Listen to a podcast, please open Podcast Republic app. Available on Google Play Store and Apple App Store.
7-Figure Copy is the podcast for expert-led and established female online business owners who know their expertise is exceptional — but their message no longer reflects the level they’re operating at.
If you’ve built a successful online business through reputation, referrals, and results, but you’re realizing that your website copy, sales pages, and messaging strategy need to evolve in order to boost revenue and attract higher-caliber clients, you’re in the right place.
This podcast is about conversion at a higher level... that means strategic, high-converting copy that mirrors your mastery.
I’m Gina Whitehouse, Expert Conversion Copywriter and Messaging Strategist. I help online business owners refine their website copy, sales page messaging, and brand positioning so their words build trust, strengthen authority, and convert the right clients — consistently.
Inside this podcast, we talk about:
• Conversion copywriting for scaling your online business
• Website copy that builds authority and boosts revenue
• High-converting sales pages that reflect your true caliber
• Messaging strategy for established online business owners
• Ethical conversion tactics that increase revenue without manipulation
• Positioning shifts that help you attract premium clients
• How to evolve your message as your business grows
• Copy audits, refinements, and strategic messaging upgrades
At this level, you don’t need more content. You need better conversion and clearer positioning.
If you’re ready for your message to match the caliber of what you offer — hit play.
NEXT STEPS:
Download the Copy Caliber Checklist: https://www.whitehousesm.com/caliber
Visit the website: www.whitehousesm.com
Contact me: gina@whitehousesm.com
Follow me on LinkedIn: https://www.linkedin.com/in/ginawhitehouse/
Follow me on Instagram: https://www.instagram.com/whitehouse.strategy.marketing/
| Episode | Date |
|---|---|
|
S3-#48: I Read Your Website Like a $10K Buyer… Here’s What Makes Me Stay—or Leave (Part 1)
|
May 05, 2026 |
|
S3-#47: Should Your Website Designer Also Be Writing Your Website and Sales Page Copy?
|
Apr 28, 2026 |
|
S3-#46: Is Your Website Messaging Attracting the Wrong Clients and Slowing Your Growth? With Business Coach Jordan Tait
|
Apr 21, 2026 |
|
S3-#45: Why Guessing Your Website & Sales Page Copy Gets Expensive at Higher Levels
|
Apr 14, 2026 |
|
S3-#44: How to Name Your Offers to Attract Premium Clients and Increase Conversions
|
Apr 07, 2026 |
|
S3-#43: How Website Copy & Messaging Drive Visibility and Get You Found Online with Pinterest Expert Elaine Timms
|
Mar 31, 2026 |
|
S3-#42: Why Self-Auditing Your Website & Sales Page Copy Stops Working as Your Business Grows
|
Mar 24, 2026 |
|
S3-#41: Why Your Website Messaging & Copy Get Confusing When Your Systems Are Messy with Systems Expert Kathy Schneider
|
Mar 17, 2026 |
|
S3-#40: When Your Brand No Longer Reflects the Level of Your Business with Marketing Strategist Shauna Thayer
|
Mar 10, 2026 |
|
S3-#39: 5 Clear Signs Your Website Messaging Has Outgrown You
|
Mar 03, 2026 |
|
S3-#37: 3 Marketing Shifts Established Female Business Owners Must Adapt to in 2026
|
Feb 24, 2026 |
|
S3-#38: Why Established Business Owners Outgrow Old Marketing Strategies with Business Strategist Jan Ditchfield
|
Feb 24, 2026 |
|
S2-#36: Why Your Sales Page Feels “Too Long” and Why That’s a Good Thing
|
Nov 18, 2025 |
|
S2-#35: Why Feedback and Testimonials Are the Missing Link in Your Sales Page with Course Strategist Shannon Boyer
|
Nov 11, 2025 |
|
S2-#34: 10 Red Flags to Watch for When Hiring a Conversion Copywriter
|
Nov 04, 2025 |
|
S2-#33: Not All Copywriters Are Created Equal—Here’s How to Pick the Right One
|
Oct 28, 2025 |
|
S2-#32: The Costly Mistake of Skipping a Section on Your Sales Page
|
Oct 21, 2025 |
|
S2-#30: Is it an Offer Problem or a Copy Problem?
