Welcome to Ignite Your Offer, the show that explores how to change the world and make money, while doing work you love. Angela Tsai and Cristina Castro are the Offer Coaches that help you, as a business owner, create clear offers that make you confident in your marketing and sales. You're in the right place if you find that: - Juggling the business and home life leaves you with organisational paralysis. - You're tired of reach-outs, social media content, ads, networking with no return. - The ‘3 secrets to success’ marketing gurus are starting to all sound the same. - The idea of having more flexibility and freedom feels like a pipedream. - You’re finding the online space inauthentic and loud, struggling to differentiate yourself. - You are not certain what you offer is actually worth, how much you should charge. - You’re stuck on honing your niche. Coaches keep saying to go deeper, “But how do I start?”. -You feel alone in your head, on this journey. Angela and Cristina will share their expertise to help guide you to your ideal offer in each episode of this podcast, changing your mindset to focus on clarity and loving what you do.