Swaay.Health Podcast

By Swaay.Health Team

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Category: Marketing

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Episodes: 99

Description

Welcome to The Swaay.Health Podcast – a podcast for healthcare marketing, PR, and communications professionals! We’re all about building a brighter future in healthcare through the power of community! Join us as we dive into the latest news, strategies, and trends from the brightest minds in the field.

Episode Date
Don’t Work for Jerks: Lessons & Career Advice from Abdul Rastagar
Sep 28, 2026
Meet the Marketing Rising Star Helping Simplify Healthcare's Most Complex Topics
Sep 17, 2026
How Juno Health Built a Bold Brand by Listening to Market Frustration
Sep 11, 2026
How Optimum Healthcare IT Grew to 220K+ LinkedIn Followers
Aug 27, 2026
Peter Birch on What Health Tech Marketers Get Wrong Down Under
Aug 27, 2026
Alex Ferraro on Fractional Marketing, Community, and Building a Healthcare Marketing Career
Aug 20, 2026
Building Sovyn: How KNB and Roketto United Their Agencies From Day One
Aug 12, 2026
How OntarioMD Built an Award-Winning Website on a Non-profit Budget
Jul 22, 2026
The Award-Winning Podcast Giving Caregivers a Voice
Jul 21, 2026
Vendors Do Not Need More Leads. They Need a Go-To-Market Operating System
Jun 24, 2026
Translators, Prompt Hacks, and How to Survive as a Solo Marketer
Jun 18, 2026
Why Your Healthcare Website Might Soon Be Invisible (And How to Fix It)
Jun 17, 2026
Stop Marketing Like B2B SaaS: Why Healthcare Should Follow the Aerospace Playbook
Jun 16, 2026
When AI Lies Louder, Trust Matters More
Jun 15, 2026
Stop Wasting Content: How to Turn Thought Leadership Into Lead Gen
Jun 09, 2026
Rebranding a Legacy EHR: Inside the Strategy at Greenway Health
Jun 08, 2026
Pride and Gluttony: Are These Two Sins Derailing Your Marketing Strategy?
Jun 04, 2026
Elevating Healthcare Podcasts to Journal Standards
Jun 02, 2026
The Logic Trap: Why Healthcare Buyers Need Stories, Not Data
May 28, 2026
Industry Veterans Pivot Martech.health to Solve the Vendor Search Dilemma
May 26, 2026
Magic Wands and AI Burnout: The Organizers Unpack Swaay.Health LIVE 2026
May 26, 2026
Stop Drowning Patients in Data Says White Rhino: Why Emotion Converts Better Than Facts
May 19, 2026
The Hidden PR Engine Healthcare Marketers Are Missing
Apr 21, 2026
Large Company Healthcare Marketing Challenges and the Value of a Virtual Production Studio
Apr 21, 2026
The Acute Problem with Chronic Pain Marketing and How Mara Baer Suggests Fixing It
Apr 20, 2026
Why Power Digital Marketing is Doubling Down on Healthcare with Cardinal Digital Marketing
Apr 15, 2026
Your Healthcare Videos Are Being Ignored. Union Productions Explains Why.
Apr 14, 2026
Stop Throwing Facts at Patients: VAL Health Shares the Power of Strategic Nudges
Apr 13, 2026
Envision Health Embraces the Age of AI Search
Apr 07, 2026
One-and-Done: How Data Secured Instant Leadership Buy-In for Illumia’s Rebrand
Mar 17, 2026
Conference Truths with Amy Oliver: The Tea on Healthcare Conferences
Mar 05, 2026
When Your Brand Needs Explaining, It’s Time to Rebrand
Feb 26, 2026
Why 90s Tactics Are Beating AI in Healthcare PR
Feb 24, 2026
Amsive Health: Turning a Loss into a Specialized Healthcare Brand
Feb 17, 2026
Healthcare Marketing That Is Strategic, Holistic, and Integrated
Feb 16, 2026
Getting Clinicians and SMEs to Say Yes to Healthcare Marketing
Feb 11, 2026
Don’t Believe the Doomsayers. Healthcare Websites Aren’t Dead.
Feb 10, 2026
AI Says. Swaay Responds.
Feb 09, 2026
Founder-Led Branding Works in Healthcare. Until It Doesn’t.
Jan 30, 2026
AI-Driven Discovery Shifts Healthcare Marketing Funnels: How to Adjust
Jan 27, 2026
Leveraging Live Events to Build Trust
Jan 26, 2026
Building New Patient Bases and Revenue, Customer by Customer
Jan 23, 2026
The New Era of Search: What Healthcare Marketers Need to Know
Jan 22, 2026
Olmsted Medical Center Didn’t Play It Safe With Pelvis Party and That’s Why It Worked
Jan 21, 2026
ABM Starts with Buyer Understanding, Not Better Tools According to Outcomes Rocket Report
Jan 20, 2026
Balancing Personalization and Privacy in Digital Ads
