“Matcha سكر برة” is a television podcast that is shown daily on the Al-Nahar Al-Jadeed satellite channel at 6:30 p.m. It is an entertainment and cultural podcast that highlights the new terms that have emerged with the advent of the social media era and reviews the latest trends and popular content on social media platforms. The program aims to provide an interesting and useful insight into how social media affects our daily lives. It focuses on telling the real stories and experiences of social media celebrities, as it reviews how social media affects their lives, and how terminology and societal culture have changed thanks to these platforms.