PR in the Real World

By Viva PR

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Category: Marketing

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Episodes: 48

Description

PR in the Real World offers a unique perspective into the world of PR through the lens of a regional PR agency, Viva – recently named the CIPR's UK Small PR Consultancy of the Year.


The podcast offers insights into PR, marketing, and communications and it is shaped by the communities Viva serves—both geographically and across key sectors such as healthcare, advanced manufacturing, education, and the public sector.


The podcast highlights Viva's ethos that PR should be impact-driven, and guests offer tips on how to gain real-world results without necessarily relying on huge budgets or celebrity names.



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Episode Date
Fearless Marketing in Further Education with Louise Marsden
Dec 09, 2025
How to Make Your Communications Accessible with Louise Gibson
Nov 25, 2025
Sanity Metrics and PR Measurement that Matters with Steph Bridgeman
Nov 11, 2025
What AI Means for PR Measurement with Liam Kelly
Nov 04, 2025
The Football Comms Playbook with BWFC’s Paul Holliday
Oct 28, 2025
Lessons from 25 Years in PR with Graham Goodkind (Part 2)
Oct 20, 2025
Lessons from 25 Years in PR with Graham Goodkind (Part 1)
Oct 13, 2025
GEO and the Great PR Reality Check with Darryl Sparey
Oct 06, 2025
'GEO is PR's Biggest Opportunity for 20 Years' with Darryl Sparey
Sep 29, 2025
Navigating Nuclear Communications with Rachel Westray
Sep 15, 2025
The 'Holy Trinity' of Growth for PR agencies with Andy West
Sep 01, 2025
PR at War: Ukraine's PR Army with Julia Petryk
Aug 18, 2025
People Problems in PR and How to Fix Them with Claire Quansah
Aug 04, 2025
Comedy, Crisis and Content That Matters: Career Lessons with Rob Hallam
Jul 28, 2025
How PR Changes Policy: Influencing the National Agenda with Ruth Boston
Jul 22, 2025
The Other Side of the Brief: Life After Agency with Jess Cooper
Jul 14, 2025
How to Secure Employee Trust in Crisis Situations with Alison Arnot
Jul 07, 2025
The One About Becoming the Best Small PR Agency in the UK
Jul 03, 2025
How to be Socially Mobile with Leanne Hughes
Jun 30, 2025
Spin, PR, Culture: the Making of Modern Manchester with Andy Spinoza
Jun 23, 2025
Confidence, Culture Shocks and Comms Life Abroad with Harriet Dawson
Jun 16, 2025
Strategy, AI and Regional Powerhouses with Sarah Waddington
Jun 09, 2025
The Truth About AI in PR with Ben Verinder
Jun 02, 2025
A Creative Campaign Masterclass with Mark Perkins
May 26, 2025
How to Build Branding Without Burnout with Ann Rimmer
May 19, 2025
From Crisis Comms to Care: A Story of Resilience with Dee Cowburn
May 12, 2025
Strategic Bravery: Mastering B2B Marketing with Sarah Cooper
May 05, 2025
Why You Should Go Into PR with Daniel Flynn
Apr 28, 2025
Creative Comms on a Shoestring with Ginette Unsworth
Apr 22, 2025
When the Worst Happens: Lessons in Crisis Leadership with Amanda Coleman
Apr 14, 2025
Comms-led Change in the NHS with Neil Greaves
Apr 07, 2025
I Nearly Quit PR with 2024/25 CIPR President Advita Patel
Mar 31, 2025
How to Create a Podcast Hit with Stewart Townsend
Mar 25, 2025
The Changing Face of Business Journalism with Chris Maguire
Mar 18, 2025
Cracking the Code on End Users with Katharine Topham
Mar 11, 2025
Employee Comms: The Authentic Way with Paul Earnshaw
Mar 04, 2025
PR from the Other Side: A Business Leader’s Perspective with Andrew Wood
Feb 25, 2025
The PR Data Revolution Starts Here with Alex Waddington
Feb 18, 2025
Employee Ownership Done Right with Caroline Noblett
Feb 11, 2025
Securing Broadcast Coverage with Phil Caplin
Feb 04, 2025
Redefining the PR Playbook with Nigel Sarbutts
Jan 28, 2025
Understand, Connect and Deliver with Clare Coupe
Jan 21, 2025
Mastering Communications with Shirah Bamber
Jan 14, 2025
Pressure Cooker: PR on the Policing Frontline with Liz Riding
Jan 07, 2025
Finding Your Voice with Andrew Thorp
Dec 10, 2024
The Key to Place Branding Success with Rachel Bayley
Nov 26, 2024
The Measurement Revolution with Steph Bridgeman
Nov 12, 2024
Introducing PR in the Real World
Nov 05, 2024