Intelligent Artifice: become a 10X performance marketer

By Shamanth Rao

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Category: Marketing

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Episodes: 27

Description

Welcome to Intelligent Artifice, the podcast that helps you become a 10x performance marketer.


Intelligent Artifice explores the cutting edge of the intersection of AI, creatives and performance marketing.


Every week, we deconstruct the ad systems behind high-performing advertisers using our in-house semantic analysis system, BruteForce AI , or we sit down with top operators redefining how advertising gets done in a Gen AI world. 


Whether you’re scaling user acquisition, leading a creative team, or building a creative engine with AI, this podcast is your unfair advantage.


Intelligent Artifice is hosted by me, Shamanth Rao, the founder and CEO of the boutique growth marketing agency Rocketship HQ.


Find out more:
Work with us: rocketshiphq.com (ideal for advertisers spending $50k+/month on paid social)

Website: IntelligentArtifice.net

Intelligent Artifice newsletter: https://intelligentartifice.kit.com/


Episode Date
I Roasted Headway's $400mm Ad Creative Strategy. 730 Ads, 3 Blind Spots.
Mar 05, 2026
3 Ad Tricks from Apple’s App of the Year Finalist(Steal These)
Mar 03, 2026
This AI video startup founder scaled to 7 figures with more agents than employees: with Romain Torres, Co-founder at ArcAds
Feb 26, 2026
I studied 70 ads to deconstruct Duolingo’s 500M-download ad engine
Feb 10, 2026
He wrote the book on AI growth 5 years ago. Here is his 2026 playbook: with Lomit Patel, Chief Growth & Marketing Officer at TYB
Feb 02, 2026
How to build(+ sell) future-proof AI apps: with Evelin Herrera, Founder of EHVM Capital
Dec 19, 2025
🚀I Cracked Babbel's 9-Figure Ad Formula (50+ Ads Analyzed With AI) 🚀
Dec 10, 2025
Using narrative/storytelling with AI to drive 40%+ ROAS lift: with Karen Levy Atias, Director of Creative at Supersonic from Unity
Nov 24, 2025
Building defensible AI apps: product loops, retention & data flywheels: with Phil Carter
Nov 19, 2025
🩸 Deconstructing Flo’s ad engine: humor, relatability, and candidness 🩸
Nov 18, 2025
This team launched 3 breakout image apps: before the GPT hype hit: with Rohan Khadatkar, Head of Marketing at InstaHeadshots
Oct 27, 2025
How to scale to 100s of ads per week: with Félix Boudreau, VP of Growth and Marketing at Pok Pok
Oct 20, 2025
From Early AI to Agents: Lessons from Promova’s CEO Andrew Skrypnyk
Oct 13, 2025
AI as Your Competitive Advantage – A Deep Dive with Yves Benchimol
Oct 06, 2025
🥗 Deconstructing Noom’s $800K ad engine: habits, visuals, psychology 🥗
Oct 01, 2025
🧘 Deconstructing BetterMe’s $2M ad engine: stories, lifestyle, emotion 🧘
Sep 29, 2025
🏋Deconstructing Ladder’s growth engine: urgency, FOMO, identity🏋
Sep 03, 2025
📷 Deconstructing Remini’s ad engine: nostalgia, identity, transformation 📷
Aug 28, 2025
🌱Deconstructing this plant ID app’s ad engine: curiosity, lifestyle, growth 🌱
Aug 25, 2025
🗣️I deconstructed $80M of Donald Trump & Kamala Harris’ ads: here’s what I learned 🗣️
Aug 21, 2025
🧠 Deconstructing Impulse’s $6M/mo ad engine: identity, curiosity, challenge 🧠
Aug 11, 2025
✝️ Deconstructing Bible Chat’s $3.6M ad engine: faith, emotion, transformation ✝️
Aug 04, 2025
😴 What 1,800 Rise Science ads reveal about sleep debt, identity-based marketing, and the psychology of habit change 😴
Jul 21, 2025
📘 Deconstructing Headway’s 50,000-ad engine: identity, urgency, scale 📘
Jul 21, 2025
💄What 68 Glam AI ads reveal about effortless virality, beauty tech, and the secret to scroll-stopping creatives 💄
Jul 11, 2025
🏃 $35M from “lazy workouts”? We reverse-engineered 381 ads to see how they did it 🏃
Jul 01, 2025
🛎 Welcome to Intelligent Artifice, the podcast that helps you become a 10x performance marketer in a Gen AI world. 🔑
Jun 26, 2025