Likes Don't Pay Bills with Frederick Ebo Hinson

By Frederick Ebo Hinson

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Category: Marketing

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Episodes: 15

Description

Likes Don't Pay Bills is Ghana's digital marketing podcast for business owners who are tired of getting views and nice content that do not convert. I am Frederick Ebo Hinson, a digital marketing strategist based in Ghana, and on this show I sit down with founders and creators across Ghana and Africa who use social media and advertising to get paying customers. Every conversation is built around one idea. Attention only matters when it turns into real business results. Subscribe if you are a business owner or marketer in Ghana who wants to grow online without the guesswork.

Episode Date
The Viral Mistake That Landed a Corporate Deal | Edna the Shoemaker Girl
Oct 02, 2026
Going Viral Will Actually Kill Your Business.
Sep 26, 2026
Stop Marketing To "Everybody." It Is Making You Broke.
Sep 25, 2026
Your Business Will Break Tomorrow, If You Go Viral Today (10-Episode Recap)
Sep 18, 2026
Unpolished Content Outperforms Polished: Here Is Why
Aug 14, 2026
What Business Owners Get Wrong About Marketing Strategy
Jul 31, 2026
• How Influencers Actually Get Paid In Ghana (It Is Not What You Think)
Jul 17, 2026
Why Popular and Broke Is a Real Thing — Edward Asare on Building a Brand That Converts
May 29, 2026
He Lost a Job Because He Charged Too Little — 9 Years of Flickr Studio
May 15, 2026
The Marketing Strategy Nobody in Ghana Is Talking About
May 01, 2026
How Reuben Frimpong Turned Knowledge Into Sales for Two Businesses at the Same Time
Apr 17, 2026
Ameyaw Debrah: How to Turn Attention Into Income
Apr 03, 2026
He Stopped Posting for Likes and Built a Brand That Fills His Calendar
Mar 13, 2026
How She Built a Food Business Where 98% of Customers Come From Online
Feb 20, 2026
Likes Don't Pay Bills
Feb 04, 2026