Values-First Marketing

By Megan Kachigan

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Category: Marketing

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Subscribers: 2
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Episodes: 85

Description

You didn’t start your business to become a full-time marketer—but here you are, juggling content, launches, and visibility on top of everything else. If you're exhausted by marketing formulas that feel pushy or misaligned, this podcast is your permission slip to do it differently. Values-First Marketing is a strategic approach that centers your beliefs, mission, and principles—so your message feels true to you and resonates deeply with the people who already believe what you believe. You won’t need to convince or perform. You’ll build trust, loyalty, and long-term client retention with effective messaging that feels natural and aligned. This show is here to help you clarify your thought leadership, simplify your marketing, and stay fully in your zone of genius—so sales become a natural result.




Episode Date
3 Website Copywriting Changes I Made for Google Algorithm 2026
Jun 02, 2026
Top 3 Takeaways From My 3-Day Solo Retreat
May 26, 2026
How a Conversion Copywriter Captures Your Authentic Brand Voice
May 19, 2026
How To Know If Your Conversion Copywriter Is Actually Good
May 05, 2026
The 3 Questions I Ask Before Fixing Your Email Marketing Strategy
Apr 22, 2026
The SEO Content Marketing Strategy That's Working Now with Laura Jawad
Apr 15, 2026
How Tripwire Funnels Retain Clients Longer with Destini Copp
Apr 07, 2026
Your Book As A Long-Term Marketing Strategy with Holly Ostrout
Mar 31, 2026
Book Out Clients Months Ahead with Jess Freeman
Mar 24, 2026
Conversion Copywriting Isn’t Enough Anymore (Here’s What Works)
Mar 17, 2026
How to Promote Your Podcast to Get More Clients with Amanda Bennett
Mar 10, 2026
Copywriting Case Study: Website Moved Them From Stalled to Scalable
Mar 03, 2026
How to Email More Without Annoying Your Audience with Holly Haynes
Feb 24, 2026
How Owning Her Brand Voice Doubled Revenue with Holly Haynes [Replay]
Feb 17, 2026
What I’d Fix First to Make Your Copywriting Convert (With Examples)
Dec 09, 2025
5 Email Marketing Tips For Daily List Growth with Tracy Beavers
Nov 25, 2025
3 Email Marketing Ideas You Can Use This Week
Nov 18, 2025
The Top 3 Copywriting Trends To Watch in 2026
Nov 11, 2025
AI Copywriting That Sounds Like You with Kinsey Soderberg
Nov 04, 2025
Pinterest Marketing For More Organic Traffic with Kate Ahl
Oct 28, 2025
The Style Secret Behind Strong Brand Visibility with Ellie Steinbrink
Oct 21, 2025
Case Study: The AI Copywriting System That Worked While She Vacationed
Oct 14, 2025
How LinkedIn Marketing Put Her Personal Brand in the Top 3% with Caroline Pennington
Oct 07, 2025
3 Automations to Grow Your Email List (ManyChat Summit Recap)
Sep 30, 2025
The Smart Way to Build Trust Through Email Marketing
Sep 23, 2025
Sustainable Brand Visibility That Works with Michelle Thames
Sep 16, 2025
The Most Underrated Platform for Authentic Marketing Right Now
Sep 09, 2025
Try This PR Strategy For More Brand Visibility with Nicole Pearl
Sep 02, 2025
What a Sales Page Copy Audit Reveals—And How to Fix Yours
Aug 26, 2025
Watch This Website Copy Audit — Then Apply It to Yours
Aug 19, 2025
Conversion Copywriting That Finally Made Her Offer Sell
Aug 12, 2025
The Marketing Strategy That Keeps You in Your Zone of Genius
Aug 05, 2025
Email Sequence Tips That Actually Work
Jul 29, 2025
3 Shifts for Profitable Podcast Marketing with Beth Nydick
Jul 22, 2025
The Real Reason Your Conversion Copywriting Isn’t Working
Jul 16, 2025
The Marketing Strategy That Leaves Room for Rest and Revenue
Apr 15, 2025
3 Secrets to Grow Your Brand Community with Kristina Bartold
Apr 08, 2025
Build Fierce Brand Loyalty with Values-First Marketing
