Hosted by Michael Vicinelly & Elena N., Launch Lab is where big ideas get tested in the real world. Each week, we pull back the curtain on the projects we’re launching—from hot sauce brands and e-commerce experiments to AI-powered marketing tools. Whether you're a small business owner, marketer, or builder, this show is your behind-the-scenes pass to learn what’s working, what’s flopping, and what’s next. Expect real stories, raw experiments, and conversations with creators and founders doing the work. Welcome to the lab—let’s launch something.