Sharp Strategies Sweet Success

By Tifiny Swedensky

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Category: Marketing

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Episodes: 105

Description

Sharp Strategies Sweet Success is a podcast for small law firm owners and their marketers. On the show, we interview legal marketing experts, attorneys growing their business, and law firm marketers.

sharpcookiedev.substack.com

Episode Date
Have You Updated Your Directories Yet?
Jul 13, 2026
#95 – AI, Marketing Strategy, and Scaling Law Firms with Eric Sanchez
Jul 10, 2026
#94 – Financial Strategy, Marketing Budgets, and Sustainable Law Firm Growth with Leah Miller
Jul 03, 2026
#93 – AI, Meta Ads, and the Future of Legal Marketing with Mike Margol
Jun 19, 2026
#92 – Marketing, Operations, and Vendor Vetting with Micki Love
Jun 12, 2026
AI Optimization - Is it SEO or Branding? 📝
Jun 05, 2026
#91 – The Missing Link Between Marketing and Signed Cases with Kerri Coby White
Jun 05, 2026
#90 – Building a Law Firm Around the Life You Actually Want with Ben Glass
May 29, 2026
#89 - Let Jeff Show You How to Do YouTube for Law Firms
May 22, 2026
Measuring ROI as a Legal Marketer
May 22, 2026
#88 – Referral Networks, Intake Failures & the Future of AI Search with Chris Rose
May 15, 2026
May 2026 Sharp Marketing Mastermind | Facebook Ads, CRM Events, and Better Lead Quality
May 13, 2026
#87 – The Marketing “Roux” Behind High-Performing Law Firms with Eric Morgan
May 08, 2026
#86 – Staying Calm, Building Reputation, and Winning the Long Game with Brewster Rawls
May 01, 2026
#85 – What Law Firms Get Wrong About SEO and Marketing Systems with Jason Hennessey
Apr 24, 2026
#84 – Private Equity and the Future of Law Firms with Jonathan Hawkins
Apr 17, 2026
#83 – Competing in a Changing Legal Market with Ken Hardison
Apr 10, 2026
April 2026 Sharp Marketing Mastermind | Lead Generation That Actually Converts
Apr 09, 2026
How to Audit Your Website With AI Without Fooling Yourself
Apr 07, 2026
#82 – Using a Podcast to Build Authority and Better Cases with Dennis Meador
Apr 03, 2026
#81 – Rethinking Digital Intake and Conversion for Law Firms with Daniel Steinberg
Mar 27, 2026
#80 – Using AI to Shorten Case Timelines and Increase Case Value with Josh Schmerling
Mar 20, 2026
March Sharp Marketing Mastermind | Marketing Data for Law Firms
Mar 19, 2026
#79 – Building a Client-First Marketing Engine with David Vicknair
Mar 13, 2026
#78 – SEO Metrics That Actually Matter for Law Firms with Gyi Tsakalakis
Mar 06, 2026
#77 – Referral Marketing Systems for Law Firms with Delisi Friday
Feb 27, 2026
#76 - Authentic TikTok Marketing for Law Firms with Joshua Hodges
Feb 20, 2026
CAN-SPAM | The Real Rules Regarding Marketing Outreach
Feb 20, 2026
February 2026 Sharp Marketing Mastermind | List Building for Referral Growth
Feb 19, 2026
First Live! Understanding Domain Ratings and Authority Scores
Feb 13, 2026
#75 - Fractional CMO Reality Check for Law Firms with Jason Williams
Feb 13, 2026
#74 - The Episode With Charley
Feb 06, 2026
#73 - Winning SEO & Review Strategies for Law Firms in 2026 with Julia Hensel
Jan 30, 2026
My Recap of the AI for PI Expo | My First Event of January 2026
Jan 25, 2026
#72 - Building a Referral-Driven Law Practice in the AI Era with Robert Hartmann
Jan 23, 2026
January Sharp Marketing Mastermind | Google Ads & Local Service Ads
Jan 14, 2026
#71 - Why Law Firm SEO Still Works—If You’re Tracking the Right Things with Will McCreight
Jan 09, 2026
#70 - Planning Law Firm Marketing for 2026 Without Chasing the AI Hype with Conrad Saam
Dec 26, 2025
#69 - How Law Firm Culture Shapes Marketing Success with Adam Rossen
Dec 19, 2025
#68 - Why Law Firm Growth Starts with Brand (Not Just Lead Generation)
Dec 12, 2025
December 2025 - Building a Review Machine: The Systems, Scripts, and Psychology That Increase Law Firm Reviews
Dec 10, 2025
#67 - Protecting Law Firms from Cyber-Attacks and Integrating them with AI
Dec 05, 2025
#66 - Mastering Legal Marketing with Olivia Bradbury
Nov 28, 2025
#65 - Optimizing Lawyer Efficiency: AI in the Legal Industry - A Conversation with Katie Carlson
Nov 21, 2025
Creating High-Impact Marketing Systems for 2026—November 2025 Sharp Marketing Mastermind
Nov 20, 2025
#64 - Navigating the Legal Landscape: A Chat with James Abrenio | Business, AI & Politics
Oct 31, 2025
#63 - Inside Mass Media Marketing for PI Firms with Trudy Emlaw