Jan 19, 2026
Why Resilient Healthcare Marketing Leadership Is Needed Right Now
Jan 13, 2026
A Preview and Best Practices for ViVE 2026 Sponsors
Jan 12, 2026
Marketing Can Help Healthcare Operations More Than You Think
Jan 12, 2026
How Nexus Analytics Is Helping Healthcare Marketers Reclaim Lost Context
Dec 22, 2025
Can Your Team Get More Out of AI. Health Launchpad Explains How.
Dec 15, 2025
Why PointClickCare Rebuilt Its Brand Around a Single Word: Help
Dec 11, 2025
You Didn’t Lose the Sale. You Lost the Relationship.
Dec 08, 2025
AI Is Triggering More Grief and Fear Than Most Leaders Realize
Nov 25, 2025
Stop Treating Healthcare Social Media Like a 24/7 ER
Nov 18, 2025
Rethinking Social Media: What Healthcare Brands Get Wrong About Trust
Nov 10, 2025
High RQ, High Impact: Adam Otey on Connection, Community, and Growth
Nov 06, 2025
Putting Humanity First With Patient Advocate Erica Olenski
Oct 24, 2025
How a CEO Turned “Brand Restlessness” Into Growth at Sound Physicians
Oct 20, 2025
Making Every Marketing & PR Penny Count in a Challenging Health Tech Market
Oct 13, 2025
From Provider to Vendor: A Healthcare Marketer’s Reset
Oct 03, 2025
Drip Campaigns and Pitches That Drive Health Systems Away
Sep 29, 2025
Unlocking the Value of Sponsoring the HLTH USA Conference with Goodwin
Sep 25, 2025
Celebrating Community Champions: Inside the Swaay.Health Member of the Year Winners
Sep 16, 2025
Our Go-To Gear for Fall 2025 Conferences and Which Events We’re Most Excited About
Sep 11, 2025
Patient Engagement Just Got Real
Sep 09, 2025
The Myths Wasting Your Time in Healthcare Marketing
Sep 08, 2025
Can You Keep Patient Data Private and Track Your Marketing Campaigns Too?
Sep 04, 2025
Trailblazing with Truth: Mike Mosquito on Authenticity, Innovation & Community in Healthcare
Sep 03, 2025
AI Makes My Life Easier. So Why Do I Feel Bad About It?
Aug 27, 2025
Pivoting with Positivity: Shelby Auer of Hedy & Hopp on Winning the Marketing Rising Star Award
Aug 20, 2025
Navigating Healthcare Marketing at Any Size: Lessons from Jamie Gier
Aug 18, 2025
Inside the Brand Refresh That Prioritized Staff as Much as Strategy
Aug 12, 2025
Is Safety the New Brand Strategy in Healthcare?
Aug 11, 2025
Patient Journey Maps Do More than Fix What’s Broken
Aug 06, 2025
AI is Everywhere. But Is Your Thought Leadership Still Human?
Aug 04, 2025
The Secret to Healthcare Marketing Success in a Post-Truth World
Aug 01, 2025
What Does It Take to Build A Great Healthcare Marketing Team?
Jul 23, 2025
What If Patients See Their Notes First?
Jul 21, 2025
What Can Marketing and Health IT Professionals Expect at HLTH 2025?
Jul 16, 2025
How CARRA Is Winning by Making Patients Part of the Team
Jul 14, 2025
Stop Calling It Engagement If Patients Aren’t at the Table
Jul 09, 2025
Patients Don’t Want Perfection - They Want a Say
Jun 26, 2025
MIT Health’s Rebrand Broke the Rules - and Succeeded
Jun 24, 2025
The 30-Year-Old Law Putting Medicaid Members at Risk
Jun 19, 2025
The Best Marketing Strategy Might Start With a Patient Complaint
Jun 18, 2025
Still Chasing Volume with your SEO Strategy? Here’s What You Should Do Instead
May 27, 2025
A Rebrand in Just 10 Weeks?! Codametrix Made it Happen.
May 07, 2025
The Secret to Social Media Success in Healthcare? Personal Connection & Authenticity
Apr 09, 2025
Healthcare Media Hate Your Press Release! Here’s What to Do Instead.
Mar 18, 2025
CIOs Are Not Reading Your Emails! A Healthcare CIO Shares the Real Scoop
Mar 04, 2025
The Bow-Tie Model: AdventHealth’s Secret to Managing Patient Experience at Scale
Jan 30, 2025
Career Tips & Must-Have Healthcare Marketing Strategies from Industry Experts
Jan 27, 2025
Breaking Down Silos: Dr. Graham Gardner's Vision for Better Patient Engagement
Jan 22, 2025
Cracking the Code: Insights into Building Patient Trust Through Digital Channels
Jan 17, 2025
Healthcare Podcast & AI's Impact on Marketing with Saul Marquez from Outcomes Rocket
Jan 16, 2025
Exploring AI, PR Trends, and Marketing Synergy with a Swaay.Health Award Winner
Jan 08, 2025
How to Build a Strong Healthcare PR Team: Insights from Aria Marketing
Dec 06, 2024
We Launched a Podcast: Your Pulse on Healthcare Marketing
Nov 07, 2024