The Gaming Playbook w/ Harry Phokou
By Harry Phokou
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Episodes: 80
Description
On The Gaming Playbook, Harry Phokou sits down with experts in the games industry who have never been interviewed before. Through these in-depth conversations, Harry unpacks the "Playbook" that made them so successful. Skip the line on Tuesdays and download the real-life cheat codes every gaming industry pro needs to know.
LinkedIn: @hphokou
Instagram: @hphokou
Newsletter: https://join.thegamingplaybook.com/
Business and guest inquiries: playbook@phokou.com
| Episode | Date |
|---|---|
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#80 - Magnus Lysell: How to Sell More Copies of Your Game in China
|
Sep 17, 2026 |
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#79 - Mikkel Weider: What It Takes for a Great Game to Succeed (Publishing, Discovery, Market Demand & More)
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Sep 10, 2026 |
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#78 - Ali Farha: How Game Funding Works (VC, Publishers, Project Financing & More)
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Sep 01, 2026 |
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#77 - Adam Jaffe: Why Mobile Game Growth Has Changed and Where the New Opportunities Are
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Aug 20, 2026 |
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#76 - Doug Pennant: How to Build a Career That Lasts in the Games Industry
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Aug 06, 2026 |
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#75 - Adam Selcuk: Why Steam Alone Isn't Enough to Sell More Copies of Your Game
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Jul 30, 2026 |
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#74 - Quentin Cobb: How to Build a Fundable Indie Studio in 2026
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Jul 23, 2026 |
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#73 - Michael Szklarski: Why Rockstar Bought His Mod Instead of Fixing GTA Online
|
Jul 02, 2026 |
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#72 - Frank Lofaro: The Hiring System Every Studio Founder Needs (Before the Next Mis-Hire)
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Jun 25, 2026 |
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#71 - Chris Bain: Why Making Great Games Is Only Half the Job
|
Jun 18, 2026 |
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#70 - Ben Kvalo: Why Indie Developers Give Away Too Much to Get Published
|
Jun 11, 2026 |
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#69 - Pontus Maehler: Indie Game Funding, Deal Terms and New Markets in 2026
|
Jun 04, 2026 |
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#68 - Jakub Remiar: Why Chinese Studios Are Taking Over Mobile Gaming
|
May 21, 2026 |
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#67 - Alexandre Amancio: Why Small Game Teams Are Starting To Beat AAA Studios
|
May 14, 2026 |
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#66 - Maria Maunula: How Supercell Made Retros Actually Improve Teams
|
May 07, 2026 |
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#65 - Tom Dusenberry: How Indie Devs Can License Big IPs Like Star Wars & Harry Potter
|
Apr 23, 2026 |
|
#64 - Dru Erridge: Building a Sustainable Game Studio in an Unsustainable Industry
|
Apr 09, 2026 |
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#63 - Andrei Podoprigora: Indie Publishing, Pitching & Systems-Driven Games
|
Mar 31, 2026 |
|
#62 - Elena Lobova: Mobile Game Publishing in 2026 and What Publishers Really Want
|
Mar 24, 2026 |
|
#61 Anastasia Zaiceva: Why Clarity Breaks Down In Game Studios And How It Hurts Production
|
Mar 10, 2026 |
