Marketing by Shelby
By Shelby Leigh, Bestselling Author and Marketing Coach for Creatives
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Category: Marketing
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Episodes: 98
Description
Hey, I'm Shelby, bestselling writer and marketing coach for creatives. I teach authors and creatives, like musicians, artists, poets, photographers and more, how to grow and sell their creative work on social media.
After growing my own audience as an author to more than 500k on social media, working in social media management for 8+ years, becoming a full-time writer and selling over 50k books on social media, I love to help others learn social media marketing!
Grab my latest freebie at https://marketingbyshelby.com/freebie
Learn more and find offers to help you: marketingbyshelby.com
| Episode | Date |
|---|---|
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Book & Art Marketing Q&A: I Feel Invisible. HELP!
|
May 31, 2026 |
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What to Do When Social Media Stops Working
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May 24, 2026 |
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10,000 Books Sold: Instagram Growth, Retail Strategy & Marketing Moves That Made It Happen
|
May 17, 2026 |
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Don't Start Your Art/Book Marketing From Scratch Every Month (Do This Instead)
|
Apr 26, 2026 |
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5 Content Ideas That Will Get You Sales (Not Just Likes)
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Apr 19, 2026 |
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Authors/Artists: Sell Without Feeling Salesy
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Apr 12, 2026 |
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The 3-Part Marketing Method Every Author and Artist Needs
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Apr 05, 2026 |
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2026 Guide to Email Newsletters for Authors & Artists
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Mar 22, 2026 |
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Go Viral on TikTok (for Authors & Artists)
|
Mar 08, 2026 |
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Why These Authors and Artists Are Going Viral
|
Feb 22, 2026 |
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This Debut Author Sold 300 Books in Two Days
|
Feb 15, 2026 |
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How Much YouTube Paid Me in One Year with 12k Subscribers
|
Feb 08, 2026 |
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5 changes to make in your 2026 social media content
|
Feb 01, 2026 |
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Launch Your Author or Artist Career in 2026 (Step-by-Step)
|
Jan 18, 2026 |
|
My Daily Routine for Motivation & Consistency as a Creative Entrepreneur
|
Jan 11, 2026 |
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A Week of Social Media Ideas for Authors & Artists
|
Jan 04, 2026 |
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8 Income Streams I Made Money From This Year
|
Dec 28, 2025 |
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4 Steps to Better Marketing in 2026
|
Dec 21, 2025 |
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My Biggest Creative Business Mistakes (So You Don’t Repeat Them!)
|
Dec 15, 2025 |
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Everything I Tried in My Creative Business This Year
|
Dec 07, 2025 |
|
What's New With Instagram & How to Get Results
|
Nov 23, 2025 |
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How to Run a Successful Black Friday Campaign
|
Nov 16, 2025 |
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4 Things to Do Now for 2026 Business Growth (for Product-Based Businesses!)
|
Nov 02, 2025 |
|
How to Make Sales from Your First 3 Emails (Email Marketing Guide!)
|
Oct 26, 2025 |
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Grow Your Email List Before 2026
|
Oct 19, 2025 |
|
300,000 Sales: Relaunching a bestselling book!
|
Oct 12, 2025 |
|
Black Friday Promo Ideas to Increase Sales (great for product-based businesses!)
|
Sep 21, 2025 |
|
Do This Now to Increase Your Sales (before 2025 ends!)
|
Sep 14, 2025 |
|
How I'm Taking 6 Weeks Off My Business (without losing progress or sales!)
|
Aug 31, 2025 |
|
Watch Me Coach An Author On Book Marketing!
|
Aug 10, 2025 |
|
What I Changed to Grow My Business and Revenue This Year
|
Jul 27, 2025 |
|
Social Media Experiments I'm Trying in 2025 (That Are Actually Working!)
|
Jul 13, 2025 |
|
How Marketing Can Change Everything For You (And how it did for me!)
|
Jun 29, 2025 |
|
Instagram Changed in 2025: What You Need to Know
|
Jun 15, 2025 |
|
Stop falling for these myths (Focus on THIS instead!)
|
Jun 01, 2025 |
|
How I Plan My Days & Weeks As an Author & Business Owner
|
May 18, 2025 |
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3 Must-Try Marketing Methods in 2025
|
May 11, 2025 |
|
Starting a Creative Business From Scratch
|
Apr 27, 2025 |
|
How I Make Sales with One Email: Email Marketing for Beginners
|
Mar 30, 2025 |
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Email Marketing for Product Sellers: Step by Step Setup
|
Mar 23, 2025 |
|
How to Sell Without Being Salesy
|
Mar 16, 2025 |
|
Authors: How to get more readers for your book!
|
Mar 09, 2025 |
|
Make These 4 Social Media Profile Updates Today
|
Mar 02, 2025 |
|
2025 Social Media Trends, Predictions and Research
|
Feb 23, 2025 |
|
Trial Reels on Instagram: Step by Step Tutorial and Strategy Tips!
