The Handcrafted Podcast: The Business of making things
By Paul Mencel
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Category: Arts
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Episodes: 48
Description
The Handcrafted Podcast: The Business of Making Things" is where craftsmanship meets business strategy. Hosted by Paul, founder of Philadelphia Table Co. and The Handcrafted Network, this podcast dives into the mindset, pricing, marketing, and systems that help makers turn their craft into a thriving business. Whether you're a woodworker, artisan, or creative entrepreneur, you’ll learn the strategies to build a profitable, sustainable business—because great craftsmanship deserves great business strategy.
| Episode | Date |
|---|---|
|
Why I’m Still Doing This: The Real Upside of Being a Small Business Owner
|
Mar 02, 2026 |
|
The Mental Shift That Unlocks Growth
|
Feb 23, 2026 |
|
Business Is a Game of Whac-A-Mole
|
Feb 16, 2026 |
|
Don’t Be Seen as a Commodity: you don’t win by being cheaper
|
Feb 09, 2026 |
|
Four Costly Mistakes That Hold Maker Businesses Back
|
Feb 02, 2026 |
|
Office Hours: Income Goals, Timelines, Hiring, and Pricing for Makers
|
Jan 26, 2026 |
|
Why Your Sales Process Isn’t Working (And How to Fix It)
|
Jan 19, 2026 |
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The 8 Website Essentials Every Maker Needs to Generate Better Leads
|
Jan 12, 2026 |
|
Goals, Not Resolutions: How to Reverse-Engineer Your Revenue in 2026
|
Jan 05, 2026 |
|
Consistency, Commitment, and Showing Up (Even When It’s Hard)
|
Dec 29, 2025 |
|
Reflect Before You Reset: A Better Way to Think About Goals
|
Dec 22, 2025 |
|
Office Hours: Pricing Confidence, Systems That Save You, Lead Generation, and Hiring Your First Employee
|
Dec 15, 2025 |
|
The Five Game-Changers That Took My Business to the Next Level
|
Dec 08, 2025 |
|
Should You Open a Showroom? Why It Might Be the Best Move You Ever Make
|
Dec 01, 2025 |
|
Why My Maker Business Doesn’t Have an Online Store
|
Nov 24, 2025 |
|
Stop Hiring the Wrong People: How to Build a Shop Team That Actually Works
|
Nov 17, 2025 |
|
Eight Free Ways to Get Customers When Your Phone Isn’t Ringing
|
Nov 10, 2025 |
|
Office Hours: When to Build Systems, Run Ads, and Close More Sales
|
Nov 03, 2025 |
|
Don’t Niche Too Soon (or Too Late): Let the Market Guide You
|
Oct 27, 2025 |
|
Going Beyond Expectations: The Power of Unreasonable Hospitality
|
Oct 20, 2025 |
|
Working with Interior Designers: The Secret to Consistent Work and High-Value Clients
|
Oct 13, 2025 |
|
Social Media Strategy for Makers
|
Oct 06, 2025 |
|
Keeping Clients Committed: Deposits, Checkpoints, and Clear Expectations
|
Sep 29, 2025 |
|
Finding the Real “Silver Bullet” in Business Growth
|
Sep 22, 2025 |
|
Office Hours: Single-Maker Workflow, Meta Ads Readiness, Niche Focus & Pricing Math
|
Sep 15, 2025 |
|
Scaling Your Woodworking Business with Strategic Revenue Planning
|
Sep 08, 2025 |
|
Different Beats Best: Be the Purple Cow
|
Sep 01, 2025 |
|
Office Hours: CNC in the Shop, Working with Designers, and Building a Collection
|
Aug 25, 2025 |
|
From Hello to Handshake: My Sales Process for Makers
|
Aug 18, 2025 |
|
The Four Pillars of Enlightened Manufacturing: Building a Business with Purpose
|
Aug 11, 2025 |
|
Office Hours: Scaling Beyond Etsy, Holding the Line on Price, and Making Time for Systems
|
Aug 04, 2025 |
|
How I Actually Use AI in My Handmade Business (And What I Avoid)
|
Jul 28, 2025 |
|
Craft at Every Touchpoint: Building a Luxury Experience from Quote to Delivery
|
Jul 21, 2025 |
|
Office Hours: Burnout, Pricing, Sales, and Quality Control
|
Jul 14, 2025 |
|
From Side Hustle to 7 Figures: The Philadelphia Table Company Origin Story
|
Jul 07, 2025 |
|
From Cash Chaos to Profit Clarity: My Shop’s Cash Flow Turnaround
|
Jun 30, 2025 |
|
Think Like a Luxury Brand: How to Attract High-End Clients
|
Jun 23, 2025 |
|
The Human Touch: Why AI Will Never Replace the Artisan
|
Jun 09, 2025 |
|
How to Talk About Price Without Flinching (Plus: Letting Go of Control in the Shop)
|
Jun 02, 2025 |
|
Selling Before Building: What a Delayed Table Taught Me About Leadership, Clients, and Risk
|
May 26, 2025 |
|
Your Brand Is Not Just Your Logo: A Maker’s Guide to Real Marketing
|
May 19, 2025 |
|
From Chaos to Clarity: Structuring Your Day as a Maker-Founder
|
May 05, 2025 |
|
Who’s It For? How to Find (and Talk to) Your Ideal Client
|
Apr 28, 2025 |
|
The Flywheel Effect: Why Consistency Builds Greatness
|
Apr 21, 2025 |
|
Stop Staring at the Scoreboard: How to Play a Better Game in Business
|
Apr 14, 2025 |
|
Sales First: How I Broke the $1M Barrier Without Ads
|
Apr 08, 2025 |
|
“Why Ads Won’t Save Your Business”
|
Apr 02, 2025 |
|
"Crafting Luxury: Why Raising Your Prices Attracts Better Clients"
|
Mar 14, 2025 |