|
#60 – Harry Phokou: Building a $10K/Month Business in 90 days and Escaping Career Drift
|
Mar 03, 2026 |
|
#59 - Johannes Mang: How Rovio Revived Angry Birds 2 After 10 Years
|
Feb 19, 2026 |
|
#58 – Charlotte Cook: Why the Games Industry Is Playing It Safe (Ex-Team17 Executive)
|
Feb 10, 2026 |
|
#57 – Robbie Ferguson: Why Good Games Fail (Data from 690+ Launches)
|
Feb 03, 2026 |
|
#56 – Ionut Codreanu: Building Game Studios That Actually Ship
|
Jan 27, 2026 |
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#55 – Frode Krisner: Why Game Discovery Is Broken (And What Actually Works in 2026)
|
Jan 15, 2026 |
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#54 – Dino Patti: Why Game Publishing Is Failing Indie Developers
|
Jan 06, 2026 |
|
#53 – Felix Oechsler: What Happens When a Game Succeeds and the Studio Isn’t Ready
|
Dec 30, 2025 |
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#52 - Edward Newby-Robson: 20-Year AAA Marketer Breaks Down Game Branding 101
|
Dec 23, 2025 |
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#51 – Joni Lappalainen: Why Most Game Studios Burn Out & How to Build One That Ships
|
Dec 16, 2025 |
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#50 - Joe Hills: Why Most Game Launches Fail and What Studios Miss
|
Dec 09, 2025 |
|
#49 - Jenny Xu: From Indie Game Dev to CEO & Staying Focused Under Pressure
|
Dec 02, 2025 |
|
#48 - Simon Sundén: Why Esports Helps Some Games And Hurts Others
|
Nov 25, 2025 |
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#47 – Henri Lindgren: What It Takes To Survive As a Founder In Games
|
Nov 11, 2025 |
|
#46 – Matt Hitchcock: Why Great Games Still Fail Without Great Marketing
|
Oct 29, 2025 |
|
#45 – Amir Satvat: 2,000 Rejections Before Landing His Dream Job in Games
|
Oct 22, 2025 |
|
#44 – Andrew Pappas: How Empathy-Driven Marketing Builds Successful Indie Games
|
Oct 16, 2025 |
|
#43 – Marcus Holmström: How Roblox Is Rewriting the Rules of Game Development
|
Oct 10, 2025 |
|
#42 – John Wright: From Accountant to CEO, Breaking Into the Gaming Industry & Scaling Mobile Games
|
Oct 03, 2025 |
|
#41 – Jon Hanson: Why Indie Game Marketing Fails (and How to Succeed on a Small Budget)
|
Sep 25, 2025 |
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#40 – Charlie Czerkawski: Inside Game Economy Design, Monetization & Progression
|
Sep 18, 2025 |
|
#39 – Matej Lancaric: The UA Consultant on Building a €1.6M Solo Gaming Business
|
Sep 10, 2025 |
|
#38 – Kate Edwards: The #1 Mistake Studios Make Going Global in Games
|
Sep 04, 2025 |
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#37 – Ada Mockute Jaime: Casual Game Marketing in 2025 – Why UGC Beats Ads & TikTok Strategies
|
Aug 21, 2025 |
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#36 – Ridzki Syahputera: The Hidden Costs of Equity in Gaming & How to Scale Smarter
|
Jul 29, 2025 |
|
#35 - Greg Lee: The Baby in Yellow: How an Indie Game Hit 300M Downloads Without a Marketing Budget
|
Jul 07, 2025 |
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#34 - Bobby Wertheim: Why Game Publishing in 2025 Is Broken for Indies - Funding, Pitching & Surviving the Market
|
Jun 19, 2025 |
|
#33 - Alexander Brazie: How to Get Promoted Fast in the Games Industry
|
Jun 11, 2025 |
|
#32 – Tom Gayner: How Top Game Studios Monetize Discord Communities
|
May 20, 2025 |
|
#31 - Markus Wilding: How Game Marketing Must Change to Win
|
May 06, 2025 |
|
#30 - Peter Fodor: Why Mobile Games Fail in 2025 And How to Market Them Right
|
Apr 22, 2025 |
|
#29 - Matt Barker: High-Converting LinkedIn Posts, Storytelling & Building Authority
|
Mar 12, 2025 |
|
#28 - Lara Acosta: "The Best LinkedIn Content Strategy for 2025" - Personal Branding, The Psychology of Success, Offline Experiences & more
|
Feb 25, 2025 |
|
