The Search Signal
By Victorious
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Category: Marketing
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Episodes: 21
Description
The Search Signal is a weekly podcast for marketing leaders navigating what's changing in search.
Each week, Victorious founder and CEO Michael Transon takes one thing happening in search, breaks down what it means, and shares what leaders should do about it.
Short, focused conversations for people making strategic decisions at the intersection of SEO and AI search.
New episodes every week on YouTube, Spotify, and Apple Podcasts.
| Episode | Date |
|---|---|
|
Organic Traffic Is Down. Is Your SEO Still Working?
|
Nov 05, 2026 |
|
AI Search Visibility Report:
AI Recommends the Brands
It Cites
|
Oct 29, 2026 |
|
Google Universal Cart
What Does It Mean for
Ecommerce Brands?
|
Oct 22, 2026 |
|
Anthropic Bans Fake
Sources for AI Search:
Why That’s Good News
for Marketers
|
Oct 16, 2026 |
|
How To Create a Mention Building Program
|
Oct 08, 2026 |
|
Technical SEO
for AI Search
What to Keep, Start,
and Stop Doing
|
Oct 01, 2026 |
|
How to Build a Brand Entity
for AI Visibility
|
Sep 24, 2026 |
|
How To Build an AI Search Strategy, Part 4: Measurement and Reporting
|
Sep 18, 2026 |
|
How To Build a Full-Funnel AI Strategy, Part 3: Bottom of the Funnel
|
Sep 10, 2026 |
|
How To Build a Full-Funnel AI Strategy, Part 2: Top of Funnel Content
|
Aug 27, 2026 |
|
How To Build an AI Search Strategy, Part 1: The Infrastructure
|
Aug 20, 2026 |
|
How To Future-Proof Your Search Strategy for AI Mode
|
Aug 13, 2026 |
|
Which AI Search Platform Should I Prioritize?
|
Aug 04, 2026 |
|
Does AI Change How Much You Should Spend on SEO?
|
Jul 28, 2026 |
|
Why Does AI Mention Some Brands and Not Others? Our Q2 Search Report
|
Jul 21, 2026 |
|
AI Brand Reputation: Where It Comes From & How To Fix It
|
Jul 14, 2026 |
|
A Short History of How AI Search Was Developed
|
Jul 07, 2026 |
|
How To Tell If AI Search Is Working
|
Jun 30, 2026 |
|
AI Search Right Now: What Marketing Leaders Need To Act On
|
Jun 23, 2026 |
|
Is AEO Just SEO by Another Name?
|
Jun 16, 2026 |
|
Introducing The Search Signal
|
Jun 03, 2026 |