Event Marketer's Toolbox

By Chris Dunn

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Category: Marketing

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Episodes: 65

Description

Each episode, host Chris Dunn teams up with a leading event professional to explore the tools, tactics, and trends that drive real results.

Event Marketer’s Toolbox is the definitive playbook for corporate event professionals and trade show marketers.  

From first-time marketers to seasoned planners, this show delivers practical solutions to make your events memorable and impactful. 

Engage. Excel. Execute. 


Episode Date
EMT #65 with Dax Callner and Chris Kappes - Building the Future of Event Measurement
Aug 07, 2026
EMT #64 with Kayla Drake - Creative event strategies that drive pipeline, not just attendance
Jul 26, 2026
EMT #63 with Alison French - Turning Trade Show Conversations into Sales Opportunities
Jul 09, 2026
EMT #62 with Al Mercuro and Laura Palker - Building the Next Generation of Event Professionals
Jun 18, 2026
EMT #61 with Jessica Sibila - Advocacy, Education & Industry Change
Jun 05, 2026
EMT #60 with Dave Brown - 35 Years in Live Events: Lessons, Systems & Industry Evolution
May 21, 2026
EMT #59 with Bethany Murphy - Events Are Not Marketing. They’re Business Investments.
May 14, 2026
EMT #58 with Lee Ali - The Most Overlooked ROI Driver in Trade Shows: Your Booth Team
Apr 23, 2026
EMT #57 with John Dubil - When the Medium Becomes the Message in Event Design
Apr 09, 2026
EMT #56 with David T. Stevens - Wellness as a Performance Driver in Events
Mar 26, 2026
EMT #55 with Chris Dorn - Inside the Asia-Pacific Exhibit Market
Mar 13, 2026
EMT #54 with Mark Johnson - From Rescue to Reinvention: The Next Chapter of ExhibitorLIVE
Feb 28, 2026
EMT #53 with Stephanie Selesnick - Trade show trends you only see from the floor
Feb 14, 2026
EMT #52 with Marc LeDuc - How great conferences are built from idea to impact
Jan 31, 2026
EMT #51 with Jordan Walker and Hunter McKinley - How AI and Automation Are Changing Event ROI for Good
Jan 16, 2026
EMT #50 with Chris Dunn, Dana Esposito and Brendon Hamlin - Reflecting on a year of big ideas, great guests and real event talk
Dec 19, 2025
EMT #49 with Katie Wengenroth - The Art of Strategic Event Planning
Dec 11, 2025
EMT #48 with Chris Dunn and Brendon Hamlin - Built to Be Remembered: Crafting Experiential Moments That Stick
Dec 05, 2025
EMT #47 with Bill Watson - Navigating Labor Rules & Union Realities at U.S. Trade Shows
Nov 20, 2025
EMT #46 with Craig Rapoza - Why shipping containers are changing the future of event design
Nov 13, 2025
EMT #45 with Stephen Benedetti - Exhibiting Across Borders: What U.S. Marketers Can Learn from Europe
Nov 06, 2025
EMT #44 with Anders Boulanger - Engage First: Bridging the Attention Gap in Events
Oct 31, 2025
EMT #43 with Matt Williams - Turning Trade Shows into Year-Round Relationship Engines
Oct 24, 2025
EMT #42 with Bob McGlincy - The Invisible Industry: Why Trade Shows Still Matter
Oct 15, 2025
EMT #41 with Rachel Weeks - The Power of Appreciation: Recognizing Teams That Drive Results
Oct 10, 2025
EMT #40 with MK Granados - Stop Buying Boring Sponsorships: Creating Experiences That Matter
Oct 03, 2025
EMT #39 with Jim Obermeyer - Sustainability Standards: Shaping the Future of Live Events
Sep 27, 2025
EMT #38 with Emily Dilbeck - Backyard Party Thinking: Why Micro-Events Will Revolutionize B2B Events
Sep 18, 2025
EMT #37 with Mitchell Mauk - Storytelling Through Exhibit Design: Metaphor, Simplicity & Impact
Sep 12, 2025
EMT #36 with Jakob Eliason - Pickleball as a Brand Experience: Wellness, Activations & ROI
