Cracking the Code

By Rob Riggs

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Category: Marketing

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Episodes: 87

Description

Cracking the Code is your intel drop on smarter digital strategy for small service businesses. From high-converting websites to CRM automation and AI tools that actually work, we decode what drives real business growth. Hosted by Code Conspirators, each episode delivers actionable tips from the field; no fluff, no hype. Just clear tactics to turn your website, marketing, and operations into a lead-generating machine. Subscribe and start cracking the code.

Episode Date
The C4 Competitive Intel: The Firm With 387 Reviews vs. The Firm With 23
Jun 17, 2026
How Local Businesses Win Search in the AI Era with Mike Forgie
Jun 16, 2026
The C4 Competitive Intel: The Phone Call That Went to Your Competitor
Jun 10, 2026
Build Authority and Win Clients with AI with Matthew Whyatt
Jun 09, 2026
Why Distribution Beats Product in the AI Era with Preston Zeller
Jun 02, 2026
Inside Intel: GEO & AI Visibility Winning Share of Voice in AI Search with Leah Nurik
May 26, 2026
Inside Intel: From Ideas to Execution: Building, Testing, and Scaling with AI with Alex Mehr
May 19, 2026
Inside Intel: From Magic to Marketing The Science of Attention & Conversion with Jimi Gibson
May 12, 2026
Inside Intel: Simplifying Small Business Growth with AI and Orchestration with Shai Stern
Apr 28, 2026
C4 Website Conversion: 12 Weeks. 50+ Factors. What Now?
Apr 22, 2026
Inside Intel: Reinventing Your Business with AI Sprints and Agentic Workflows with Nikki Barua
Apr 21, 2026
C4 Website Conversion: The Proof Stack That Converts Even the Most Skeptical Prospects
Apr 15, 2026
Inside Intel: Grocery Price Transparency and AI-Powered Shopping with Andy Ellwood
Apr 14, 2026
C4 Website Conversion: 2×1.4×5=14 (The Math That Changes Everything)
Apr 08, 2026
Inside Intel: How Unified ERP and AI Are Transforming Construction with Jeff Weiss
Apr 07, 2026
C4 Website Conversion: 15% of Your Prospects Can't Use Your Website
Apr 01, 2026
Inside Intel: Speed, Simplicity, and Sales Process Strategy with Ben Wright
Mar 31, 2026
C4 Website Conversion: The Legal Landmines on Your Website
Mar 25, 2026
Inside Intel: Marketing Automation Systems for Local Service Businesses with Charles Craggett
Mar 24, 2026
C4 Website Conversion: 3 Seconds vs. 6 Seconds: The Speed Gap That's Costing You Clients
Mar 18, 2026
Inside Intel: Turning Podcast Guesting into a Scalable Growth Engine with Jamie Atkinson
Mar 17, 2026
C4 Website Conversion: Why Google Can't Find You (It's Not Your SEO)
Mar 11, 2026
Inside Intel: IP Strategy for Startups and Small Businesses with Devin Miller
Mar 10, 2026
C4 Website Conversion: The Invisible Infrastructure Killing Your Marketing ROI
Mar 04, 2026
Inside Intel: Cutting Through AI Hype to Build Measurable Business Value with Ian Cook
Mar 03, 2026
C4 Website Conversion: The 8th-Grade Reading Test (Your Website Failed)
Feb 25, 2026
Inside Intel: How to Sell Your Home Without Agents and Keep the Commission with Tim Street
Feb 24, 2026
C4 Website Conversion: Your Website Asks Once. It Should Ask Six Times
Feb 18, 2026
Inside Intel: Decentralized Cloud Storage, Security & the Future of Data with Murphy John
Feb 17, 2026
C4 Website Conversion: Why 47 Five-Star Reviews Aren't Enough
Feb 11, 2026
Inside Intel: Your AI Shadow & How Businesses Win Visibility with Adam Hamadache
Feb 10, 2026
C4 Website Conversion: The 3-Second Test Your Website Is Failing
Feb 04, 2026
Inside Intel: Scaling B2B Gifting & AI in Sales with Kris Rudeegraap
Feb 03, 2026
Inside Intel: Paid Ads, Attribution & Conversion Systems That Scale with Ivan Janku
Jan 27, 2026
Inside Intel: Scalable AI, Governance & Human-Led Innovation with John Munsell
Jan 20, 2026
Inside Intel: Jordan Solender on Scaling Beyond Yourself & Removing Bottlenecks
Jan 13, 2026
Inside Intel: Building a Modern SEO & AI-Ready Agency with Joshua Dover
Jan 06, 2026
Inside Intel: Breaking the Agency Rules with Bill Reynolds
Dec 30, 2025