#27 - Hendrik Lesser: "Why Game Studios Struggle" - Leadership, Survival Strategies & more
|
Feb 18, 2025 |
|
#26 - Ali Farha: "The Producer Playbook” - The Secrets to Becoming a Game Producer Everyone Wants on Their Team
|
Jan 29, 2025 |
|
#25 - Alexander Brazie: “How To Get a Job In Gaming Playbook” - Building Portfolio, Nailing Interviews, Practical Tips & more
|
Jan 21, 2025 |
|
#24 - Jacob Pegs: "The Solopreneur Playbook" - The $1,000,000 Solopreneur Formula Using LinkedIn Without Burnout
|
Jan 14, 2025 |
|
#23 - How they made $100,000s writing on LinkedIn | Lara Acosta, Matt Barker, Jacob Pegs
|
Dec 24, 2024 |
|
#22 - "The Content Strategy Playbook" - Content Creation, Lead Management, The Role of AI & more
|
Nov 29, 2024 |
|
#21 - ”The Business Growth Playbook” - Adapting to Change, Expanding Beyond LinkedIn, Scaling Through Systems and Delegation & more
|
Nov 26, 2024 |
|
#20 - Kseniia Maiboroda: “Mobile Game Monetization Playbook” - Boosting Revenue with AI, Creating Personalized Experience, The Power of Tech and Data & more
|
Nov 20, 2024 |
|
#19 - Alexis Gresoviac: “How To Survive In Gaming Playbook” - Strategic Growth, Decision-Making, High-Performing Teams & more
|
Nov 09, 2024 |
|
#18 - Johan Tjäder: “Player Data Playbook” - Power of Player-Driven Data, Impact on Game Publishing, Building Better Games & more
|
Oct 09, 2024 |
|
#17 - Pontus Mahler: “How To Get Money In Gaming Playbook” - Investment Landscape, Dealing With Publishers, Securing Funding & more
|
Oct 03, 2024 |
|
#16 - Callum Godfrey: “Securing a Publisher Playbook” - Understanding Your Audience, Pitching To Publishers, Prioritizing LiveOps & more
|
Oct 01, 2024 |
|
#15 - Chris O’Connell: “The CEO Playbook” - Leading with Purpose, Overcoming Challenges, Long-Term Business Growth & more
|
Sep 24, 2024 |
|
#14 - Christina-Marie Drake: "How To Get a Job Playbook" - Navigating Layoffs, Networking, Job Search Challenges & more
|
Sep 17, 2024 |
|
#13 - Simran Whitham: “The Events Playbook” - Building a Profitable Events Business, Effective Networking, Resilience, Strategy & more
|
Sep 10, 2024 |
|
#12 - Tarak Ford: "The Growing Teams Playbook" - Growing International Teams, Onboarding Candidates, Remote Management & more
|
Sep 03, 2024 |
|
#11 - Harry Phokou: "The Business Developer Playbook" - Practical tips for BD, Optimizing LinkedIn, Growth Opportunities for Gaming Pros & more
|
Aug 01, 2024 |
|
#10 - Raphael Colantonio: "The Founder Playbook" - Founding WolfEye and Arkane, Building Trust in Teams, Making Narrative Games & more
|
Jul 23, 2024 |
|
#9 - Kshiraj Telang: "The Art Director Playbook" - Working Remotely, Across Cultures, Becoming an Art Leader & more
|
Jul 09, 2024 |
|
#8 - Selim Ozturk: "The Gaming Recruiter Playbook" - Building Trust, Long-Term Relationships, Recruitment Success & more
|
Jul 02, 2024 |
|
#7 - Ferran Punti García: "The CEO Playbook" - Sustaining a Studio, Creating Standout Games, Disasters and Mistakes
|
Jun 25, 2024 |
|
#6 - Jeremy Stein: "The Product Leader Playbook" - Product Management, Team Empowerment, Gaming Studio Startup & more
|
Jun 18, 2024 |
|
#5 - Yahsir Qureshi: "How do you build a successful gaming studio?" - Team-building, Gaming Studio Management & more
|
Jun 11, 2024 |
|
#4 - Alexander Rehm: Career growth in Games - Transferable Skills, Layoffs, Mentorship, LinkedIn Algorithm & more
|
Jun 04, 2024 |
|
#3 - Alexis Gresoviac: "The Managing Director Playbook" - Growing Gameloft Japan as VP from 1-150, Negotiating w/ Giants, Coaching and more.
|
May 20, 2024 |
|
#2 - Lara Acosta: How to get Unstuck using LinkedIn - Personal Branding, Networking, Storytelling and more.
|
May 08, 2024 |
|
#1 - Thomas Lemesle: From Producer to Recruiter - Lessons from 25 Years of Hiring, AI in Recruitment, Networking & Mentoring and more.
|
Apr 15, 2024 |