The Viral Genius Podcast

By Fernando Labastida

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Category: Marketing

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Episodes: 56

Description

The Viral Genius Podcast helps founders, marketers, and creators unlock the power of founder-led content. Hosted by the creator of the Viral Genius Framework, each episode dives into bold strategies for turning raw ideas into influence—through solo episodes and deep-dive interviews with visionaries like Dennis Yu, Bryan Eisenberg, and more. If you're ready to turn your voice into viral leverage, this is your show.

newsletter.viralgeniusinstitute.com

Episode Date
Everything About Your Startup Is Copyable. Except This.
Sep 03, 2026
The Google Search That Cost Jason Barnard €100,000
Aug 28, 2026
Your One Unforgettable Idea Is Already Inside You
Aug 21, 2026
Jason Barnard's Personal Brand Playbook (And the One Step It's Missing)
Aug 21, 2026
The One Unforgettable Idea AI Can’t Copy
Aug 21, 2026
My daughter asked if my video was AI. She had a point.
Aug 21, 2026
Why Building Performance Marketing First and "Adding Brand" Later Never Works
Aug 21, 2026
AI Made Average Free. Here's What's Scarce Now.
Aug 21, 2026
12 hours left for $59 early bird pricing!
Jul 31, 2026
The $2.5M Lightning Strike: How Pablo Gonzalez Took Over a Conference in 36 Hours
Mar 18, 2026
Why Some Summits Convert at 2% and Others Convert at 20% - With the Exact Same Topic
Mar 03, 2026
You Don't Have a Funnel Problem. You Have a Belief Problem.
Feb 26, 2026
The Category Creation Formula: New Thinking From a Decade in the Trenches of Category Design
Feb 17, 2026
From 150 Webinars to $100M Growth: Darrell Vesterfelt’s Summit & Community Playbook
Feb 09, 2026
🚀 How an Event Engine Built a Category, and Took a B2B Company from $1M to $100M Series C
Feb 02, 2026
Why I Opened the Strike Marketing Summit With the Category Design Panel
Jan 22, 2026
How to Market Without Marketing: Scott Martin’s Groundswell Method
Dec 03, 2025
Speaker Preview: Audra Carpenter. From Workflows to Intelligence: The Future of Content Operations
Nov 28, 2025
Speaker Preview: Quick Wins in AI Implementation - From Digital Transformation to Intelligent Reinvention. Interview with Eduardo Ortiz
Nov 21, 2025
Speaker preview: Why AI Recalls Some Brands… and Erases Others | Bryan Eisenberg
Nov 20, 2025
Speaker Preview: “How One Summit Can Fill Your Funnel Overnight." Darrell Vesterfelt Explains the Playbook
Nov 19, 2025
The New Rules of Marketing Warfare - Kevin McGrew on Books, Chaos & Distribution
Nov 18, 2025
Speaker Preview: Forget Funnels - Rachel Starr Says This Is What Really Moves People.
Nov 15, 2025
Speaker Preview: Why Events Beat Algorithms: Lessons from HeySummit’s Sheriff Subair
Nov 13, 2025
Strike Summit Preview: Chris Stanley on How a 50-Page Book Can Build a $700K Business
Nov 12, 2025
Exclusive Summit Preview: How Russ Henneberry Turns ChatGPT-5 Into a Growth Engine
Nov 11, 2025
Eddie Yoon: “If you want to win, stop trying to be better."
Nov 10, 2025
From Podcast Booths to Category Kings: How Pablo Gonzalez Turned “Digital Word of Mouth” into a Growth Engine
Oct 31, 2025
The Stories We Sell, The Success We Build
Oct 29, 2025
Building the Content Hub OS: How Audra Carpenter Is Redefining Marketing Systems for the AI Era
Oct 29, 2025
How I Used a Virtual Summit to Generate 900+ Leads and Position My Client as a Category Leader
Sep 17, 2025
CEX: The Movement for Content Entrepreneurs – with Joe Pulizzi
Jul 31, 2025
Why 90% of Startups Fail at Go-to-Market (And How to Fix It)
Jun 25, 2025
From Single Mom to AI Visionary: Sarina Nguyen on Empowering Small Businesses with TrueHumans.AI
Jun 14, 2025
How to Build a $30M Company with 3 People — Amos Bar-Joseph on Autonomous Businesses, AI Agents & Founder-Led Virality
Jun 04, 2025
How Chris Stanley Turned Mini Books into a $750K ARR Business—with Help from AI
May 02, 2025
The Future of Employee-Led Marketing with Gen Furukawa
Apr 21, 2025
AI-Powered PR: How NewsRamp Creates Platform-Native Content in a Zero-Click World
Apr 08, 2025
How AI Has Completely Changed My Approach to Book Writing with Fernando Labastida
Apr 01, 2025
Beyond the Pitch Slap: John Lyons on Research-Driven Marketing with AI
Mar 26, 2025
Building Your Weekly Content Engine: The Organic AI Content Cascade Method
Mar 18, 2025
The Rock Star Method: The AI-Driven Method for B2B Founders to Stop Being the Best-Kept Secret
Mar 12, 2025
Mastering AI Marketing: Lessons from Dan Sanchez's 30-30-30 Method
Feb 26, 2025
The AI Content Engine: Transforming Expert Knowledge with Russ Henneberry
Feb 18, 2025
AI in Action: Inside Look at How Businesses Are Really Using AI
Feb 04, 2025
Why Your Next Marketing Team Member Might Be an AI Agent
Jan 29, 2025
Stop Hiding Your AI Use: Tim Stoddart's Approach to AI Marketing
Jan 20, 2025
From Pizza Flyers to AI Tools: Kevin McGrew's SMAC Framework for Small Business Growth
Jan 10, 2025
Streamlining Sales: How AI Creates Better Sales Enablement Content
Dec 20, 2024
Engineering Your Personal Brand: AI Strategies for Women in STEM
Dec 10, 2024
How One Consultant Used Perplexity to Gather 87 Pages of Customer Research
Dec 03, 2024
Breaking: AI Beats Human Agents in Real Estate Lead Conversion Test
Nov 25, 2024
Building Your AI Marketing Dream Team with Custom GPTs - Featuring Russ Somers
Nov 08, 2024
Building a 7-Figure Brand with AI-Powered Content Creation with Andrew Lane
Nov 08, 2024
Intro for AI Marketing Case Studies Podcast
Sep 19, 2024
Welcome to the AI Marketing Case Studies Podcast
Sep 17, 2024