More Bang for Your Buck
By Claire Salkeld
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Image by Claire Salkeld
Category: Marketing
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Episodes: 10
Description
More Bang for Your Buck is a series about getting the most from research - sharper thinking, smarter design and greater impact. Each episode tackles a common industry challenge with practical ideas, real examples and honest conversation about how to make insights work harder.
| Episode | Date |
|---|---|
|
9. The Growth trap: Why Product Obsession Is Killing Your Brand
|
Jun 01, 2026 |
|
10. The Partnership Advantage
|
Jun 01, 2026 |
|
8. Objectivity: The Deadliest Idea in Research
|
Mar 04, 2026 |
|
7. Choosing AI with Your Eyes Wide Open
|
Feb 02, 2026 |
|
6. Listening at the Edges
|
Dec 11, 2025 |
|
5. Cutting the Fat
|
Oct 30, 2025 |
|
1. The Art of the Brief
|
Oct 22, 2025 |
|
3. The Curious Mindset
|
Oct 22, 2025 |
|
2. Squeezing the Data: Finding Answers on the Cutting Room Floor
|
Oct 17, 2025 |
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4. The Value of Hypotheses: Crystallising thinking and focus, or leading the witness?
|
Oct 17, 2025 |