the badlands of NYC
|
Feb 03, 2025 |
|
Harrison Ford, Hellmann's Mayonaise & DeepSeek
|
Jan 31, 2025 |
|
How David Lynch made advertising an art form
|
Jan 22, 2025 |
|
'What the f...': Russ reacts to Maccas and Squid Game collab
|
Jan 08, 2025 |
|
The two biggest brand moments of 2024, AND: Splitting the G
|
Dec 16, 2024 |
|
Joe Rogan, Bluesky & the problem with Christmas ads
|
Dec 03, 2024 |
|
The Jaguar ad
|
Nov 26, 2024 |
|
The ethics of advertising & Apple's campaign celebrating mediocrity
|
Nov 19, 2024 |
|
The future of AI and marketing: With Salesforce
|
Nov 11, 2024 |
|
US ELECTION: Brand Trump v. Brand Harris
|
Nov 06, 2024 |
|
The Tesco ad 'taking the marketing world by storm'
|
Oct 29, 2024 |
|
Zendaya in the sneaker wars & inside China's micro-drama industry
|
Oct 22, 2024 |
|
The jogging President, New Balance & the problem with political ads
|
Oct 15, 2024 |
|
People are losing faith in the power of ads
|
Oct 08, 2024 |
|
Why Telstra was the real winner of the AFL Grand Final
|
Oct 01, 2024 |
|
How to make the Brownlow interesting & Instagram for teens
|
Sep 24, 2024 |
|
Why Taylor Swift is a commercial machine, not a political one
|
Sep 17, 2024 |
|
Kathmandu flop & the pitch for a universal basic income
|
Sep 10, 2024 |
|
Snapchat, dupes and the most powerful word in marketing
|
Sep 03, 2024 |
|
A Shameless AdMission
|
Aug 26, 2024 |
|
'Stop it at the Start' campaign & saving Aussie music festivals
|
Aug 20, 2024 |
|
The warning for Raygun & lessons from Snoop Dogg
|
Aug 13, 2024 |
|
'Tropical North Victoria' & crass commerce
|
Aug 06, 2024 |
|
Paris Olympics & the new Nike ad Russ ‘loves beyond reason’
|
Jul 30, 2024 |
|
'The final straw' for Biden & the iconic account up for grabs
|
Jul 23, 2024 |
|
'It's like a Republican volcano'; The power of an image & AAMI’s Olympic ad
|
Jul 16, 2024 |
|
'Good luck with that Charli XCX'; Brat girl summer and hi-vis at the Olympics
|
Jul 09, 2024 |
|
Brand Biden, the Meta threat & a 'seriously good' tourism campaign
|
Jul 02, 2024 |
|
Brand ballads & why the new anti-vaping campaign 'makes no sense!'
|
Jun 25, 2024 |
|
'Hungover is a big market'; The meat industry & Guzman y Gomez goes public
|
Jun 18, 2024 |
|
'They have more money than God': Telstra's new campaign and the woes of Gen Z
|
Jun 11, 2024 |
|
The ad ‘more popular than babies’ & the durability of Brand Trump
|
Jun 04, 2024 |
|
Inside out advertising, the ‘burger wars’ and Speedo’s new campaign
|
May 28, 2024 |
|
'It's really bloody gross': The decline of dating apps & Apple's big flop
|
May 21, 2024 |
|
Is privacy a thing of the past? And why streaming giants are slipping
|
May 08, 2024 |
|
Old El Paso's 'big leap' and anti violence against women campaigns
|
Apr 30, 2024 |
|
'I think we just fixed free to air TV!’ and the pointless Telstra Ad
|
Apr 23, 2024 |
|
Coffee: Good-Cheap-Fast and Government restrictions
|
Apr 16, 2024 |
|
‘We need 100 million’, Gather Round and ADF recruitment
|
Apr 09, 2024 |
|
Apple and Splendour in the Grass
|
Apr 02, 2024 |
|
Tassie's new footy team & AI in advertising
|
Mar 26, 2024 |
|
Guinness and the unsellable "Australian" beer
|
Mar 19, 2024 |
|
Bunnings and Nuclear Power
|
Mar 12, 2024 |
|
NRL and the Kia ute ad
|
Mar 05, 2024 |
|
Marketing the Matildas and Timid Australia
|
Feb 27, 2024 |
|
Taylor Swift and The Right to Disconnect
|
Feb 20, 2024 |
|
Mad Men, Modern Men and Two-legged Goats
|
Feb 19, 2024 |
|
Trailer: AdMission
|
Feb 08, 2024 |