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The Candle Business Pro Podcast is your go-to show for turning your passion for candle making into a thriving business. Hosted by Sabastian Garsnett — co-founder of Garsnett Beacon Candle Co. and creator of Candle Business PRO — this podcast shares the real strategies that helped us grow from small-batch pours to three storefronts and 140+ wholesale accounts.
Whether you're just starting or ready to scale, each episode dives into practical, proven tactics around branding, markets, product launches, email marketing, pouring parties, fundraisers, and more — all through the lens of a candle business.
New episodes drop weekly. Hit subscribe and join a growing community of makers who are ready to go pro.
| Episode | Date |
|---|---|
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We Started a Candle Business From Our Kitchen. Here's How We Did It.
|
Apr 01, 2026 |
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Stop Competing on Price — The Candle Business Strategy Nobody Talks About
|
Mar 26, 2026 |
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Starting a Candle Business? Why You Need a Mentor or Accountability Partner
|
Mar 11, 2026 |
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How Much Should You Pay Yourself in a Candle Business?
|
Mar 04, 2026 |
|
How to Start a Candle Business (While Working Full-Time)
|
Feb 25, 2026 |
|
Why Most Candle Businesses Fail (And How to Actually Succeed)
|
Feb 18, 2026 |
|
The #1 Growth Hack in Our Candle Business
|
Feb 11, 2026 |
|
Candles or Wax Melts? How to Sell, Stay Motivated, and Grow in Slow Months
|
Feb 04, 2026 |
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How We Actually Make Candles That Sell: Supplies, Temps, Scents, and Sales
|
Jan 28, 2026 |
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How We Price Our Candles and Protect Our Business With Insurance
|
Jan 21, 2026 |
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From Shopify To SEO: The Software, Apps, and Tools Powering A Growing Candle Brand
|
Jan 14, 2026 |
|
2026 Candle Business Goal Setting That Actually Works
|
Jan 07, 2026 |
|
5 Candle Business Questions Answered (LLC, Insurance, Pricing, Best Scents + More)
|
Dec 17, 2025 |
|
The "Imperfect Launch" Strategy
|
Dec 10, 2025 |
|
When To Hire Help For Your Candle Business
|
Dec 03, 2025 |
|
15 Brutal Reasons Candle Businesses Fail (And How To Avoid Them)
|
Nov 26, 2025 |
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Candle Business Q&A: Scaling, Email Lists, Markets, Etsy, And More
|
Nov 19, 2025 |
|
Wholesale Candle Business for Beginners: Our Proven 6 Step Readiness Check
|
Nov 12, 2025 |
|
Black Friday Game Plan For Candle Brands
|
Nov 05, 2025 |
|
What I Wish We Knew Before Starting Our Candle Business - Part 2
|
Oct 29, 2025 |
|
How My Candle Business Sells Every Day | 10 Ways That Actually Works
|
Oct 22, 2025 |
|
From Trend Chasing to Timeless: Building a Candle Brand That Lasts
|
Oct 15, 2025 |
|
Real Candle Business Startup Costs, Profit Timelines, and COGS Explained
|
Oct 08, 2025 |
|
Our Step-by-Step PR Strategies to Get Media
|
Oct 01, 2025 |
|
From Maker to Merchant: Wholesale Strategies That Actually Work
|
Sep 24, 2025 |
|
How Far We Built a Candle Business in 8 Weeks (Step by Step Guide)
|
Sep 17, 2025 |
|
The Pre-Launch Marketing Roadmap: 8 Strategies for Your Candle Business
|
Sep 10, 2025 |
|
10 Essential Elements for a High-Converting Candle Website That Drives Sales
|
Sep 03, 2025 |
|
How to Price Right, Test Smart, and Sell Confidently
|
Aug 27, 2025 |
|
Best Candle Vessels, Wax, Oils and Fragrances to Start With
|
Aug 20, 2025 |
|
Build A Candle Brand: Week 3 - Candle Brand's Visual Identity
|
Aug 13, 2025 |
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Build A Candle Brand: Week 2 - Crafting Your Candle Brand Identity
|
Aug 06, 2025 |
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Build A Candle Brand: Week 1 - Niche, Target Market, Mission and Values
|
Jul 30, 2025 |
|
What I Wish We Knew Before Starting Our Candle Business
|
Jul 23, 2025 |
|
Etsy vs Shopify: The Best Choice for Candle Makers?
|
Jul 16, 2025 |
|
Social Media Sanity for Candle Makers
|
Jul 09, 2025 |
|
Cost to Start a Candle Business
|
Jul 02, 2025 |
|
Candle Business + Full Time Job? Here’s How!
|
Jun 25, 2025 |
|
Building a Memorable Candle Brand
|
Jun 18, 2025 |
|
You're Priced to Fail: What Candle Makers Need to Know About Margins
|
Jun 11, 2025 |
|
Mindset, Marketing, and Making It Last
|
Jun 04, 2025 |
|
The Business Blueprint That Turned Our Candles into a Brand
|
Jun 04, 2025 |
|
Building a Million-Dollar Candle Brand
|
Jun 04, 2025 |
|
Trailer - Candle Business PRO
|
May 29, 2025 |