Apr 01, 2025
The Fastest Path To A 7-Figure Business with Megan Huber
Mar 25, 2025
The 10-Minute Marketing Audit Every CEO Should Do Before Q2
Mar 18, 2025
How Owning Her Brand Voice Doubled Revenue with Holly Haynes
Mar 11, 2025
Why You’re Doing Too Much Marketing (and What to Do Instead)
Mar 04, 2025
Get More Clients Through Relationship Selling With Nikki Rausch
Feb 25, 2025
Step Back From Marketing Without Losing Brand Voice or Audience Trust
Feb 18, 2025
Reinventing Yourself in Business with Tracy Matthews
Feb 11, 2025
3 Fast Fixes for Underperforming Landing Pages (With Examples!)
Feb 04, 2025
Low-Content Books as Smart Marketing Tools with Rachel Harrison-Sund
Jan 28, 2025
3 Tips To Create Content Consistently Without Burnout
Jan 21, 2025
The One Product Launch KPI You Need With Sherry Ward
Jan 14, 2025
The 4 Copywriting Trends To Stay Ahead in 2025
Jan 07, 2025
Natural Energy Boosts For Better Focus with Allison Jordan
Dec 31, 2024
How To Relax Without Reducing Rest To Productivity
Dec 24, 2024
The Copywriting Mindset to Crush Self-Doubt with Brian McCarthy
Dec 17, 2024
How I Wrote 5 Emails in 55 Minutes: Email Writing Productivity Tips
Dec 10, 2024
Attract Profitable Partnerships & Clients Using LinkedIn with Hailey Rowe
Dec 03, 2024
Use These 3 Power Words In Copywriting To Increase Conversions
Nov 26, 2024
Storytelling in Business Is Key to Growth with April Pertuis
Nov 19, 2024
Case Study: Consistent Emails 5x’d Yummmm!Bar’s Email Revenue
Nov 12, 2024
Why Your Money Story Is Holding You Back From Writing Copy That Sells with Katherine Pomerantz
Nov 05, 2024
4 Ways To Increase Holiday Sales Without Discounts
Oct 29, 2024
Grief Might Be the Cure You Didn’t Expect To Get Your Creativity Back After A Hard Season with Shelby Forsythia
Oct 22, 2024
8 Smart Ways To Use ChatGPT For Copywriting That Converts Better While Still Sounding On Brand
Oct 15, 2024
Get Consistent Sales For Group Programs—Even Between Launches! with Michelle Vroom
Oct 08, 2024
The Best Marketing Strategy For Your Mastermind Group
Oct 01, 2024
The 5 Money-Making Activities You Can’t Afford To Ignore with Frenchie Ferenczi
Sep 24, 2024
Case Study: From Outdated Website to Elevated Brand In 1 Hour
Sep 17, 2024
Rest Is The New Revenue For High-Achieving Women With Dr. Shamieka Dean
Sep 10, 2024
Send These 5 Emails To Increase Sales With Email Marketing
Sep 03, 2024
5 Essential Mindset Shifts for Sales Success with Renee Hribar
Aug 27, 2024
3 Copywriting Mistakes To Avoid In Your Writing Process For Faster, More Confident Results
Aug 20, 2024
Outsourcing Copywriting Helped Micala Quinn Triple Her Teaching Income As A Work From Home Mom
Aug 13, 2024
Are Honest Urgency and Scarcity Techniques Worth It For Higher Conversion Rates?
Aug 06, 2024
How To Structure A Successful Group Program For Client Results With Vix Meldrew
Jul 30, 2024
Effective Brand Copywriting Examples You Need to Know For Long-Term Success [Part 3 of 3]
Jul 23, 2024
Hone Your Authentic Brand Voice To Build Trust And Credibility [Part 2 of 3]
Jul 16, 2024
Mastering Authentic Brand Messaging For Coaches [Part 1 of 3]
Jul 09, 2024
Case Study: $6,000 From 6 Emails Written In One Power Hour Copywriting Session
Jul 02, 2024
The Five Best Books For Online Entrepreneurs To Read This Summer
Jun 25, 2024
Maximize Conversions With These 4 Effective Copywriting Strategies
Jun 18, 2024
Revenue Plateauing? Don’t Let Outdated Brand Messaging Hold You Back
Jun 11, 2024
5 Event Copywriting Tips To Sell Out Your In-Person Event
Jun 04, 2024
What Makes A Great Copywriter For Coaches
May 24, 2024
Do You Really Need To Hire A Copywriter To Grow Your Online Business?
May 23, 2024
How An Expensive Copywriter Makes You More Money (And Why It’s Worth Every Penny)
May 23, 2024
The Why Behind The Copywriting For Coaches Podcast
May 22, 2024