Inside Intel: Clay Lehman on AI, Systems, and Scaling Your Service Business
Dec 23, 2025
The AI Advantage: 3-Layer Blueprint Helping Pro Firms Scale, Stay Compliant & Win Clients
Dec 17, 2025
Inside Intel: Scaling Brands Through Smart Strategy with Lori Asbury
Dec 16, 2025
The AI Advantage: 3-Layer System Helping Pro Firms Scale Faster, Stay Compliant & Win Clients
Dec 10, 2025
Inside Intel: How AI Helped Scale Review Management with Shane Barker
Dec 09, 2025
The AI Advantage: How Pro Firms Avoid 89% AI Failures & Boost ROI with a 3-Layer System
Dec 03, 2025
Inside Intel: How Compliance Strengthens Cybersecurity with Cordell Robinson
Dec 02, 2025
The AI Advantage: Strategic Automation for a 90-Day Competitive Edge in Practices
Nov 26, 2025
The AI Advantage: Boost ROI & Avoid Failures in Professional Services in 90 Days
Nov 19, 2025
The AI Advantage: AI & Automation to Boost Efficiency, Revenue & Stay Ahead
Nov 12, 2025
The AI Advantage: Why 89% Fail & How the 4-Layer System Helps Professional Firms Scale
Nov 05, 2025
Inside Intel: Handwritten Notes That Cut Through Digital Noise with David Wachs
Oct 30, 2025
The AI Advantage: Why 89% Fail & How Pros Win with Smarter AI Automation
Oct 29, 2025
The AI Advantage: 3-Layer AI & Automation Strategy to Scale Professional Services
Oct 22, 2025
Inside Intel: AI, Automation & Marketing Strategies for Realtors with Mark Weithorn
Oct 21, 2025
The AI Advantage: AI & Automation Blueprint to Scale Professional Services Safely
Oct 15, 2025
Inside Intel: Maximizing Every Minute- Time Management & Focus with Bernard Pearson
Oct 14, 2025
The AI Advantage: 3-Layer AI Blueprint for Scaling Professional Service Firms
Oct 08, 2025
Inside Intel: Finding Purpose, Authentic Leadership & The Performance Blueprint with Jon Sheldon
Oct 07, 2025
The AI Advantage: Automation, Compliance & the 90-Day Playbook for Service Firms
Oct 01, 2025
Inside Intel: From Hospitality to Digital-Transforming Service Businesses with Smarter Marketing with Peter Kalanda
Sep 30, 2025
Inside Intel: Fixing the Conversion Crisis with AI-Powered Sales Systems with Steven Werley
Sep 22, 2025
Inside Intel: Unlock Business Growth with Credit & Funding with Professor Bernard Borges Borges
Sep 15, 2025
Inside Intel: What Racing Teaches Us About AI and Business Growth with Daren Fields
Sep 08, 2025
Inside Intel: Smarter Marketing for Growing Healthcare Practices with Adrianne Wilkerson
Sep 01, 2025
Inside Intel: Aligning Spiritual Energy with Business Growth for Entrepreneurs with Reese Maskwa
Aug 26, 2025
Inside Intel: Building Brands, Scaling Startups, and the Power of AI in Modern Marketing with Phil Masiello
Aug 19, 2025
Inside Intel: How a Contactless Tax Practice is Scaling Nationwide and Redefining Client Service with Manny Aragon
Aug 11, 2025
Inside Intel: Why Your CRM Backup Might Be the Weakest Link with George Maramigin
Aug 04, 2025
Inside Intel: Future Tampa, Built on Business with Alan Henderson
Jul 29, 2025
Inside Intel: Reimagining CRM with Micro-Products & AI with Mark Kofman
Jul 09, 2025
Inside Intel: Predicting ROI Before You Spend a Dime, AI & CX Modeling with Franck Ardourel
Jun 18, 2025
The Smart CRM: Working Smarter
May 29, 2025
The Smart CRM: From To-Do List to Growth Engine
May 22, 2025
The Smart CRM: From "Knowing" to Doing
May 15, 2025
The Smart CRM: From Storage to Strategy
May 08, 2025
The Smart CRM: Complexity to Simplicity
May 01, 2025
The SmartCRM: Getting Clarity
Apr 24, 2025
The SmartCRM: Automated Followup
Apr 17, 2025
The SmartCRM: Integrated Systems
Apr 10, 2025
The SmartCRM: Stop Logging Leads. Start Closing Deals.
Apr 03, 2025
7 Pillars of a High-Converting Website: Legal
Nov 28, 2024
7 Pillars of a High-Converting Website: Performance
Nov 21, 2024
7 Pillars of a High-Converting Website: Accessibility
Nov 14, 2024
7 Pillars of a High-Converting Website: SEO
Nov 07, 2024
7 Pillars of a High-Converting Website: Content
Oct 31, 2024
7 Pillars of a High-Converting Website: Conversion
Oct 24, 2024
7 Pillars of a High-Converting Website: UX
Oct 17, 2024
7 Pillars of a High-Converting Website
Oct 10, 2024