Description

What does it really take to lead marketing across borders, cultures and markets?

The Global Marketing Leader is the podcast for ambitious marketers who lead, or want to lead, on an international stage. Each episode is an honest conversation with a CMO or senior marketing leader who has been there and done it: built teams across continents, taken businesses into new markets, and learned what actually works.

You'll hear the big decisions and the messy ones. How great marketing leaders earn their seat at the top table. How they build brilliant teams across different cultures. How they balance global consistency with local truth. And what it costs them personally, from the self-doubt to the loneliness of senior leadership.

Hosted by Andrew Garrihy, Global CMO and founder of The CMO Coach, which offers executive coaching and leadership development for senior marketing leaders. Andrew has led marketing at Samsung, Huawei, DiDi and OLX, and has been named in the Marketing Week Top 100.

If you lead marketing in more than one market, this podcast is for you.