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A smart, sassy podcast about business, money, and modern brand culture.
From the rise and fall of the world's biggest brands to conversations about venture capital, personal branding, and who actually gets to build wealth, the show makes money and business accessible, sharp, and fun.
Branded Assets is where financial trends, business culture, and billion-dollar gossip come together like your most informed group chat.
Hosted by brand strategist and entrepreneur Kate Bouchard, Branded Assets demystifies money, reframes power, and brings women into the conversations shaping modern business and wealth.
Told through the lens of a female founder with 15+ years in advertising and branding, and two companies under her belt, including a wellness tech startup, Branded Assets brings an insider’s perspective to brand strategy, entrepreneurship, and modern wealth building.
Pull up a chair.
| Episode | Date |
|---|---|
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The Truth About Patents, Trademarks & Protection: Your IP 101
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Jun 08, 2026 |
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Emma Grede Doesn’t Pack Lunches, AI Ad Proof, and the Return to Cinemas
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May 25, 2026 |
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The Case for a 9-5, and Why You Shouldn’t Go Straight to Entrepreneurship
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May 11, 2026 |
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Sephora Takes Pole Position with F1, the $10B Rise of Quince, and is Nike Trolling the Manosphere?
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Apr 27, 2026 |
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Using PR to Build Buzz While You Raise with Sarah Mawji of Venture Strategies
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Apr 20, 2026 |
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Your Logo Isn't a Brand
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Apr 13, 2026 |
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From Home Swaps to Netflix Houses: The Experience Economy PLUS Frida’s Recent Firestorm
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Mar 30, 2026 |
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Why Celebrity Isn’t Enough: The Rise and Fall of Celebrity Brands
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Mar 16, 2026 |
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Luxury’s Anti-AI Moment, Bumble’s Make-or-Break Era, and Why Instagram Isn’t Closing the Sale
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Mar 02, 2026 |
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How My Condo Bankrolled a Startup
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Feb 23, 2026 |
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Pull Up a Chair. Welcome to Branded Assets.
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Feb 16, 2026 |