Aesthetic Pulse
By Smith and Crawford Company
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Category: Marketing
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Episodes: 107
Description
Aesthetic Pulse is a weekly podcast hosted by Andrea Smith and Taleesa Crawford, founders of Smith and Crawford Company—a marketing agency dedicated to helping med spas, esthetician practices, and nurse injectors grow profitable, high-end aesthetics businesses.
Each week, Andrea and Taleesa share real-world marketing strategies backed by years of experience helping clients in the aesthetics industry stand out, attract loyal clients, and increase revenue.
From step-by-step guidance to guest interviews with industry pros, Aesthetic Pulse is your must-listen podcast for growing your medspa, building a magnetic brand, and turning strategy into success.
| Episode | Date |
|---|---|
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The Summer Momentum Series Part 4:Offerings That Actually Work in the Summer
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May 28, 2026 |
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The Summer Momentum Series Part 3: Turning Your Membership Into Reliable Summer Revenue
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May 21, 2026 |
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The Summer Momentum Series Part 2: The Summer Collaborations That Drive New Clients
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May 14, 2026 |
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The Summer Momentum Series Part 1: The Marketing Checklist Smart Medspas Tackle in the Slow Season
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May 07, 2026 |
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How to Make Money in Medspas Without Selling More Appointments
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Apr 30, 2026 |
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Here Comes the Bride: How Medspas Turn Wedding Season Into Revenue
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Apr 23, 2026 |
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The Anatomy of a Massive Photoshoot
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Apr 16, 2026 |
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100 Episodes In… Let’s Talk About What Medspa Owners Are Still Struggling With
|
Apr 09, 2026 |
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Digital Spring Cleaning: The Marketing Reset Your Medspa Needs
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Apr 02, 2026 |
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From Prom to Poolside: Q2 Packages That Work
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Mar 26, 2026 |
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The Strategy That Took Me to 1M Organic Views in 30 Days
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Mar 19, 2026 |
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Let’s Plan Your Next Event Together
|
Mar 12, 2026 |
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Our Problem With Holiday Marketing (Yes, Even St. Patrick’s Day)
|
Mar 05, 2026 |
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The Medspa Event Playbook for Spring + Summer
|
Feb 26, 2026 |
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Stop Chasing New Clients: Build Members Instead
|
Feb 19, 2026 |
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Is Your Website Costing You Clients? Let’s Audit It Together
|
Feb 12, 2026 |
|
Business Breakups: The Medspa Heartbreaks No One Warns You About
|
Feb 05, 2026 |
|
Profitable Promos: The Medspa Method for Irresistible Offers
|
Jan 29, 2026 |
|
Funnels That Fill Your Calendar: A Step-by-Step Breakdown
|
Jan 22, 2026 |
|
The Truth About Online Skincare Stores: Worth It or Waste?
|
Jan 15, 2026 |
|
The Facebook Playbook You Didn’t Know You Needed
|
Jan 08, 2026 |
|
We’re Not Doing Depressing Januaries Anymore: Making Winter Fun in Your Medspa
|
Jan 01, 2026 |
|
From Burnout to Breakthroughs: What We Learned This Year
|
Dec 26, 2025 |
|
The 12 Days of Medspa Success: Your Holiday Marketing Song (Without the Singing)
|
Dec 18, 2025 |
|
The Medspa Owner’s Wishlist: Little Luxuries That Make Work More Magical
|
Dec 11, 2025 |
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Turn December into Dollars: Your Last-Minute Medspa Gift Strategy
|
Dec 04, 2025 |
|
Social Success Series Part 4: Engagement
|
Nov 27, 2025 |
|
Social Success Series Part 3: Reels
|
Nov 20, 2025 |
|
Social Success Series Part 2: Stories
|
Nov 13, 2025 |
|
Social Success Series Part 1: Posts
|
Nov 06, 2025 |
|
Sustainable Success: Building a Business You Don’t Have to Do Alone
|
Oct 30, 2025 |
