Marketing Made Easy for HR Consultants

By Nick Poninski

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Category: Marketing

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Episodes: 128

Description

Hey there!


Welcome to Marketing Made Easy for HR Consultants podcast, hosted by me, Nick Poninski.


This is the show that helps HR experts install simple systems so they can grow with clarity, confidence, and control.


Each week, you’ll discover practical strategies to build a predictable pipeline of premium, great-fit clients — without expensive ads, constant posting, or endless networking.


So if you want predictable leads, premium clients, and profitable pricing, you’re in the right place.



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New episodes every Wednesday and Sunday.

Find out more at www.theinfluentialconsultant.co.uk


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To support the show please leave a review at: 

https://www.podchaser.com/podcasts/marketing-made-easy-for-hr-con-5606732 


Episode Date
Reflecting on 2025 and Planning for the Future of the Podcast
Dec 10, 2025
The Moment Everything Clicked for Paul Neal
Dec 05, 2025
How Lucia Went from Feast-and-Famine to a Predictable HR Consultancy
Dec 03, 2025
How Colour Profiling Helps You Stand Out From the Crowd and Win More Clients
Nov 26, 2025
What Got You Here Won’t Get You There
Nov 23, 2025
HR Consultant: You Need to Hear This
Nov 21, 2025
The Real Reason You’re Not Getting Consistent Clients
Nov 19, 2025
The Uncomfortable Truth About Having A Great Life
Nov 16, 2025
Why Most HR Consultants Make Business Way Harder Than It Needs To Be
Nov 12, 2025
The Boring Move That Actually Solves Your Biggest Problems
Nov 09, 2025
Is LinkedIn Sales Navigator Worth The Investment?
Nov 05, 2025
How Scheduling Builds the Business (and Life) You Actually Want
Nov 02, 2025
Funnels: How to Take Control of Your Lead Gen and Your Client Growth
Oct 29, 2025
Why Failure Might Be the Best Thing for You
Oct 26, 2025
My Philosophy for Building a Successful HR Consultancy Business
Oct 22, 2025
The Poison We All Drink Without Realising
Oct 19, 2025
The Four Numbers That Show You EXACTLY Why You’re Not Hitting £70K+ Yet
Oct 15, 2025
Why “Busy” Isn’t the Same as Productive
Oct 12, 2025
Live HR Consultant Website Review
Oct 08, 2025
The Hard Truth You Don’t Want to Hear
Oct 05, 2025
Turn One Idea into 30+ Client-Winning Posts in 5 Minutes
Oct 01, 2025
The Decision Keeping You Stuck
Sep 28, 2025
Should You Join BNI? The Final Word for HR Consultants
Sep 24, 2025
Naps: Why the Smartest People Take Them (and Why You Should Too)
Sep 21, 2025
She Was Stuck. Now She’s On Track for 7-Figures. Here’s What Changed.
Sep 17, 2025
Sleep: The Secret Weapon for HR Consultants to Win Clients, Boost Sales, and Stay Focused
Sep 14, 2025
Feel Fitter, Think Clearer, and Perform Better in Your Consultancy
Sep 10, 2025
What if the Stories You Tell Yourself Are the Reason You’re Stuck?
Sep 07, 2025
Journaling: Clear Your Head, Reduce Stress, and Take Control of Your Business
Sep 03, 2025
The Three Circles That Could Change Your Life
Aug 31, 2025
Clearer Comms, Happier Teams: Accessibility Tips Every HR Consultant Needs
Aug 27, 2025
Why I Never Skip My Morning Walk (And Why You Shouldn’t Either)
Aug 24, 2025
Live Coaching Session: How HR Consultants Can Capture and Monetise Their LinkedIn Leads
Aug 20, 2025
Why Motivation Will Always Let You Down
Aug 17, 2025
Success Squad or Fastlane Formula? The Decision That Could Change Your HR Consultancy Forever
Aug 13, 2025
Time: How Much Do You Really Have Left?
Aug 10, 2025
The Four C’s of Success: Because Being an Expert at HR Isn't Enough
Aug 06, 2025
Money. It's Not What You Think It Is
