Phoebe Asks
By Phoebe Averdieck
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Image by Phoebe Averdieck
Category: Food
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Episodes: 12
Description
Brand is everything you do. Every single touch point. In Series 1, Phoebe Asks entrepreneurial brand founders in the FMCG & Restaurant space how they did it. Having grown up in an entrepreneurial household — her father is James Averdieck (Founder of Gü Desserts)— Phoebe brings a natural curiosity for start-up culture. Her background spans a few innovative brands, (The Coconut Collab, Spooner’s Desserts, and Deliciously Ella) giving her a front-row seat to the fast-moving world of consumer packaged goods and hospitality.
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| Episode | Date |
|---|---|
|
James Averdieck: Gü, The Coconut Collab and Spooners Desserts
|
Aug 13, 2026 |
|
Chef Adam Spicer
|
Jul 19, 2026 |
|
Tess Reed: All Dressed Up
|
Jun 02, 2026 |
|
Charlie Bigham's
|
May 17, 2026 |
|
Amelia Christie Miller: Spilling the beans
|
Apr 14, 2026 |
|
Florence Cherruault: The Pickle House
|
Mar 18, 2026 |
|
Alex Grimley: Turning plates into power
|
Mar 08, 2026 |
|
Perry Haydn Taylor: big fish
|
Feb 20, 2026 |
|
Dima Deinega: Ukrainian vodka brand “Dima’s Vodka”: The Distillery That Kept Going
|
Dec 26, 2025 |
|
Daniel Land, Founder of Don't Tell Dad & Coco Di Mama
|
Nov 28, 2025 |
|
Will Englander, Founder of The Root Co. A fiery ginger beer business that sprung from kitchen sink to factory production
|
Oct 21, 2025 |
|
George Pell, Founder of The Suffolk & Ex Managing Director of L’Esgargot on Greek Street, Soho
|
Oct 05, 2025 |