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Treats, Not Tricks: Medspa Marketing That Brings Real Results
|
Oct 23, 2025 |
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Part 3 Holiday Survival Series: The Magic Beyond Social Media & Email
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Oct 16, 2025 |
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Part 2 Holiday Survival Series: Jolly, Not Jumbled – Our Exact Formula for Content Creation
|
Oct 09, 2025 |
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Part 1 Holiday Survival Series: From Sleighs to Scrooges (Promos That Work & Don’t)
|
Oct 02, 2025 |
|
Boo-st Your Bookings: How to Book Out October with Spooky Season Specials
|
Sep 25, 2025 |
|
Inbox Overload: How to Make Your Q4 Emails Stand Out
|
Sep 18, 2025 |
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The Secret to Consultations That Sell Themselves
|
Sep 11, 2025 |
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From Audit to Action: 15 Marketing Fixes Before the Holiday Rush
|
Sep 04, 2025 |
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Touchdowns & Tactics: What Football Can Teach You About Marketing
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Aug 28, 2025 |
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Sweater Weather & Sold-Out Events: How to Make Fall Fun and Profitable
|
Aug 21, 2025 |
|
We’re Not Anti-Chat Anymore… But We’ve Got Rules
|
Aug 14, 2025 |
|
LaLa Land No More: The Weekly Agenda That Keeps Us Sane(ish)
|
Aug 07, 2025 |
|
Christmas in July: Because No One Wants to Black Out During Black Friday
|
Jul 31, 2025 |
|
The SEO Glow-Up: Making Every Marketing Move Work Smarter
|
Jul 24, 2025 |
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Be Our Guest… Disney Marketing Lessons You Didn’t Know You Needed
|
Jul 17, 2025 |
|
Make It a Hot Medspa Summer: Fun Ideas to Keep Clients Smiling
|
Jul 10, 2025 |
|
We Put an Instagram Growth Challenge to the Test: Here’s What Worked (and What Didn’t)
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Jul 03, 2025 |
|
The Content System We Swear By: How We Keep Medspa Marketing Organized
|
Jun 26, 2025 |
|
Organic, Boosted, or Paid? What Medspa Owners Really Need to Know
|
Jun 19, 2025 |
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Help Wanted: Why Every Medspa Needs a Local Right-Hand
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Jun 12, 2025 |
|
More Than a Pretty Page: The Website Opinions That Might Ruffle Feathers
|
Jun 05, 2025 |
|
The Summer Survival Series: Part 3 – Be a Community Pillar: Local Partnerships + Collabs to Grow
|
May 29, 2025 |
|
The Summer Survival Series: Part 2 – Skincare Sale Secrets
|
May 22, 2025 |
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The Summer Survival Series: Part 1 –Membership Plays That Work
|
May 15, 2025 |
|
Snap, Show, Sell: The Secret to Perfect Before & After Photos
|
May 08, 2025 |
|
Content That Clicks: How to Turn Followers into Ride-or-Die Fans
|
May 01, 2025 |
|
Cue the Confetti! Our 50th Episode Marketing Celebration!
|
Apr 24, 2025 |
|
Words That Work: The Art of Selling Medspa Services with Ease
|
Apr 17, 2025 |
|
Likes Don’t Pay the Bills: The Vanity Metrics That Actually Matter
|
Apr 10, 2025 |
|
Is It Your Marketing… or Your Medspa? Fixing Hidden Barriers to Growth
|
Apr 03, 2025 |
|
From Prep to Post: The Secret to Flawless Medspa Photoshoots
|
Mar 27, 2025 |
|
Don’t Ghost Google: SEO Basics Every Medspa Should Know
|
Mar 20, 2025 |
|
Stop and Smell the Conversions: Q2 Strategies You Need
|
Mar 13, 2025 |
|
More Glow, More Dough: The Secret to Smart Add-On Services
|
Mar 06, 2025 |
|
That Time We Almost Had to Touch Grass: 4 Lessons we Learned from the Almost TikTokpocalypse
|
Feb 27, 2025 |
|
Marketing Math: Why You Can’t Have It All (But You Can Get Close)
|
Feb 20, 2025 |
|
Don't Lose Your ASSets: The Business Essentials Medspas Can’t Afford to Borrow
|
Feb 13, 2025 |
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Pixel Perfect: Monthly Website Musts
|
Feb 06, 2025 |
|
"Reel" Talk: 8 Creative Ideas Medspa Owners Won’t Dread Making
|
Jan 30, 2025 |
|
From Gloom to Bloom: 5 Local Campaign Ideas to Melt Away the January Blues
|
Jan 23, 2025 |
|
From Live to Thrive: 20 Story Ideas to Engage Your Medspa Audience
|
Jan 16, 2025 |
|
4 Steps to Success: Your Medspa’s Roadmap to a Stellar Year
|
Jan 09, 2025 |
|
2025 Medspa Resolutions: Because Your Business Deserves a Glow-Up Too
|
Jan 02, 2025 |
|
Your Medspa’s Hidden Goldmine: The Power of Email Marketing
|
Dec 26, 2024 |
|
Inbox Magic: 5 Essential Email Automations for Medspa Success in 2025
|
Dec 19, 2024 |
|
Medspa Marketing Stocking Stuffers: Materials Santa (Or You) Need to Gift Yourself This Year!
