Couch Confidentials by Martech Therapy
By Matthew Niederberger
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Category: Marketing
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Episodes: 44
Description
Welcome to Couch Confidential by Martech Therapy, where we unravel the mysteries of marketing technology one session at a time. Join us on the couch as we dive deep into the intricacies of Martech, from common challenges to breakthrough solutions. Whether you’re a seasoned expert or just stepping into the Martech realm, we’ve got the insights you need to thrive.
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| Episode | Date |
|---|---|
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Tiankai Feng on why your AI strategy is failing (and what to do about it)
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Dec 15, 2025 |
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Aampe & DOJO AI co-founders on agentic AI and the future of marketing work
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Dec 02, 2025 |
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Why Europe wants its own CDPs - ZEOTAP CEO Elad Simon explains
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Nov 20, 2025 |
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Lessons from two Martech worlds: Asia and Europe through Teik Chua’s eyes
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Nov 08, 2025 |
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Governance is everything: Simo Ahava on making GTM a bridge, not a back door
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Nov 07, 2025 |
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Adtech, AI, and the illusion of speed with Infolinks CEO Bob Regular
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Nov 06, 2025 |
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The AdTech Detour with Mike Hauptman (AdLib DSP)
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Nov 06, 2025 |
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Can an AI marketing OS really think like a CMO?
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Oct 02, 2025 |
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From particle physics to privacy-first analytics
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Sep 30, 2025 |
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Why the next five years of data strategy will make the last look easy
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Sep 16, 2025 |
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From economics to Martech: Ana Mourão on wins, governance, and positivity
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Sep 05, 2025 |
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From psychology to Spryker: Guido Jansen on community, automation, and AI in B2B
|
Aug 29, 2025 |
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MAP, CEP, or CDP? Klaviyo’s James Fang on where marketing automation is headed
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Aug 21, 2025 |
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Can identity resolution work without AI? Steven Renwick from Tilores explains
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Jul 02, 2025 |
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Humans, not tools - A Martech podcast about the real stuff
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Jun 25, 2025 |
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The evolution of Omni-Man
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Jun 13, 2025 |
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Data is boring. And by extension, CDPs are kind of boring too
|
Jun 05, 2025 |
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The trophy analyst, the hippo CMO, and the myth of “just one more tool”
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May 28, 2025 |
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Agentic AI & the art of letting go
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May 20, 2025 |
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Are MCPs the USB-C of AI? Tealium Thinks So
|
May 15, 2025 |
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Can your data tell a story? Multiplied shows how personalized media really works
|
May 09, 2025 |
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CDP Reboot: Where are we now?
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May 06, 2025 |
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Are we overestimating AI? Or underestimating what's coming?
|
Apr 29, 2025 |
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Contextual CDP, let me explain why...
|
Apr 25, 2025 |
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Behind the scenes of Measurecamp with Kevin Swelsen
|
Apr 22, 2025 |
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How to avoid data chaos, one sunny walk at a time
|
Apr 17, 2025 |
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“Who's winning the AI agent war in Martech?”
|
Apr 15, 2025 |
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Is it still safe to trust US cloud tools with your data?
|
Apr 08, 2025 |
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Has the CDP category failed? Amperity’s CTO Derek Slager weighs in.
|
Apr 01, 2025 |
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Is your website privacy compliant? 74% aren’t. Privado's Vaibhav Antil tells all.
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Mar 25, 2025 |
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Is AI the end of Martech complexity? Dojo AI founders explain
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Mar 19, 2025 |
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Marketers are ignoring 95% of their customers – Are you one of them? (Feat. Tommy Sowerby)
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Mar 11, 2025 |
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Marketing Operations isn’t just about tools, it’s about strategy, people & process!
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Mar 04, 2025 |
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Treasure Data didn’t start as a CDP—we evolved into one. And that makes a huge difference.
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Feb 20, 2025 |
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Let's talk about the outcome economy! My chat with Alistair Croll & Sean Power
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Feb 13, 2025 |
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CDP Chaos: Are businesses optimizing or abandoning their investments? A chat with Mike Ferguson
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Feb 06, 2025 |
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Timo Dechau on why analytics tracking is a design problem, not a technical one
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Feb 01, 2025 |
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Hightouch's AI Decisioning, what will this mean for marketers? A chat with Tejas Manohar
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Jan 25, 2025 |
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A chat with Keanu Taylor, from The Martech weekly subscriber to Global Head of Research
|
Jan 20, 2025 |
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The fight for privacy: Big Tech, GDPR, and zero-party data | A conversation with Stéphane Hamel
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Jan 15, 2025 |
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Tiankai Feng on why humanity is the glue that holds federated data teams together
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Dec 11, 2024 |
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Lytics CEO talk XCDP, real-time user profile data at your fingertips
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Dec 04, 2024 |
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Brian Clifton and Gen-Z's awareness of privacy and tracking
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Nov 29, 2024 |
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Michael Katz discusses his CDP 2.0 manifesto
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Nov 23, 2024 |