Not Brothers

By Mark Hughes, Ryan Hughes

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Category: Business

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Episodes: 20

Description

No Nonsense Business and Tech Talk. Just two business partners who’ve survived nearly two decades of client deadlines, all-nighters, stealing each other’s fries, and somehow still speaking at family events.

In 2009 they co-founded Oodle – a digital marketing agency that started with two laptops, zero clients, and an unhealthy amount of confidence. Sixteen years later it’s one of the sharpest independent shops in the country. Along the way they’ve launched other companies, products, and ideas together.

Every week they pull a couple of chairs up to a mic and rip open the exact stuff most podcasts polish to death:

  • Which new AI and technology tools are actually shipping vs. which ones are just vaporware
  • The creative calls that made fortunes and the ones that almost ended them
  • The unsexy business decisions that separate “cool startup” from “company that pays its bills”
  • Real-time, zero-filter debates, because when you’ve argued over cap tables with your actual family, you stop pretending to agree

Not Brothers. Just two co-founders who’ve been mistaken for siblings so often they made it the title.


Episode Date
Episode 20 - The Untitled Pod
Sep 01, 2026
Episode 19 - How Omarchy Went From a Side Project to a $10 Million Foundation
Aug 26, 2026
Episode 18 - Your Website is NEVER Done
Jul 29, 2026
Episode 17 - AI FOMO Is Making Us Work More
Jul 14, 2026
Episode 16 - AI Loops...This is the way
Jul 06, 2026
Episode 15 - Your Product Is Probably Ready Before You Think
Jun 23, 2026
Episode 14 - AI Is Colliding With the Way Teams Build Products
Jun 16, 2026
Episode 13 - Herald: Changelogs People Actually Read
Jun 03, 2026
Episode 12 - AI Economics Hangover
May 27, 2026
Episode 11 - If You Build It With AI...Will They Come?
May 18, 2026
Episode 10 - Does AI Make Us Dumber?
May 13, 2026
Episode 9 - AI in Critical Thinking and the Weirdness it can Create
Apr 29, 2026
Episode 8 - Are You Working ON or IN Your Business?
Apr 15, 2026
Episode 7 - Dead Internet Theory
Mar 30, 2026
Episode 6 - Innovation is Hard
Mar 19, 2026
Episode 5 - This Week in AI
Mar 03, 2026
Episode 4 - Rants About Wasting Time in Meetings
Feb 19, 2026
Episode 3 - AI Fireside Chat (sans fire)
Feb 06, 2026
Episode 2 - Build vs. Buy: Navigating Software Buying Decisions
Feb 06, 2026
Episode 1 - Rituals in Business
Jan 28, 2026