The Incremental Marketer
By Paul Boruta
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Category: Marketing
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Episodes: 25
Description
Hosted by Paul Boruta, Founder & CEO of Slingwave
Join Paul as he sits down with top marketing leaders to uncover the strategies, experiments, and data-driven moves that actually drive growth. No fluff. No vanity metrics. Just real, actionable insights to help you optimize, scale, and win.
If you geek out on analytics, love testing what really works, and want to stay ahead of the latest marketing trends, this show is for you.
🎙️ Smarter marketing starts here → slingwave.com
| Episode | Date |
|---|---|
|
The Hidden Cost of Siloed Marketing | Paul Boruta, Founder & CEO, Slingwave
|
May 19, 2026 |
|
The New CMO Mandate| Robin Zucker, Co-Founder & CMO, Renovar AI
|
May 06, 2026 |
|
Incrementality Is Capital Allocation | Paul Boruta, Founder & CEO, Slingwave
|
Apr 21, 2026 |
|
Engineering as the New Growth Lever | Piotr Motykiewicz, Fractional CTO & AI Operations, Slingwave
|
Apr 07, 2026 |
|
The Amazon Opportunity Marketers Are Missing | Paul Boruta, Founder & CEO, Slingwave
|
Apr 06, 2026 |
|
The Operator's Guide to Cross-Channel Growth | Aaron Lee, Fractional Marketer Exec, 621 Consulting
|
Mar 03, 2026 |
|
Get Points on the Board: Marketing Leadership in 2026 | Amanda Reierson, CMO & Public Board Member
|
Feb 04, 2026 |
|
The "What If" Era: The Rise of Predictive Intelligence | Tom Newman, Co-Founder KNA
|
Dec 16, 2025 |
|
Brand Building in the Age of AI | Nick Jezarian, Founder of DimeHouse
|
Nov 25, 2025 |
|
Jam, Reinvented: How JamPackd Became a Breakout Brand | Michelle & Brian Platt, Co-Founders
|
Nov 12, 2025 |
|
The Wild West of Mobile, Gaming & CTV | Andrew Wohlwend, Head of Operations at Xsolla
|
Nov 05, 2025 |
|
The Holy Grail of Marketing | Greg Licciardi, VP of Sponsorships and Partner Programs at the ANA
|
Oct 14, 2025 |
|
Stand for Something: The Operator-Led Marketing Playbook | Scott Kabat, Founder & CEO 621 Consulting
|
Sep 30, 2025 |
|
From Founder-Led Sales to Scalable Growth | Katharine Hill Contag, Fractional Head of Growth Klaro
|
Sep 30, 2025 |
|
Marketing Leadership in the Age of Disruption | Mike Kelly, CEO & Co-Founder - Kelly Newman Advisors
|
Sep 30, 2025 |
|
Scaling Smart: The Founder-Engineer Guide | Vineet Thanedar, Founder of Zip and Version One Labs
|
Sep 30, 2025 |
|
From StartUp to Standout | Jonathan Tushman, CPO + CTO of Hi Marley
|
Sep 30, 2025 |
|
The VC Playbook for Founders | Petra Griffith, Founder & Managing Director of Wedbush Ventures
|
Sep 30, 2025 |
|
The 10 Questions Every Marketer Is Asking in 2025
|
Sep 30, 2025 |
|
Incrementality 101 | Sam Adler, Director of Media Insights & Analytics at Slingwave
|
Sep 30, 2025 |
|
The Future of Marketing Measurement | Paul Boruta, Founder & CEO of Slingwave
|
Sep 30, 2025 |
|
Building Brands to Breakthrough | Mandy Waldorf Graham, Ex. Dir. Strategy & Analytics @ Drake Cooper
|
Sep 30, 2025 |
|
The Future of Media Mix Modeling | Vince Scopino, Senior Director Analytics Products at Slingwave
|
Sep 30, 2025 |
|
Marketing in the Streaming Era | Todd Steinman, President Toon Media Networks
|
Sep 30, 2025 |
|
The Evolving Role of the CMO | Robin Zucker, Co-Founder & CMO Renovar AI
|
Sep 30, 2025 |