Signal and Noise
By ROI Rocket, Brian Lamar and Andrew DeCilles
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Category: Marketing
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Episodes: 35
Description
Marketing Research veterans Brian Lamar and Andrew DeCilles bring you the honest conversations that the research industry needs. From trends to breaking news to ugly conversations others won’t touch; no subject is off limits. Join us for an unfiltered take on mrx with storied guests speaking their minds, expert takes on the hottest topics, and tales from those who’ve been in the trenches. Marketing Research has never been in such a season of change and outcry—we’ll help you separate the signal from the noise.
| Episode | Date |
|---|---|
|
What the Trends Actually Mean for How Research Gets Done | Signal & Noise Ep 35
|
May 26, 2026 |
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Four Forces Reshaping Market Research in 2026 | Signal & Noise Ep 34
|
May 19, 2026 |
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Conference Circuit: Data Quality, IIEX, and the AI Company Explosion | Signal & Noise Ep 33
|
May 05, 2026 |
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Lowering the Floor Doesn’t Raise the Ceiling | Signal & Noise Ep 32
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Apr 21, 2026 |
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The Case for AI Pragmatism | Signal & Noise Ep 31
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Apr 14, 2026 |
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Thoughtful Research featuring Erin Sowell | Signal & Noise Ep 30
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Apr 10, 2026 |
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AI Anxiety, the Easy Button, and Building for What You Don't Know Yet | Signal & Noise Ep 29
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Mar 26, 2026 |
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SampleCon 2026 Rapid Recap | Signal & Noise Ep 28
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Mar 19, 2026 |
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Industry Reckoning or Restructuring? Starring Lenny Murphy | Signal & Noise Ep 27
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Mar 17, 2026 |
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If They’re Breathing, We Can Find Them | Signal & Noise Ep 26
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Mar 10, 2026 |
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Speed Is Cheap, Trust Is Expensive | Signal & Noise Ep 25
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Mar 03, 2026 |
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The Secret Sauce: AI or Humans? | Signal & Noise Ep 24
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Feb 24, 2026 |
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Inside the Mindset of Modern Research Executives at The Directions Group | Signal & Noise Ep 23
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Feb 17, 2026 |
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Fix the Incentives, Fix the Data w/ Frank Kelly | Signal & Noise Ep 22
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Feb 12, 2026 |
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Confronting the Data Quality Crisis with CASE4Quality | Signal & Noise Ep 21
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Feb 10, 2026 |
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How Fairgen Brought AI-Augmented Research To Life | Signal & Noise Ep 20
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Feb 03, 2026 |
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2026 Outlook - Huge Year for Market Research | Signal & Noise Ep 19
|
Jan 27, 2026 |
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The Business of Candy Is Not What You Think | Signal & Noise Ep 18
|
Dec 18, 2025 |
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What Qualtrics Just Revealed About the Future of Research | Signal & Noise Ep 17
|
Dec 11, 2025 |
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Making Sense of AI in Modern Market Research with Brandon Richard | Signal & Noise Ep 16
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Dec 04, 2025 |
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The Power of Deep Metaphors with Lindsay Zaltman | Signal & Noise Ep 15
|
Nov 26, 2025 |
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How KS&R Is Scaling Research Insights with AI Chatbots | Signal & Noise Ep 14
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Nov 20, 2025 |
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How Verisoul is Solving Market Research’s Fraud Problem | Signal & Noise Ep 13
|
Nov 12, 2025 |
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Research Rant: You’re Misusing Your Fraud Platform | Signal & Noise Ep 12
|
Nov 06, 2025 |
|
The Future of Healthcare Research with Isaac Rogers, CEO of Sago Health | Signal & Noise Ep 11
|
Oct 30, 2025 |
|
Inside the Mind of a Market Research Maverick: Dan Foreman on 30 Years of Innovation | Signal & Noise Ep 10
|
Oct 09, 2025 |
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Human Truth in the Age of AI with Alex Millet, CEO at Brandtrust | Signal & Noise Ep 9
|
Oct 08, 2025 |
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Independents, Polarization & the Future of U.S. Politics with Jeremy Zogby | Signal & Noise Ep 8
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Oct 02, 2025 |
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Data Privacy, Census Challenges & AI Regulation with Howard Fienberg | Signal & Noise Ep 7
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Sep 25, 2025 |
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We Talked to 4 Synthetic Panels in One Day and the Takeaways are Shocking | Signal & Noise Ep 6
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Sep 18, 2025 |
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Qualtrics & PureSpectrum Partnership, Synthetic Data and Industry Rants with David Butler | Signal & Noise Ep 5
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Sep 04, 2025 |
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Does Data Quality Even Matter? Rants, Reality & Possible Solutions | Signal & Noise Ep 4
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Aug 21, 2025 |
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Synthetic Data, Qualtrics and Pure Spectrum Partnership, & Gig Economy Update | Signal & Noise Ep 3
|
Aug 14, 2025 |
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The Slow Burn of Data Quality: A Boiling Frog in Market Research | Signal and Noise Ep 2
|
Jul 24, 2025 |
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Taking the Marketing Research Industry by Storm | Signal and Noise Ep 1
|
Jul 11, 2025 |