Aug 03, 2025
You Went Self-Employed for Freedom — So Why Does It Feel Like You’re Trapped?
Jul 30, 2025
Your Phone Is Poisoning Your Mind. Here’s the Antidote.
Jul 27, 2025
What to Say on Camera to Win More Clients and Leads for Your HR Consultancy
Jul 23, 2025
The Circle of Life: How to be Happier in Your Life in Under 30 Minutes
Jul 20, 2025
Video Setup Made Simple: Film Confidently Without Fancy Tech
Jul 16, 2025
Introducing The Sunday Sessions: What to Expect and Why You Should Tune In
Jul 13, 2025
6 Lies About Video Content That Stop Brilliant HR Consultants Posting (And How to Get Past Them)
Jul 09, 2025
What 82% of Buyers NEED But Most HR Consultants Don't Offer
Jul 02, 2025
Reddit? For HR Leads? You’re Joking… Right?
Jun 25, 2025
How to Use Motivational Maps to Win Better Clients and Keep Them Longer
Jun 18, 2025
10 Things You Should Know About Me According to ChatGPT
Jun 11, 2025
The Simple Way to Get Leads for Your HR Consultancy for £2.50
Jun 04, 2025
Behind the Scenes: Unfiltered Q&A with HR Consultants Like You
May 28, 2025
How to Stand Out from the Crowd: The Signature Offer Secret for HR Consultants
May 21, 2025
How to Get 5 Leads per Week for Your HR Consultancy in Under an Hour a Day
May 14, 2025
How to Price Your HR Services with Confidence (and Get Paid What You’re Worth)
May 07, 2025
Sarah May on BNI: The Good, the Bad, and the Biased
Apr 30, 2025
The Missing Link Between My Book and Your Results
Apr 23, 2025
Escape the Invisible Expert Trap and Build Your £70K HR Consultancy
Apr 16, 2025
How to Get Leads and Clients on LinkedIn TODAY
Apr 09, 2025
The Myth You Probably Believe Which is Killing Your Business
Apr 06, 2025
REVEALED: The Truth About Networking
Apr 02, 2025
The 3-Step Lead Gen Formula That Brings in Clients - Even If You Hate Marketing
Mar 26, 2025
Behind the Scenes of HR Unboxed with Natalie Ellis
Mar 19, 2025
Why Your Proposal Was Ghosted and What to Do About It: A HR Consultant’s Guide
Mar 12, 2025
The Surprising Way Charging for Consultation Calls Gets You More Clients (Not Less)
Mar 05, 2025
Client-Getting Solutions: A Live Coaching Call with HR Consultant Hannah Webb
Feb 26, 2025
Why Retreats Make HR Consultants Indispensable to Their Clients
Feb 19, 2025
How to Make Sure Your Proposals Don’t Get Ghosted
Feb 12, 2025
The Complete Guide to Monetising Facebook Groups with Zoe McKeown
Feb 05, 2025
9 Things Every HR Consultant Needs to Earn £70K or More
Jan 29, 2025
"The Golden Thread": June Hogan’s Blueprint for HR Consultancy Success
Jan 22, 2025
Funnels - The Simple Marketing Solution You Can Use to Destroy Feast or Famine
Jan 15, 2025
How to Set and Achieve EVERY Goal You Have for 2025
Jan 08, 2025
Happy New Year! Let's Smash 2025!
Jan 01, 2025
Happy Christmas!
Dec 25, 2024
From Invisible to Everywhere: How Smart HR Consultants Repurpose Their Content
Dec 18, 2024
Alcohol-Free Living: Tips and Tricks to Help You Quit or Reduce Your Intake
Dec 11, 2024
Alcohol: How It Can Destroy Your Productivity, Your Potential, and Your Life
Dec 04, 2024
HRBSS Black Friday Bonanza: Double the Value, Half the Price
Nov 29, 2024
The HR Consultant’s Complete Guide to Using ChatGPT to Get More Clients With Less Work
Nov 27, 2024
PR Powerhouse: Using the Media to Win Awards and Dominate Your HR Niche
Nov 20, 2024
Authenticity: The Secret Ingredient to Marketing Success
Nov 13, 2024
What to Expect When You Join the HR Business Success Squad: An Onboarding Journey
Nov 06, 2024
20 Reasons Why You Should Join The HR Business Success Squad
Oct 30, 2024
Being a Self-Employed HR Consultant: The Harsh Truth
Oct 23, 2024
Behind the Scenes: Andrea Derbyshire's Tell-All Take on Working with Me
Oct 16, 2024
The Ultimate HR Consultant's Membership: Behind the Scenes of the HRCCCCS