|
Feb 16, 2025 |
|
How To Turn Your Followers Into Raving Fans
|
Feb 09, 2025 |
|
Steal My 2025 Instagram Strategy
|
Jan 26, 2025 |
|
5 Easy Social Media Ideas When You Don't Know What to Post
|
Jan 12, 2025 |
|
Revealing My Expenses As An Author & Business Owner
|
Jan 05, 2025 |
|
8 Income Streams for Authors and Creatives in 2025
|
Dec 22, 2024 |
|
Book Marketing on Social Media - How to Grab Attention in 10 Seconds
|
Dec 15, 2024 |
|
Your 2025 Social Media Marketing Strategy
|
Dec 08, 2024 |
|
7 Ways to Sell Products Without Paid Ads
|
Nov 24, 2024 |
|
How Much YouTube Paid Me In One Year
|
Nov 17, 2024 |
|
My 2025 Social Media Predictions
|
Nov 10, 2024 |
|
Answering your marketing and publishing questions
|
Nov 03, 2024 |
|
How I Prepare for Author Events & Book Signings
|
Oct 27, 2024 |
|
Talking About Yourself
|
Oct 20, 2024 |
|
Social Media Mistakes that are Holding You Back from Sales & Growth
|
Oct 13, 2024 |
|
Marketing Tools I Use Every Week as an Author
|
Oct 06, 2024 |
|
Welcome to the Marketing by Shelby Podcast!
|
Oct 03, 2024 |
|
8 Easy Ways to Make More Money as an Author
|
Sep 29, 2024 |
|
How I've Sold Over 60,000 Books: My Author Journey
|
Sep 22, 2024 |
|
Sell More Books With These Social Media Strategies
|
Sep 15, 2024 |
|
The Latest Instagram & TikTok Updates - September 2024
|
Sep 08, 2024 |
|
Don't Make These Author Instagram Mistakes
|
Sep 01, 2024 |
|
How to Get Your Book Into Stores & Connect With Readers
|
Aug 25, 2024 |
|
How to Revive a Dead Social Media Account in 3 Steps
|
Aug 23, 2024 |
|
This is What You Need in Your Author Newsletter
|
Aug 18, 2024 |
|
How I'd Grow My Social Media Audience From Scratch
|
Aug 11, 2024 |
|
Answering your book marketing questions
|
Aug 04, 2024 |
|
Which Social Media Actually Sell Books?
|
Aug 01, 2024 |
|
7 Productivity Hacks for Getting Things Done
|
Jul 28, 2024 |
|
A Guide to Instagram Highlights
|
Jul 25, 2024 |
|
How to Sell Your Books Direct, Stand Out, & Get Preorders
|
Jul 21, 2024 |
|
I Audit Social Media Pages: Here Are 3 Mistakes You Can Fix Today!
|
Jul 18, 2024 |
|
6 Marketing Lessons Learned in 8 Years as an Author
|
Jul 14, 2024 |
|
3 Tips to Make More Product Sales Today on Instagram
|
Jul 11, 2024 |
|
My 4-Step Social Media Content Creation Routine
|
Jul 07, 2024 |
|
The Truth Behind Growing Your Audience
|
Jun 30, 2024 |
|
7 Social Media & Website Mistakes Authors Make
|
Jun 27, 2024 |
|
Answering Your Social Media Marketing Questions!
|
Jun 23, 2024 |
|
TikTok & Instagram Reel Ideas (without showing your face!)
|
Jun 20, 2024 |
|
How to Create a Social Media Strategy for Product Businesses
|
Jun 16, 2024 |
|
5 Social Media Marketing Habits You Should Follow
|
Jun 13, 2024 |
|
The #1 Thing Stopping You From Social Media Success
|
Jun 09, 2024 |
|
Engagement hacks to save time on social media | Part 2
|
Jun 02, 2024 |
|
Time-Saving Social Media Strategies - Part 1
|
May 30, 2024 |
|
How to Use Instagram Stories in 2024 for More Sales & Engagement
|
May 26, 2024 |
|
Marketing Mistakes to Avoid in 2024
|
May 23, 2024 |
|
5 Ways to Get Your Followers Engaged This Week!
|
May 19, 2024 |
|
Change THIS in Your Social Media Posts... Starting Now!
|
May 16, 2024 |
|
Quick TikTok Fixes for Authors & Creatives
|
May 12, 2024 |
|
How I Sell Books on TikTok in 2024
|
May 09, 2024 |
|
This is How to Grow Your Audience in 2024
|
May 05, 2024 |
|
TikTok & Instagram Updates You Should Know
|
May 02, 2024 |
|
My Marketing Strategy if TikTok Disappears
|
Apr 30, 2024 |
|
5 Book Marketing Strategies Authors Need in 2024
|
Apr 24, 2024 |