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PR in the Real World offers a unique perspective into the world of PR through the lens of a regional PR agency, Viva – recently named the CIPR's UK Small PR Consultancy of the Year.
The podcast offers insights into PR, marketing, and communications and it is shaped by the communities Viva serves—both geographically and across key sectors such as healthcare, advanced manufacturing, education, and the public sector.
The podcast highlights Viva's ethos that PR should be impact-driven, and guests offer tips on how to gain real-world results without necessarily relying on huge budgets or celebrity names.
Hosted on Acast. See acast.com/privacy for more information.
| Episode | Date |
|---|---|
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The Leader Who Made Themselves Unnecessary with Sarah Ogden
|
Jun 17, 2026 |
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"It's a Great Time to Have a Brain" with Antony Mayfield
|
Jun 01, 2026 |
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From a Welsh Farm to CIPR Agency of the Year with Vicki Spencer-Francis
|
May 18, 2026 |
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The Story Behind 'AI for Public Relations' with Ben Verinder and Stephen Waddington
|
May 04, 2026 |
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Why Great Storytelling Still Wins with Maria McGeoghan
|
Apr 27, 2026 |
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The Career Advice Every PR Professional Needs with Steve Dunne
|
Apr 13, 2026 |
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The Human Side to Public Sector Communications with Edna Boampong
|
Mar 30, 2026 |
|
How to Influence Government Through Strategic Communications Harry Bradshaw
|
Mar 17, 2026 |
|
Shaping the News for Millions - Inside Reach plc with Chief Content Officer David Higgerson
|
Mar 03, 2026 |
|
How Language Heals (or Harms) in a Crisis with Professor Lucy Easthope
|
Feb 17, 2026 |
|
The Strategy Behind Military Aviation Marketing with Flo Taitsch
|
Feb 03, 2026 |
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How to Handle High-stakes Communications with Sarah Keaveny
|
Jan 20, 2026 |
|
How the ‘Dry January’ Campaign Changed a Culture with Joe Marley
|
Jan 06, 2026 |
|
Fearless Marketing in Further Education with Louise Marsden
|
Dec 09, 2025 |
|
How to Make Your Communications Accessible with Louise Gibson
|
Nov 25, 2025 |
|
Sanity Metrics and PR Measurement that Matters with Steph Bridgeman
|
Nov 11, 2025 |
|
What AI Means for PR Measurement with Liam Kelly
|
Nov 04, 2025 |
|
The Football Comms Playbook with BWFC’s Paul Holliday
|
Oct 28, 2025 |
|
Lessons from 25 Years in PR with Graham Goodkind (Part 2)
|
Oct 20, 2025 |
|
Lessons from 25 Years in PR with Graham Goodkind (Part 1)
|
Oct 13, 2025 |
|
GEO and the Great PR Reality Check with Darryl Sparey
|
Oct 06, 2025 |
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'GEO is PR's Biggest Opportunity for 20 Years' with Darryl Sparey
|
Sep 29, 2025 |
|
Navigating Nuclear Communications with Rachel Westray
|
Sep 15, 2025 |
|
The 'Holy Trinity' of Growth for PR agencies with Andy West
|
Sep 01, 2025 |
|
PR at War: Ukraine's PR Army with Julia Petryk
|
Aug 18, 2025 |
|
People Problems in PR and How to Fix Them with Claire Quansah
|
Aug 04, 2025 |
|
Comedy, Crisis and Content That Matters: Career Lessons with Rob Hallam
|
Jul 28, 2025 |
|
How PR Changes Policy: Influencing the National Agenda with Ruth Boston
|
Jul 22, 2025 |
|
The Other Side of the Brief: Life After Agency with Jess Cooper
|
Jul 14, 2025 |
|
How to Secure Employee Trust in Crisis Situations with Alison Arnot
|
Jul 07, 2025 |
|
The One About Becoming the Best Small PR Agency in the UK
|
Jul 03, 2025 |
|
How to be Socially Mobile with Leanne Hughes
|
Jun 30, 2025 |
|
Spin, PR, Culture: the Making of Modern Manchester with Andy Spinoza
|
Jun 23, 2025 |
|
Confidence, Culture Shocks and Comms Life Abroad with Harriet Dawson
|
Jun 16, 2025 |
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Strategy, AI and Regional Powerhouses with Sarah Waddington
|
Jun 09, 2025 |
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The Truth About AI in PR with Ben Verinder
|
Jun 02, 2025 |
|
A Creative Campaign Masterclass with Mark Perkins
|
May 26, 2025 |
|
How to Build Branding Without Burnout with Ann Rimmer
|
May 19, 2025 |
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From Crisis Comms to Care: A Story of Resilience with Dee Cowburn
|
May 12, 2025 |
|
Strategic Bravery: Mastering B2B Marketing with Sarah Cooper
|
May 05, 2025 |
|
Why You Should Go Into PR with Daniel Flynn
|
Apr 28, 2025 |
|
Creative Comms on a Shoestring with Ginette Unsworth
|
Apr 22, 2025 |
|
When the Worst Happens: Lessons in Crisis Leadership with Amanda Coleman
|
Apr 14, 2025 |
|
Comms-led Change in the NHS with Neil Greaves
|
Apr 07, 2025 |
|
I Nearly Quit PR with 2024/25 CIPR President Advita Patel
|
Mar 31, 2025 |
|
How to Create a Podcast Hit with Stewart Townsend
|
Mar 25, 2025 |
|
The Changing Face of Business Journalism with Chris Maguire
|
Mar 18, 2025 |
|
B2B2C Strategy and Human-Centric Comms with Katharine Topham
|
Mar 11, 2025 |
|
Authentic Employee Comms: Engaging Large-Scale Workforces with Paul Earnshaw
|
Mar 04, 2025 |
|
PR from the Other Side: A Business Leader’s Perspective with Andrew Wood
|
Feb 25, 2025 |
|
The PR Data Revolution: Data Journalism, AI and Storytelling with Alex Waddington
|
Feb 18, 2025 |
|
Employee Ownership Done Right with Caroline Noblett
|
Feb 11, 2025 |
|
Securing Broadcast Coverage: Radio Power, TV Realities and Media Training with Phil Caplin
|
Feb 04, 2025 |
|
Redefining the PR Playbook with Nigel Sarbutts
|
Jan 28, 2025 |
|
Marketing-Led Comms: Audience Strategy and Team Transformation with Clare Coupe
|
Jan 21, 2025 |
|
Strategic Problem Solving and Stakeholder Management with Shirah Bamber
|
Jan 14, 2025 |
|
PR on the Policing Frontline: Crisis, Resilience and Proving Trust with Liz Riding
|
Jan 07, 2025 |
|
Verbal PR and Business Storytelling: Finding Your Voice with Andrew Thorp
|
Dec 10, 2024 |
|
The Key to Place Branding Success with Rachel Bayley
|
Nov 26, 2024 |
|
PR Measurement and Evaluation – with Steph Bridgeman
|
Nov 12, 2024 |
|
Introducing PR in the Real World
|
Nov 05, 2024 |