SEO Research Suite - The SEO and LLMO / GEO thought leading podcast

By Olaf Kopp

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Category: Marketing

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Episodes: 86

Description

2-3 times a week in the podcast are discussed Google patents, research papers and other hot topics like E-E-A-T, LLMO, Generative Engine Optimization (GEO), semantic search and Ranking. This podcast gives you exclusive insights about SEO and LLMO based on fudamental research of SEO relevant patents, research papers and Google leaks analyzed for the SEO Research Suite: https://www.kopp-online-marketing.com/seo-research-suite Follow now not to miss the insights!

Episode Date
Search patent of the week: Generative Retrieval for Conversational Question Answering
Oct 10, 2025
Search patent of the week: Efficient inner product operations
Sep 30, 2025
Search patent of the week: Systems and methods for providing reliable information for queries
Sep 14, 2025
What we can learn from DOJ trial and API Leak for SEO?
Sep 08, 2025
Search patent of the week: User embedding models for personalization of sequence processing models
Sep 04, 2025
Search patent of the week: Generative Search Engine Result Documents
Aug 24, 2025
Search patent of the week: Generating vector representations of documents
Aug 19, 2025
Search patent of the week: Information extraction from question and answer websites
Aug 12, 2025
Search paper of the week: Deep Researcher with Test-Time Diffusion
Aug 02, 2025
Query Fan-Out: The Evolution of AI Search
Aug 01, 2025
Search patent of the week: Identifying query aspects
Jul 23, 2025
Deep Dive into Vector Similarity Search Technologies
Jul 20, 2025
Search Patent of the week: Subquery generation from a query (Query fan out)
Jul 15, 2025
LLM Readability and Chunk Relevance for AI Citation Optimization
Jul 14, 2025
Search patent of the week: Scaling Generative Retrieval to Millions of Passages
Jul 11, 2025
The Evolution of Search: From Phrase Indexing to Generative Passage Retrieval
Jul 07, 2025
Search patent of the week: REGEN: A Dataset and Benchmarks with Natural Language Critiques and Narratives
Jul 05, 2025
How to optimize for ChatGPT Shopping?
Jul 03, 2025
Search patent of the week: Selecting answer spans from electronic documents using neural networks
Jun 25, 2025
Search patent of the week: Evaluating Substitute Terms
Jun 17, 2025
Search patent of the week: Generating query variants using a trained generative model ( The Query Fan out model?)
Jun 09, 2025
Search patent of the week: Thematic Search
Jun 03, 2025
Search patent of the week: Stateful Chat Search with Generative Companion
May 26, 2025
Search Patent of the week: Real Time Boost (RTB)
May 22, 2025
Search Patent of the week: Multi-Modal Search Request Router
May 01, 2025
New AI Research tool "LLMO & GEO assistant" in the SEO Research Suite
Apr 29, 2025
Search patent of the week: GINGER: Nugget-Based Response Generation for Accuracy
Apr 25, 2025
LLMO / GEO: Optimizing Content for LLMs and Generative AI
Apr 22, 2025
Search patent of the week: Crawl algorithm
Apr 16, 2025
Search patent of the week: Searchable Index
Apr 09, 2025
Search patent of the week: Rankers, Judges, and Assistants: Towards Understanding the Interplay of LLMs in Information Retrieval Evaluation
Apr 03, 2025
Digital brand building: The interplay of (online) branding & customer experience
Apr 01, 2025
Search patent of the week: Producing a ranking for pages using distances in a web-link graph
Mar 27, 2025
E-E-A-T: Discovery and evaluation of high quality ressources
Mar 25, 2025
Learning-to-Rank (LTR): The most important ranking concept for modern search engines
Mar 20, 2025
Search patent of the week: Stochastic Retrieval Reranking: Precision Over Recall in Search
Mar 18, 2025
Search patent of the week: AI Detection as a Webpage Quality Metric
Mar 14, 2025