|
Oct 07, 2025 |
|
S2-#29: Struggling to Show Your Value? Fix These Sales Page Blind Spots with Business Coach Shannon Russell
|
Sep 30, 2025 |
|
S2-#28: Still Getting Maybes? Use These 3 Messaging Tweaks to Move Buyers to YES
|
Sep 23, 2025 |
|
S2-#27: The Ethical Way to Use Urgency & Scarcity Without Manipulating Your Audience
|
Sep 16, 2025 |
|
S2-#26: Forget Bro Marketing—The Truth About Ethical Sales Copy with Jan Ditchfield
|
Sep 09, 2025 |
|
S2-#25 If You’re Not Addressing Objections, You’re Leaving Money on the Table
|
Sep 02, 2025 |
|
S2-#24: 4 Silent Sales Page Copy Mistakes That Kill Conversions
|
Aug 26, 2025 |
|
S2-#19: Why People Aren’t Saying Yes to Your Offer—And How to Fix It
|
Aug 19, 2025 |
|
S2-#20: If Your Products & Services Aren’t Selling, Start Here
|
Aug 19, 2025 |
|
S2-#21: Landing Page or Sales Page—Which One Do You Need?
|
Aug 19, 2025 |
|
S2-#22: Creating Offers That Are Easy to Say YES To with Digital Product Strategist Alyssa Bellisario
|
Aug 19, 2025 |
|
S2-#23: The 5 Seconds That Make or Break Your Offer with People Strategy Expert Lindsay White
|
Aug 19, 2025 |
|
S1-#18: 3 Hidden Signs Your Website Messaging and Copy Are Outdated and Need a Refresh
|
Apr 29, 2025 |
|
S1-#17: About Page: How to Rewrite Your Story as Your Business Grows and Attract Higher-Level Clients (Real Example)
|
Apr 22, 2025 |
|
S1-#16: 6 Ways to Make Your Website Copy Visually Pop and Keep Readers Engaged
|
Apr 15, 2025 |
|
S1-#15: About Page: How to Fix Your Opening Lines to Capture Attention and Convert More Clients (Real Example)
|
Apr 08, 2025 |
|
S1-#14: About Page: How to Showcase Your Expertise, Build Trust, and Turn Visitors into Clients (Part 3)
|
Apr 01, 2025 |
|
S1-#13: About Page: 5 Mistakes That Keep Visitors From Working With You—and How to Fix Them (Part 2)
|
Mar 25, 2025 |
|
S1-#12: About Page: Why It’s Your Secret Sales Tool for Website Conversions (Part 1)
|
Mar 18, 2025 |
|
S1-#11: Before & After: Are You Including Too Much Information on Your Website’s Homepage?
|
Mar 11, 2025 |
|
S1-#10: How to Find Your Authentic Voice in Your Website Copy & Stand Out in a Crowded Market with Kat Stuerzl
|
Mar 04, 2025 |
|
S1-#9: The Most Overlooked Website Copy Element (That’s Costing You Conversions on Your Homepage)
|
Feb 25, 2025 |
|
S1-#8: Before & After: The Website Copywriting Shift That Makes Your Audience Feel Seen, Heard, and Ready to Work With You
|
Feb 18, 2025 |
|
S1-#7: 5 Ways to Organically Increase Your Visibility Online and Position Yourself as an Expert with Glenneth Reed - SEO & Google Ads Expert
|
Feb 11, 2025 |
|
S1-#6: How to Research Your Target Audience and Write Messaging That Truly Connects
|
Feb 04, 2025 |
|
S1-#5: Before & After: The Key to a Compelling “What Sets Me Apart” Section that Attracts Premium Clients
|
Jan 28, 2025 |
|
S1-#4 How to Build a High-Converting Homepage That Positions You as the Expert and Increases Your Sales
|
Jan 21, 2025 |
|
S1-#1: Why Good Copy Isn’t Enough to Scale Your Business to 7-Figures
|
Jan 14, 2025 |
|
S1-#2: 4 Quick Tweaks That Will Make Your Website Convert Better—Fast
|
Jan 14, 2025 |
|
S1-#3: 3 Ways Your Mindset is Sabotaging Your Copy—and How to Fix It
|
Jan 14, 2025 |
|
Trailer - Welcome to 7-Figure Copy! Conversion Copywriting for Female Entrepreneurs
|
Nov 14, 2024 |