Oct 09, 2024
How to Build a £70K HR Consultancy in Under an Hour a Day
Oct 02, 2024
Get More Leads and Clients for Your HR Consultancy in Just 3 Days
Sep 25, 2024
How to Use Lumpy Mail to Get Clients and Leads for Your HR Consultancy.
Sep 18, 2024
Grow Your HR Consultancy AND Build Your Community
Sep 11, 2024
9 Marketing Truths That Will Make or Break Your HR Consultancy
Sep 04, 2024
5 Simple Questions to Help You Identify the Right Niche for Your HR Consultancy
Aug 28, 2024
Behind the Scenes: A Real Life Coaching Call with Independent HR Consultant Ruth Barker Magowan
Aug 21, 2024
The Ultimate HR Consultant Website Checklist: Get More Leads & Clients in Under 2 Minutes
Aug 14, 2024
Dressing for Success With Lisa Gillbe: A Guide for HR Consultants
Aug 07, 2024
Unlocking the Secrets to Running Your Own Successful Webinar: Insights From My First Experience
Jul 31, 2024
5 Reasons HR Consultants Fail at Marketing – And How to Succeed Instead
Jul 24, 2024
Write. Sell. Repeat: 12 Proven Writing Techniques That Generate Instant Enquiries
Jul 17, 2024
Free Resource Reveals How to Generate More Leads in Under 2 Minutes
Jul 13, 2024
Steal These 5 Killer Lead Gen Secrets from Europe’s Biggest Marketing Event
Jul 10, 2024
5 Essential Tips to Sell Your Services (With $200 Million Selling Copywriter, Mike Samuels)
Jul 03, 2024
Resolving Conflict for a More Productive Workforce - an Exclusive Conversation With Mediation Expert, Emma Jenkings
Jun 26, 2024
Lessons From Over a Decade as a Successful, Independent, Self-Employed HR Consultant: A Conversation With Ruth George
Jun 19, 2024
3 Banging Lead Gen Strategies You Can Plug In to Your Business TODAY to Get Clients THIS Week
Jun 12, 2024
The Simple Reason Why You Shouldn't Publicly Share Your Prices
Jun 05, 2024
5 CRAZY Reasons Why You Aren’t Charging Enough for Your HR Services
May 29, 2024
12 Weird Reasons You Don't Get the Leads, Clients and Sales You Deserve as an Expert HR Consultant
May 22, 2024
7 Simple Productivity Hacks to Get More Done as a Busy HR Consultant
May 15, 2024
Steal This Powerful Cold Call Script (No Awkward Silences or Hang-Ups. Just Clients)
May 08, 2024
3 Books Every HR Consultant Should Read if They Want a £70K HR Consultancy
May 04, 2024
The 3 Biggest Marketing Mistakes Most HR Consultants Make on a DAILY Basis (and How to Avoid Them)
May 01, 2024
3 Proven Ways to Get HR Clients - For the Short, Medium and Long Term
Apr 24, 2024
A Simple Morning Routine to Win the Day - and Your Life (Try This 30-Day Challenge and Watch Your Life Change)
Apr 17, 2024
The Complete Guide to Unlocking the Power of Email Marketing for HR Consultants - Part 2
Apr 10, 2024
The Complete Guide to Unlocking the Power of Email Marketing for HR Consultants - Part 1
Apr 03, 2024
Bonus Episode - The 6 Surprising Reasons Why I Live as a Digital Nomad
Mar 29, 2024
Say It Like a Pro: Assertive Communication Strategies to Win Clients as an HR Consultant
Mar 27, 2024
How to Network Like a Pro (and Turn Conversations into Clients)
Mar 20, 2024
PR for HR Consultants: Get All the Clients Without Spending a Penny
Mar 13, 2024
Bonus Episode - Life as a Digital Nomad
Mar 10, 2024
Lead Magnets: The Most Effective Way of Destroying The Feast or Famine Cycle
Mar 06, 2024
Why Choosing a Niche Is The First Step to Getting a £70K HR Consultancy
Feb 28, 2024
Website Essentials for HR Consultants: An Essential Piece of Your Business
Feb 21, 2024
Cracking the Code of Lead Generation: Cold Calling for HR Consultants
Feb 16, 2024
Bonus Episode - How to support the show
Feb 14, 2024
Bonus Episode - What to Expect in the Coming Weeks
Feb 13, 2024
Bonus Episode - Special thanks and shout outs
Feb 12, 2024
Why you should listen and who I am
Jan 28, 2024