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Episode | Date |
---|---|
Strategic Marketing
|
Oct 19, 2009 |
Direct marketing and exhibitions
|
Oct 19, 2009 |
Personal selling and sales management
|
Oct 19, 2009 |
Sales promotion
|
Oct 19, 2009 |
Advertising
|
Oct 19, 2009 |
Integrated marketing communication
|
Oct 19, 2009 |
Marketing channels and logistics
|
Oct 19, 2009 |
Pricing strategies
|
Oct 19, 2009 |
Pricing, context and concepts
|
Oct 19, 2009 |
New product development
|
Jan 26, 2009 |
Marketing planning, management and control
|
Jan 19, 2009 |
Public relations and sponsorship
|
Jan 12, 2009 |
Product management
|
Dec 15, 2008 |
Anatomy of a product
|
Dec 08, 2008 |
Consumer Behaviour
|
Dec 01, 2008 |
Retailers and Wholesalers
|
Nov 24, 2008 |
Marketing Dynamics
|
Nov 17, 2008 |
E-marketing and new media
|
Nov 10, 2008 |
Marketing information and research
|
Nov 03, 2008 |
Business-to-business Marketing
|
Oct 27, 2008 |
Services and non-profit marketing
|
Oct 20, 2008 |
International Marketing
|
Oct 13, 2008 |
Market Segmentation
|
Oct 06, 2008 |
The European Marketing Environment
|
Sep 29, 2008 |
Introduction to the Principles of Marketing Podcasts
|
Sep 29, 2008 |