Quality Classification vs. Relevance Scoring in search engines
Mar 06, 2025
Query document matching: How are queries matched with documents in information retrieval?
Feb 28, 2025
Search patent of the week: ED2LM: Encoder-Decoder to Language Model for Faster Document Re-ranking Inference
Feb 26, 2025
Success factors for user centricity in companies
Feb 22, 2025
Search Patent of the week: Generating a semantic search engine results page
Feb 20, 2025
How Google uses NLP to better understand search queries, content
Feb 17, 2025
Digital Brand Building: Online Branding & Customer Experience
Feb 15, 2025
Search Patent of the week: Twiddler Quick Start Guide
Feb 13, 2025
How to become really good SEO?
Feb 10, 2025
How Google identify and evaluate authors through E-E-A-T
Feb 08, 2025
Search patent of the week: Onsite and offsite search ranking results
Feb 06, 2025
Relevance, pertinence and quality in search engines
Feb 03, 2025
The role of content types and formats in the customer journey
Feb 01, 2025
Search Patent of the week: Classifying resources using a deep network
Jan 30, 2025
How does Google understands search terms by search query processing?
Jan 27, 2025
What is the Google Knowledge Vault? How it works?
Jan 25, 2025
Search Patent of the week: Systems and methods for improving the ranking of news articles
Jan 23, 2025
All you should know as an SEO about entity types, classes & attributes
Jan 20, 2025
How does Google process information from Wikipedia for the Knowledge Graph?
Jan 18, 2025
Search Patent of the week: Informational grounding with respect to a generative model
Jan 15, 2025
How Google can identify and interpret entities from unstructured content?
Jan 13, 2025
In times of E-E-A-T: Why simple SEO is no longer enough
Jan 11, 2025
Search patent of the week: The Click and skip Re-Ranking concept
Jan 09, 2025
What is semantic search: A deep dive into entity-based search
Jan 06, 2025
Digital Authority Management as a crucial new role in times of AI
Jan 04, 2025
Search patent of the week: Ranking Search Results
Jan 02, 2025
Entities and E-E-A-T: The role of entities in authority and trust
Dec 30, 2024
Natural language processing to build a semantic database
Dec 28, 2024
Research Paper of the week: Knowledge-Based Trust: Estimating the Trustworthiness of Web Sources
Dec 26, 2024
Helpful Content: What Google Really Evaluates
Dec 23, 2024
Research paper of the week: Beyond Yes and No: Improving Zero-Shot LLM Rankers via Scoring Fine-Grained Relevance Labels
Dec 21, 2024
How to use micro intents for SEO and content journey mapping
Dec 18, 2024
What is BM25 and how important it is for ranking?
Dec 16, 2024
Research paper of the week: Prompt Canvas for better prompting for LLMs
Dec 14, 2024
What is the the SEO Research Suite and how it can help you to get advanced SEO knowledge?
Dec 12, 2024
Information gain score: How it is calculated? Which factors are crucial?
Dec 09, 2024
Google patent of the week: Personalization of search results
Dec 07, 2024
Shopping Graph Optimization: The future of Ecommerce SEO
Dec 04, 2024
GEO (LLMO): How can you be visible in the results of generative AI such as AIOverviews, ChatGPT, Perplexity in the future?
Dec 02, 2024
Google patent of the week: Ranking Search Results
Nov 30, 2024
How Google evaluates E-E-A-T? 80+ signals for E-E-A-T
Nov 27, 2024
The most important ranking methods for modern search engines
Nov 25, 2024
Google Patent of the week: Document scoring based on traffic associated with a document
Nov 22, 2024
LLMO: How do you optimize for the answers of generative AI systems?
Nov 20, 2024
Google Patent: Methods and apparatus for ranking documents
Nov 17, 2024
Dimensions of Google Ranking
Nov 15, 2024
All you should know about E-E-A-T at Google
Nov 15, 2024
Google Research Paper: TF-Ranking: Scalable TensorFlow Library for Learning-to-Rank
Nov 15, 2024
An overview of the Gemini app
Nov 15, 2024