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The Storytelling & Strategy Podcast for Thoughtful Entrepreneurs
Your story isn’t just something to tell - it’s the strategy to build from.
Stories Build Businesses is for entrepreneurs, coaches, and creatives who want to grow through story-led strategy.
Hosted by Megan Wright, Story & Strategy Coach and founder of Stories Build Businesses, each weekly episode explores how to use your personal story, values, and lived experience to build a business that’s authentic, sustainable, and profitable - without losing yourself in the process.
You’ll discover how to:
Use storytelling in business to attract your ideal clients naturally
Build a brand that’s authentic, ethical, and emotionally resonant
Turn your life lessons and lived experience into strategy and connection
Create a business that’s uncopyable, unforgettable, and unmistakably you
Some weeks, Megan shares solo insights and practical frameworks connecting storytelling, business strategy, and sustainability. Other weeks, she hosts in-depth interviews with entrepreneurs who’ve built from their story, exploring the turning points, philosophies, and mindset shifts behind their success.
If you’re ready to stop chasing trends and start building from who you are, this is your new home for story-led entrepreneurship.
🎧 Subscribe now to Stories Build Businesses and start building from your story.
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| Episode | Date |
|---|---|
|
The Story Behind the Business and Why Story Became Strategy
|
Apr 29, 2026 |
|
Why Less Information Builds Better Businesses with Sam Johnson
|
Apr 22, 2026 |
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Why Your About Page Matters More Than You Think (And How It Builds Trust Before You Sell)
|
Apr 15, 2026 |
|
The Core Stories That Connect Your Messaging
|
Apr 08, 2026 |
|
Perspective Makes Your Story Powerful in Business with Liam Marshall
|
Apr 01, 2026 |
|
Your Business's Emotional Signature (Why One Feeling Isn’t Enough)
|
Mar 25, 2026 |
|
Why Know, Like, and Trust Isn’t Enough
|
Mar 18, 2026 |
|
Why Creative Rest Is the Secret to Better Ideas in Business with Jenny Hardacre
|
Mar 11, 2026 |
|
Is Fast Business Growth Costing You Long-Term Success?
|
Mar 04, 2026 |
|
How Perception Shapes Business Influence with Lindsay McGlone
|
Feb 25, 2026 |
|
Why Visibility Feels Vulnerable in Business
|
Feb 18, 2026 |
|
Why Borrowed Business Models Lead to Broken Offers with Ruth Tsui
|
Feb 11, 2026 |
|
Why People Don’t Understand What You Do (Even When Your Content Is Good)
|
Feb 04, 2026 |
|
How Your Past Shapes the Business You Build with Amanda Daniels-Allen
|
Jan 28, 2026 |
|
Why Story Needs More Than One Platform
|
Jan 21, 2026 |
|
Why Repeating Your Message Builds Recognition with Eloise Elford
|
Jan 14, 2026 |
|
Edit Your Business: Why Doing Less Can Help You Grow
|
Jan 07, 2026 |
|
You Don’t Need to Reinvent Your Business to Grow
|
Dec 31, 2025 |
|
You Don’t Need to Be More Authentic: Letting Your Personality Shape Your Business
|
Dec 24, 2025 |
|
Your Business Origin Story Is Only The Start
|
Dec 17, 2025 |
|
How Unlearning The Rules Leads to Business Success with Helen Calvert
|
Dec 10, 2025 |
|
Why Consistent Messaging Matters More Than Consistent Posting
|
Dec 03, 2025 |
|
How Storytelling Creates Impact Beyond Social Media with Anna Knight
|
Nov 26, 2025 |
|
How Your Story Shapes a Business Only You Could Build
|
Nov 19, 2025 |
|
How to Create a Business That Works for Your Brain with Heidi Mavir
|
Nov 12, 2025 |
|
Why Care Always Comes Before Business Strategy
|
Nov 05, 2025 |
|
How To Find The Story Anchors That Keep Your Message Clear Every Time You Show Up
|
Nov 05, 2025 |
|
Your Story Is the Business Strategy You’ve Been Overlooking
|
Nov 05, 2025 |
|
Stories Build Businesses - The Trailer
|
Oct 26, 2025 |