Oct 20, 2025
#62 - Neuromarketing for Law Firms with Olha Bodnar of Ethos Leads
Oct 10, 2025
#61 - Mastering Mindset & Business Alignment Insights with Kayleigh Kennedy
Oct 03, 2025
#60 - Building a Legal Marketing Strategy with Zarina Hernandez
Sep 26, 2025
#59 - Navigating Spanish Legal Marketing in Personal Injury Law with Len Spada
Sep 19, 2025
#58 - Inside Legal Marketing with Matthew Konecky: Newsletters, SEO, and YouTube Strategies
Sep 12, 2025
#57 - Mastering Marketing Systems & Operations with Cassidy Lewis
Sep 05, 2025
#56 - How to Master LinkedIn: Specificity, Hooks, and High-Quality Referrals with Tony Albrecht
Aug 29, 2025
#55 - Scaling Up: A Law Firm's Guide to Growth and Capacity Building ft Brandon Osterbind
Aug 22, 2025
#54 - How to Use Google Business & Lead Docket for Law Firm Growth Ft. Lauren Hill
Aug 15, 2025
#53 - Building a Personal Brand through Social Media in the Legal Industry with Hunter Garnett
Aug 08, 2025
#52 - Before You Fire Your Marketing Person, Listen to This
Aug 01, 2025
#51 - Grow Your Law Firm: LinkedIn & Local Ads with Rory Safir
Jul 25, 2025
#50 - Strategic Growth: Leveraging YouTube, AI & VAs in Your Law Practice with Andrew Ayers
Jul 18, 2025
#49 - Law Firm Marketing Unpacked: Ads, Reviews, SEO & Viral TikTok with Michele Feilmeier
Jul 11, 2025
#48 - Boosting Your Law Firm: Client Reviews, Local SEO, and Community Engagement with Megan Grothman
Jul 04, 2025
#47 - Law Firm Marketing Secrets: Local SEO, AI & Google Ads with Seth Price
Jun 27, 2025
#46 - Why People Buy YOU (Not What You Do) - Marketing Secrets with Michael Delon
Jun 20, 2025
#45 - "Google Maps is Your #1 Tool": Law Firm SEO & AI Tips with Jay Berkowitz
Jun 13, 2025
#44 - Re-think Marketing Strategies for Law Firms with Nicole Rego
Jun 06, 2025
#43 - How One Marketer Manages the Personal Brand of 37 Attorneys
May 30, 2025
#42 - Hiring Your First Marketer: Essential Tips for Law Firms
May 23, 2025
#41 - The Future of Digital Marketing with Amy May
May 16, 2025
#40 - Streamline your Law Firm Operations with Jim Parrish
May 09, 2025
#39 - Consistency into Growth: Legal Marketing Strategies with Ryan McKeen
May 02, 2025
#38 - How to get AI & SEO to work with Your Law Firm, with Steven Galli
Apr 25, 2025
#37 - Unlocking Successful Legal Marketing Strategies with Annette Choti
Apr 18, 2025
#36 - Streamlining Law Firm Intakes with AI: "Meet Gabbi" and Erik Ovesny
Apr 11, 2025
#35 - Mastering Legal Marketing & AI with Brad Scott
Apr 04, 2025
#34 -Exclusive Interview with John Grisham!
Apr 01, 2025
#33 - Legal Marketing & SEO Mastery with Nalini Prasad
Mar 14, 2025
#32 - Fusing Organic Marketing with Powerful AI Tools - Conversation with Ben Glass
Feb 28, 2025
#31 - Mock Trial and Error: How Tim Semelroth captures the hearts and minds of his local community
Feb 21, 2025
#30 - Modernizing Legal Marketing ft. Kyle Hebenstreit
Feb 07, 2025
#29 - PPC for Law Firms ft. Ghulam Nabi
Jan 31, 2025
#28 - Throwing Out The Rulebook ft. Jason Epstein
Jan 24, 2025
#27 - Mastering Marketing Messaging ft. Kia Arian
Jan 17, 2025
#26 - How to Break Into Spanish Marketing ft. Liel Levy
Jan 10, 2025
#25 - LSA Deep Dive ft. Thomas Glasgow
Dec 23, 2024
#24 - Legal Marketing with Authenticity ft. Grace Clark
Dec 13, 2024
#23 - How Marketing has Evolved ft. Brian Glass
Dec 06, 2024
#22 - From the Lens of Two Fractional CMO’s ft. Ron Latz
Nov 27, 2024
#21 - Marketing Strategies and Life Management ft. Cassidy Lewis
Nov 22, 2024
#20 - Navigating Short-Form Content
Oct 28, 2024
#19 - 3 Takeaways From The GLM Summit
Oct 15, 2024
#18 - Fact or False
Sep 30, 2024
#17 - Guess the Benchmark
Sep 16, 2024
#16 - Marketing Is Manipulation
Sep 10, 2024
#15 - Can You Guess The Fake Taglines?
Sep 03, 2024
#14 - Why it could be a good idea to get a marketing audit
Aug 26, 2024
#13 - What should a law firm marketing department look like?
Aug 05, 2024
#12 - Five (or Six) Essential Lessons for Legal Marketers
Jul 30, 2024
#11 - Social Media Strategies for Law Firms
Jul 23, 2024
#10 - How to get a legal marketing job and keep it
Jul 15, 2024
#9 - Hiring Marketers & Building a Marketing Department
Jul 08, 2024
#8 - Tips for Lawyers to Get More Cases from Google Business
Jun 24, 2024
#7 - What the hell does Tifiny do anyway?!
Jun 10, 2024
#6 - Coaching law firm intake teams on how to get reviews
Jun 05, 2024
#5 - Local Service Ads for Attorneys and Referral Strategies
May 28, 2024