Spin & Substance

By Samson Adepoju

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Image by Samson Adepoju

Category: Marketing

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Episodes: 27

Description

Welcome to "Spin & Substance" — the podcast that peels back the glossy layers of public relations, media strategy, and the news cycle to reveal what’s really going on behind the headlines. Whether you're a comms pro, a curious news junkie, or just someone who loves a good story, this show dives deep into the tactics that shape public perception, the psychology behind media messaging, and the fascinating facts that rarely make it to the front page.

Episode Date
Social Media Crisis: Triggers, Defense, and Response
Dec 15, 2025
Why the US Penny is Dead
Nov 14, 2025
Strategic Survival: How High-Performing Federal Comms Teams Do More with Less and Master the 24/7 Narrative
Oct 26, 2025
Beyond Spin: The Matts Playbook for Building Trust with Candor, Consistency, and the Head-and-Heart Strategy
Oct 14, 2025
The Creator's AI Crisis: How to Survive the Search Traffic Collapse and Keep the Human Voice Alive Online
Oct 14, 2025
The 8-Step Blueprint for Product Launch PR Success: Cutting Through Noise and Killing Vanity Metrics
Oct 11, 2025
Beyond the Checklist: Transforming Your 2026 PR Calendar into a Year-Long Communications Strategy
Oct 10, 2025
Unlock the Click: 7 Data-Backed Secrets to Writing High-Converting Digital Headlines
Oct 07, 2025
The Essential PR Insurance: Building a Social Media Crisis Plan Built for Speed and Authenticity
Oct 06, 2025
The Pitch Playbook: How to Cut Through the Noise and Beat the 86% Rejection Rate in PR
Oct 02, 2025
Cracking the Comms Code: The 4 High-Impact Habits Top PR Teams Use to Measure Value and Prove ROI to the C-Suite
Sep 30, 2025
Post-ZIRP Survival: Why Customer Retention Is the New Acquisition Strategy and Profit Moat
Sep 28, 2025
The New PR Superpower: Mastering AI Prompt Engineering for 10% Revenue Growth
Sep 26, 2025
Microsoft Killed Skype - Hello Zoom and Google Meet
Sep 25, 2025
Meta Connect 2025: From Ray-Bans to Neural Bands—The Fragile Future of Wearable AR Computing
Sep 24, 2025
AI is Changing Shopping - Will Consumers Buy In?
Sep 23, 2025
The Link Economy is Dead: ADAPT or VANISH
Sep 22, 2025
American Eagle Marketing Jeans Campaign
Sep 21, 2025
Dr. Umar Johnson - The Prince of Panhandling
Sep 21, 2025
Gettin That Promotion in PR - The Details
Sep 21, 2025
Beyond the Hype - Mastering AI's Messy Reality For Real
Sep 19, 2025
2025 State of the Media Report
Sep 18, 2025
Jimmy Kimmel Has Been Cancelled
Sep 18, 2025
Generative AI Updates
Sep 18, 2025
9/11 - 24 Years Later
Sep 11, 2025
Cracker Barrel and the New Logo Fiasco
Sep 01, 2025
Press Release Report
Nov 05, 2024