Sep 05, 2025
EMT #35 with Brandon Lee - Turn Trust into Revenue: Reputation-Driven Event Strategies
Aug 29, 2025
EMT #34 with Finn Yonkers - Designing Impact: Memorable Exhibits and the Future of Engagement
Aug 23, 2025
EMT #33 with Chris Dunn and Dana Esposito - Beyond the Booth: 30 Years of Lessons in Event Design & Strategy
Aug 15, 2025
EMT #32 with Bob Hanson and Nick Salvatoriello - The Mars and Venus of Events: Can In-Person & Virtual Get Along?
Aug 08, 2025
EMT #31 with Chris Griffin - Chris Griffin’s Vision for the Future of Events and Industry Growth
Jul 31, 2025
EMT #30 with Caitlyn Correia - The Exhibit Evolution: Family, Flexibility & Forward Thinking
Jul 25, 2025
EMT #29 with Evan Babins - Maximizing Vendor Networks for Unbelievable Events
Jul 17, 2025
EMT #28 with Janice Cardinale - Event Minds Matter: Mental Health & Emotional Intelligence in Events
Jul 10, 2025
EMT #27 with Carter Parrish - Experiential Marketing Outside the Booth
Jul 04, 2025
EMT #26 with Caleb Williams - Walk the Brand: Designing Experiences One Sneaker at a Time
Jun 26, 2025
EMT #25 with Dawn Marie Raczka - Inside the Rules: Event Marketing in Pharma, Biotech, and MedTech
Jun 19, 2025
EMT #24 with Chris Dunn and Dana Esposito - Looking Back to Move Forward: Recapping 23 Powerful EMT Episodes
Jun 13, 2025
EMT #23 with Kayla Drake - Field Marketer’s Guide to Sales Alignment
Jun 06, 2025
EMT #22 - Work Smarter, Exhibit Better: How to Maximize Trade Show Impact with Marlys Arnold
May 30, 2025
EMT #21 - Beyond the Booth: How to Rethink Exhibitor Success with Jessica Sibila
May 22, 2025
EMT #20 with Alison French - Don't Just Show Up: Turning Trade Shows into Revenue Engines
May 15, 2025
EMT #19 with Marisa Nebosky - Good, Better, Best: Building Smarter Budgets in Event Planning
May 08, 2025
EMT #18 with Jennifer O'Hare - Unwrapping Purpose: What Smart Gifting Really Looks Like
May 01, 2025
EMT #17 with Danica Tormohlen - The Future of Trade Shows: Real Trends, Real Data, Real Talk
Apr 25, 2025
EMT #16 with Neil P. Rogers - How Small Touches Create Big Wins at Trade Shows
Apr 16, 2025
EMT #15 with Jim Cermak - Trade Show Wins: What Exhibitors Need to Know
Apr 10, 2025
EMT #14 with Ed Marsh - Maximizing Event ROI: What Sales Must Do Before, During & After
Apr 03, 2025
EMT #13 with Sean Gannet - Planning with Purpose: Using Storytelling to Inspire Action at Events
Mar 28, 2025
EMT #12 with Vanessa O'Connor - Field Marketing That Works: Building Community, Connections & ROI
Mar 21, 2025
EMT #11 with Jim Panagas - Beyond the Booth: Creating Meaningful Connections at Trade Shows
Mar 14, 2025
EMT #10 with Jon Selig - Why Humor Works: Engaging Attendees & Driving Better Conversations
Mar 07, 2025
EMT #9 with Liz Lathan - Beyond One-Off Events: How to Build Impact, Influence, and Lasting Engagement
Feb 27, 2025
EMT #8 with Matt Beran - Building a Customer-Centric Event Experience
Feb 21, 2025
EMT #7 with Adam Centamore - Savor the Experience: Elevating Corporate Events with Culinary Creativity
Feb 14, 2025
EMT #6 with Tyson V - Creating AWE-Inspiring Digital Experiences
Feb 07, 2025
EMT #5 with Brendon Hamlin - The Storyteller’s Toolbox: Elevating Events with Video
Jan 30, 2025
EMT #4 with Dana Esposito - From Strategy to Show Floor: Custom Exhibit Insights
Jan 24, 2025
EMT #3 with Emily Knight - How To Elevate Events with Anticipation, Emotion + Impact 
Jan 17, 2025
EMT #2 with Chris Dancy - Show Me the Results: How to Prove Your Event’s Worth
Jan 10, 2025
EMT #1 with Chris Dunn and Caitlin Carey - Event Excellence Starts Here: Welcome to the Toolbox
Jan 03, 2025