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AI is already reshaping journalism. So is the creator economy. And for most organisations, the real challenge isn’t knowing that, it’s working out what to do about it.
The Signal is a weekly podcast hosted by Fergus Bell and Tom Trewinnard, co-founders of Fathm.
Each week, they sit down with the people building the future of media, from newsroom leaders and product teams to technologists and creators, to explore how change is actually playing out in practice.
The focus is simple: cut through the noise and get to what matters. That means real examples, honest conversations, and a clearer view of how AI, audience behaviour and new business models are shaping journalism today.
New episodes every week.
Hosted on Acast. See acast.com/privacy for more information.
| Episode | Date |
|---|---|
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Is Meta coming for your content? | The Signal Ep 25
|
Nov 05, 2026 |
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Can We Trust What We See Online? | The Signal Ep. 24
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Oct 29, 2026 |
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Who should be responsible for AI safety? | EP 23 The Signal
|
Oct 21, 2026 |
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Can Newsrooms Achieve More Together? | The Signal Ep. 22
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Oct 14, 2026 |
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AI actors are here | The Signal Ep. 21
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Oct 07, 2026 |
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The AI Industry now wants to slow down, but what does this mean? | The Signal Ep. 20
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Sep 30, 2026 |
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AI is changing newsrooms but are we using it for the right things? | The Signal Ep 19
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Sep 23, 2026 |
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Media’s AI Transformation Is 100x Faster Than Digital | Katya Gorchinskaya | The Signal Ep 18
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Sep 16, 2026 |
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Andy Prevezer on Music PR, Journalism, Creators & AI | The Signal Ep 17
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Sep 09, 2026 |
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"Liam Gallagher was a publicist’s Dream” | The Changing World of Music PR | The Signal Ep 16
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Sep 03, 2026 |
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The best of The Signal so far: AI, journalism, media & the internet | The Signal Ep 15
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Aug 20, 2026 |
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Is Going Viral Dead? Why Reach Doesn't Matter Anymore | The Signal Ep 14
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Aug 13, 2026 |
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How USA Today fixed AI hallucinations in the newsroom | AI accuracy explained | The Signal Ep 13
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Aug 06, 2026 |
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Are we reporting on climate change wrong? | Simon Ingram interview | The Signal Ep12
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Jul 30, 2026 |
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AI is becoming the new electricity... here's why that should worry you | The Signal Ep 11
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Jul 23, 2026 |
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Did A.G. Sulzberger Get AI Wrong? OpenAI, Journalism & the Future of News | The Signal Ep 10
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Jul 16, 2026 |
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The New York Times is asking the wrong AI Question..." | The Signal Podcast | Ep 9
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Jul 09, 2026 |
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Who actually pays for the news? Spider-Man, Superman and the weird economics of Journalism | Ep 8
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Jul 02, 2026 |
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How a Global Media Giant Is Tackling AI Governance, Shadow IT & Training 900+ Journalists | Ep 7
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Jun 25, 2026 |
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How Ex-Washington Post creators built a 375K subscriber news brand | Local News International | Ep 6
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Jun 18, 2026 |
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Australia's Social Media Ban: What Happens When Young People Stop Seeing News? | EP 5
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Jun 11, 2026 |
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How Newsrooms Should Actually Adopt AI (Beyond Efficiency) - Ep 4.1
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Jun 05, 2026 |
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AI in Newsrooms: What 235 Newsrooms Taught Us About What Actually Works - Ep. 4
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Jun 04, 2026 |
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AI in Journalism, “Human in the Loop” & the Rise of AI Podcasts | The Signal – Ep. 3
|
May 28, 2026 |
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What Journalism Innovation Means in 2026 | AI, Newsrooms & Media Strategy | The Signal – Ep. 1
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May 21, 2026 |
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The Rise of News Creators & Live Streaming | International Journalism Festival | The Signal – Ep. 2
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May 21, 2026 |
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Introducing the Signal Podcast
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May 14, 2026 |
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Trailer: Welcome to The Signal
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May 11, 2026 |
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Trailer: Welcome to The Signal podcast
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May 07, 2026 |