|
Dec 12, 2024 |
|
Investing in Google Ads? 10 Things Every Medspa Owner Should Know First
|
Dec 05, 2024 |
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Merry & Bright: Festive Ways to Bring Holiday Cheer to Your Medspa
|
Nov 28, 2024 |
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Meta Ads: Miracle or Mess? A Medspa Owner’s Guide to Success
|
Nov 21, 2024 |
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The Event Edge PART 2: Action Steps for an Unforgettable Medspa Event
|
Nov 14, 2024 |
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The Event Edge PART 1: Why Hosting is the Heartbeat of Business Growth
|
Nov 07, 2024 |
|
The Villains of Marketing: Tricks That Haunt Your Business
|
Oct 31, 2024 |
|
The Naughty and Nice List for Medspa Owners: How to Sleigh Q4
|
Oct 24, 2024 |
|
We've Been Courting for A While Now...Ready to Go Steady?
|
Oct 17, 2024 |
|
Fixing the Flaws: 3 Mistakes Medspa Owners Must Avoid
|
Oct 10, 2024 |
|
No Face, No Problem: Illuminate Your Online Presence as an Introvert.
|
Oct 03, 2024 |
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Polish Your Presence: The 10 Mistakes You Can’t Afford to Make on Your Website
|
Sep 26, 2024 |
|
Branding Beyond the Logo: Why Its the Starter Pack For a Brand Identity
|
Sep 19, 2024 |
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Slimming the Competition: How to Make Your Weight Loss & Wellness Membership Thrive
|
Sep 12, 2024 |
|
Stop the Scroll: Post with Purpose or Get Lost in the Feed
|
Sep 05, 2024 |
|
The Algorithm Isn't Your Friend: Build a Content Calendar That Forces Its Hand
|
Aug 29, 2024 |
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Stop Discounting Your Worth: Build Promotional Packages That Get Results, Not Just Sales
|
Aug 22, 2024 |
|
Boss-Level Blogs: How to Command ChatGPT for Top-Tier Content
|
Aug 15, 2024 |
|
Your Face, Your Brand-Why Going Live is the Secret Sauce You're Missing
|
Aug 08, 2024 |
|
Optimizing your Instagram Account
|
May 09, 2024 |
|
Part 3 of SCC Method - Throne of Influence: Crown Yourself as the Ultimate Community Leader
|
May 02, 2024 |
|
Part 2 of SCC Method - Client Conversion: Turning Casuals Into Clientele for Life
|
Apr 25, 2024 |
|
Part 1 of SCC Method: The Seeker's Seduction: Hooking Those Hunting for Your Services
|
Apr 18, 2024 |
|
Video Content Strategy: Mastering your Instagram Reels and Tiktok Videos
|
Apr 11, 2024 |
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From Dominated to Dominant: Strengthening Your Business through Local Partnerships.
|
Apr 04, 2024 |
|
Tip and tricks for a Successful Branded Photography Session
|
Mar 28, 2024 |
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TikTok Talk: Cutting through the Cringe to Cash In
|
Mar 21, 2024 |
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Influencers Exposed: Separating the Chic from the Cheap
|
Mar 07, 2024 |
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Basic Aims & Legal Claims Behind SMS Messaging
|
Mar 07, 2024 |
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Agencies vs. Virtual Assistants: Who Serves and Who Slays?
|
Mar 07, 2024 |
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Pulse Check: Why Aesthetic Pulse is the Shock You Need
|
Mar 06, 2024 |