Prose + Comms: Engagement, Unplugged

By BrightSign

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Category: Marketing

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Episodes: 30

Description

This is your go-to podcast for all things marketing, branding, and customer experience. We’re bringing you honest and fun conversations with bite-sized insights. Hosted by BrightSign’s CMO Brian Rowley and Head of Integrated Marketing Laura Smith, you’ll hear from industry pros, creatives, and innovators about what’s actually working in today’s evolving, digital-first world. No fluff — just real insights on how brands are connecting with audiences and driving growth. Tune in for fresh ideas, big thinking, and all the tips you need to take your marketing game to the next level.

Episode Date
The Competitor Obsession Trap
Jul 22, 2026
Personal Attention in an Automated World: Why Human Connection Still Wins Marketing
Jul 08, 2026
Back to Office, Remote, Hybrid: What Does It Mean for Marketing Culture?
Jun 24, 2026
The Customer Experience Gap: What Brands Promise vs. What Customers Remember
Jun 10, 2026
The Marketing Jargon Hall of Shame
May 27, 2026
Distinctive or Likable? What Actually Makes a Brand Memorable
May 13, 2026
Rebrands: What Separates the Ones That Work?
Apr 29, 2026
AI & Creativity: Tool or Threat?
Apr 15, 2026
The Meetings That Waste Marketing's Time
Apr 01, 2026
Are Marketers Becoming AI Editors Instead of Creators?
Mar 18, 2026
From Scrappy to Strategic: How Lean Teams Build Marketing That Drives Revenue
Feb 18, 2026
What Marketers Get Wrong About LinkedIn Visibility
Jan 28, 2026
Bridging the Gap: Why Sales & Marketing Collaboration Breaks Down
Jan 14, 2026
Moments that Mattered: 2025 Recap
Dec 17, 2025
Embedding Intelligence: The Next Phase of AI in Marketing and Experience
Nov 19, 2025
Is Storytelling Overrated? Why Brands Need to Start "Storydoing"
Nov 05, 2025
I’m Not a Salesperson… Or Am I? The Mindset Shift Every Professional Needs
Oct 22, 2025
Can the Employee and Brand Story Intertwine? The Impact of Personal Branding on Employee and Company Success
Oct 08, 2025
Beyond the Likes and Follows: What the Best Brands Get Right About Influencer Partnerships
Sep 24, 2025
Building a Marketing Culture That Values Both Creativity and Process
Sep 10, 2025
Data-Driven vs. Gut-Driven: Who Wins the Strategy War? Navigating Marketing Strategies for Customer Experience
Aug 27, 2025
The CX Trap: More Tech, Less Impact? Rethinking Marketing Technology for Better Customer Experience
Aug 13, 2025
Agency or In-House? The Great Marketing Tug-of-War
Jul 30, 2025
From Noise to News: What Journalists Wish Marketers Knew
Jul 16, 2025
Why Your Culture Might Be Killing Your CX
Jul 02, 2025
Authenticity vs. Relatability
Jun 18, 2025
Is the Traditional Tradeshow Booth Dead? Long Live the Brand Vibe
Jun 04, 2025
Has ‘Experience’ Become a Buzzword?
Jun 04, 2025
At the Crossroads: Emotion, Intentionality, and the Power of Connection
Jun 04, 2025
Welcome to Prose + Comms: Engagement, Unplugged
May 23, 2025