The Marketing Scientists

By Pranav Piyush

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Image by Pranav Piyush

Category: Marketing

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Episodes: 37

Description

Dive into insightful interviews with industry leaders exploring topics like Measurement, Behavioral Science, Brand performance, and more. Uncover the secrets of marketing success as we go beyond trends and buzzwords. 

Episode Date
Confluent's Data VP on Testing vs. Overcommiting, and How Not to Waste $40M on Branding
Aug 11, 2025
What MoEngage Learned From Apple, Amazon — and the DTC Playbook
Jul 28, 2025
Brand vs. Performance: The Truth B2B Marketers Ignore
Jul 14, 2025
How Netflix, Nike, and Startups Win with Customer Lifetime Value
Jun 30, 2025
The Real Reason Startups Don’t Scale (It’s Not Product)
Jun 16, 2025
How Cash App Scaled to 9 Figures — Without Wasting a Dollar
Jun 02, 2025
How This Team Launches 1,000 Ads a Week — and Finds the Winners
May 19, 2025
The Growth Myth Every Startup Needs to Unlearn
May 05, 2025
Why Creative Is Still Media’s Biggest Blind Spot
Apr 21, 2025
How This Startup Is Hacking B2B Ads on TikTok, Instagram, and Amazon
Apr 07, 2025
Why 97% of B2B Leads Fail—And What to Do Instead
Mar 24, 2025
How to Stop Wasting Ad Spend and Prove Marketing ROI
Mar 10, 2025
Marketers Are Wasting Money—Here’s the Fix!
Feb 24, 2025
How AI-Driven Experiments are Changing Growth Marketing!
Feb 10, 2025
The SECRET to SaaS Growth No One Talks About
Jan 13, 2025
Brand vs. Performance is a LIE! Here's the TRUTH! With Guest David Herrmann
Jan 13, 2025
The great debate: Marketing's role in B2B with Bill Macaitis
Sep 06, 2024
Lifecycle Marketing: Strategies for effective measurement with Ashley Faus, Atlassian
Aug 30, 2024
Growing a business without invading privacy with Matt Henderson, Sentry
Aug 23, 2024
Marketing experiments: How to get it right and what to avoid with Rishabh Jain
Aug 16, 2024
Leadership evolution: The CMO to CRO shift with Sahil Mansuri (Bravado)
Jul 12, 2024
Navigating CMO Challenges and AI in Marketing with Drew Neisser
Jul 05, 2024
Striking a balance between brand and performance marketing with Mayur Gupta (Kraken)
Jun 28, 2024
Optimizing your marketing mix with Rand Fishkin (SparkToro)
Jun 21, 2024
Making an impact with your brand with Sujani Dwarak (Thumbtack)
Jun 14, 2024
Longevity in marketing leadership positions with Matt Kaufman (Qualia)
Jun 07, 2024
Creativity in modern marketing with Ben Dutter (Power Digital)
May 31, 2024
How to make testing fun with Mustafa Ibrahim (HelloFresh)
May 10, 2024
Unconventional brand marketing ideas with Maya Spivak (ex Wealthfront, Segment, and Google)
May 10, 2024
Navigating the shifting MarTech landscape with Austin Hay (ex Branch, Ramp, mParticle)
May 10, 2024
How to add serendipity with diversity in your brand with Omer Malchin (ex Netflix, Diageo and Wix)
May 10, 2024
Behind the scenes of successful events and videos with Kishore Kothandaraman (Goldcast)
May 10, 2024
What is behavioral science and experimentation with Shirin Oreizy
May 10, 2024
Why you should invest in social proof with Mark Huber (UserEvidence)
May 10, 2024
First party vs. third party signals with Tido Carriero (ex Meta, Segment, Dropbox)
May 10, 2024
The growing awareness of gaps in attribution with Barbara Galiza
May 10, 2024
The Best Definition of Marketing with Seth Matlins (Forbes)
May 09, 2024