Most business owners are doing too much. More content, more offers, more tools, more funnels - and still not seeing results that match the effort going in. This show makes the case for a different approach entirely. Less Is the Strategy is a weekly podcast for entrepreneurs, coaches, consultants, and online business owners who are ready to simplify their marketing, strip back the complexity, and build a business that actually works on their terms. Hosted by Ant Hodges - digital marketing strategist, author of Simplify the Funnel, and Fractional CMO with 20+ years experience and over $76 million in client results - every episode tackles one idea that matters. No overwhelm. No lists of twenty things to implement. Just clear thinking, real stories, and one thing you can take away and use. Topics covered include content marketing that converts, simple funnel strategy, business simplification, online business growth, marketing without the hustle, and how to do less while building more. If you are tired of being told that the answer is always more - and you are ready to find out what becomes possible when you simplify - this show is for you. New episodes every week. Subscribe today. Visit - www.lessisthestrategy.com - for all episodes and show notes. Work with or book Ant for any speaking opportunities via - www.anthodges.com - or email directly at podcast@anthodges.com. To buy Ant's book visit - https://www.simplifythefunnel.com/