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Welcome to the Life Sciences Sales Lab, the only podcast dedicated to dissecting, analyzing, and optimizing sales strategies for the unique and dynamic world of life sciences. I'm your host, Dr. Shannon Gregg, a Salesforce.com consultant for the Life Sciences, and a professor of Professional Selling. Get ready to experiment, innovate, and drive real results in the lab of life sciences sales.
| Episode | Date |
|---|---|
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Your Sales Tech Won’t Fix a Broken Process with Dr. Shannon J. Gregg
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Aug 25, 2026 |
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AI Is Changing Sales — But Human Connection Is Coming Back with Nick Focil
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Aug 11, 2026 |
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Beyond the Buzz: How AI, Data & Commercial Strategy Are Transforming Life Sciences with Sheila Rocchio
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Aug 06, 2026 |
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The Most Human Sales Strategy in an AI World with Scott Stafford
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Jul 23, 2026 |
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The Future of Life Sciences Sales: AI, Compliance & Relationships with Karen Tkaczyk, Ph.D.
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Jul 14, 2026 |
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Why Customers Don’t Buy — And What Sales Teams Keep Missing with Hamid Ghanadan
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Jul 07, 2026 |
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From Science to Sales: Why Mentorship & Business Development Matter in Life Sciences with Brittany J. Bell
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Jun 23, 2026 |
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AI in Life Sciences Marketing: Innovation Without Compromising Trust
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Jun 18, 2026 |
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Compliance as the foundation of the industry
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Jun 09, 2026 |
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Why Great Life Sciences Products Fail: The Science of Market Adoption with Holley Miller
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Jun 03, 2026 |
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The Compliance Edge: How Life Sciences Sales & Marketing Are Evolving with Darshan Kulkarni
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May 26, 2026 |
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From One User Group to a Global Movement with Eric Dreshfield
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May 19, 2026 |
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The $16 Billion Post-Mortem: Why Enterprise Deals Fail at the Finish Line with Natalie Bulger
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May 12, 2026 |
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AI in Life Sciences Sales: What’s Real vs What’s Hype in 2026 with Dr. Shannon J. Gregg, PhD
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May 06, 2026 |
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Navigating Regulation & Technology In Life Sciences Sales
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Apr 21, 2026 |
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The ROI of Trust: Selling Clinical Outcomes in an Era of Pricing Pressure
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Apr 14, 2026 |
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Sales Teams Don’t Hate Change - They Hate Extra Work with Angela Olshefski
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Apr 07, 2026 |
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The 2026 Strategy Lab: Data Confidence, Site-Centricity, and the Future of CRM with Andrew Duncan
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Mar 31, 2026 |
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The Real Reason Your Sales Team Isn’t Closing with Joe Dustin
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Mar 24, 2026 |
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Sell the Way Buyers Want to Buy with John Kearney
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Mar 17, 2026 |
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Key Sales Insights from Scott Ballenger | Life Sciences Sales Lab Highlights
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Mar 10, 2026 |
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The Sales Framework Lab: Dissecting MEDDIC/MEDDPICC, Challenger, and SPIN Selling
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Feb 24, 2026 |
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The Partnership Paradigm: Trust, Transparency & The Future of Sales with James Buckley, Sergio Armani & Patricia Fripp
|
Feb 17, 2026 |
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From Data to Decisions: The Future of Life Sciences Sales with Memhet Orun
|
Feb 10, 2026 |
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The Enterprise Engine: A Strategic Blueprint for Glacial Sales and High-Stakes Conversion with James Buckley
|
Feb 03, 2026 |
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The Partnership Pivot: A Strategic Blueprint for Indispensable Alliances and Long-Game Growth
|
Jan 27, 2026 |
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Creativity within the Box: The Innovation Blueprint for Life Sciences Sales
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Jan 20, 2026 |
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Complexity to Conversion: The Storytelling Formula for a High-Stakes Bid Defense
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Jan 13, 2026 |
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Flipping the Demo: The Results-First Blueprint for Winning Life Sciences Buyers
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Jan 06, 2026 |
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Buyers Don’t Want Demos. They Want Outcomes With Bruce Wakeman
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Dec 30, 2025 |
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Winning Trust In Life Sciences Sales: Regulation Meets Innovation With Rick Ward
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Dec 16, 2025 |
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From Chaos to Conversion: Managing Motivation in the Face of Regulatory Change
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Dec 09, 2025 |
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Scaling Success: The Blueprint for a High-Impact Life Sciences Pre-Sales Team
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Dec 01, 2025 |
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Financialization, AI, and the Future of GTM: Building the Next Sales Model
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Nov 18, 2025 |